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Gus Van Sant casts the BMW i8 in soft light

BMW has spent the better part of a century building its reputation with fossil-burning transportation, but now it's banking heavily on the success of its new i family of electric vehicles. In order to succeed, it will need to sell examples of the i3, but sell the idea with the i8. And in order to do so, it is going to need some out-of-the-box promotional thinking. And that's just what it seems to have done with this latest campaign of television commercials.
The series of three (or at least that's how many have been released thus far) ads wax more poetic than most of the car ads we've seen. But while they might skimp on the technical details, they don't skip over the talent. The videos are the work of Oscar-nominated director Gus Van Sant, the cinematic artist best known for films like Good Will Hunting, Milk and Finding Forrester.
Van Sant has also solicited the voices of Sam Hazeldine (Caleb from Resurrection), Sting's daughter Mickey Sumner (Sophie from Frances Ha) and Michael Pitt (Jimmy from Boardwalk Empire), but doesn't hide them behind the microphone in the recording studio. Instead they serve as the face of Bavaria's new hybrid sports car, and the results are rather stunning. See for yourself in the trio of videos below.

The Bilenkin Vintage is a retro-Russian coachbuilt BMW

If you want to add some retro Russian style to your E92 BMW 3 Series, the coachbuilt Vintage by Bilenkin Classic Cars is probably your best (and only) option. The coupe's shape takes inspiration from vehicles of the Communist era, but this bespoke machine's design gets even crazier on the inside. The company's website shows that Bilenkin already has experience restoring classic cars, but this design. That experience is on display here. The stylists do a masterful job of hiding the BMW donor at the front, and the two big headlights and low-mounted, chrome bumper seem to take inspiration from old Volgas. In a fantastic touch, lengths of chrome also run through the door handles down the side to accentuate the rear. The back might be the styling's best angle because of the way the fins step down over two tiers to create the taillights. While the exterior focuses on mixing vintage looks with modern underpinnings, the interior cossets the occupants in opulent trim that features gold and diamonds. Bilenkin upholsters one example in its photos (above right) with paisley fabric, teal trim, and a frosted gearshift. The company also has one with a more traditional look that combines brown leather, wood, and crimson carpets. The Vintage recently debuted at the 2015 Dubai International Motor Show, but Bilenkin doesn't go into much detail about the vehicle's mechanical specs. According to the company's site, "it is intended to embody elegance and style along with the principle 'Sheer Driving Pleasure.'" The retro design certainly achieves the first part of that goal, while the BMW bones probably deliver the latter as well.

Daily Driver: 2016 BMW X1

Daily Driver videos are micro-reviews of vehicles in the Autoblog press fleet, reviewed by the staffers that drive them every day. Today's Daily Driver features the 2016 BMW X1, reviewed by Alex Kierstein. You can watch the video above or read a transcript below. And don't forget to watch more Autoblog videos at /videos. Show full video transcript text [00:00:00 ]Hey, everybody. I'm Senior Editor Alex Kierstein and today we're driving the 2016 BMW X1. It's replacing the old X1 and the old X1 was based on BMW's traditional rear-wheel drive platform. That meant the engine was positioned longitudinally, that's north/south in the engine bay. In this application, we've got a transversely mounted turbo charged inline four, making 228 horsepower. [00:00:30] It displaces 2.0 liters and it's part of BMW's new modular engine family. It's a nice engine. It's smooth. It sounds good and it's got a lot of power. This is a little lighter than the previous car. This one weighs 3,660 pounds versus the old X1's 3800 and some change. It's a little bit lighter. The dimensions aren't that much different. If you're wondering why it got smaller, that's because it's using a platform [00:01:00] shared with a lot of BMW's Mini products. This is really the fruition of BMW's investment in the Mini brand because now they're able to use those platforms in the engines they developed for those models in BMWs. This X1 has an 8-speed automatic transmission and it's really a pretty good trans. It kicks down quickly if you call for it to give you some power and for the most part it's smooth and kind of out of your way. [00:01:30] Where Minis are sort of raucous when you really whomp in it, this is a little more restrained. It still delivers power like many of the current turbocharged Minis out there, but there's more refinement here. I really like the external styling on this car. It's wearing this really lovely shade of dark blue and BMW's current styling language lends itself really well to this shape [00:02:00]. It looks really tidy and it's not really that complex or interesting of a shape. It's very much the traditional two-box CUV kind of exterior look and profile, but the detailing is nice. It looks sharp. It looks like a premium product and it looks like a more expensive product than a similar Mini would. BMW used to pride themselves on having simple uncluttered interfaces and even the sort of trimmed down iDrive that's in this unit [00:02:30]. Works pretty well.