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2014 BMW M235i

We know a number of BMW owners who reside in the Munich brand's core demographic - upper-five- and six-figure professionals who like to keep their automotive brand credentials as highly respected among their peers as their alma maters or the letters after their names. Before heading to Las Vegas to drive the new M235i, we asked four of those owners, "What did you think of the E30 3 Series?" Although phrased differently, every one of them had the same answer: "What's that?"
You can counter that we just happened to query a tiny and ignorant sample size, and it's possible that you're right. Nevertheless, in every case,we were speaking to BMW's core demographic, the increasing legion of buyers who have fostered another year of record growth and are responsible for BMW retaining its global luxury title for nine straight years. Question that, and we'll refer you to BMW's marketing department, its several hundred PowerPoint slides and several thousand pages of research that prove the point.
That second-generation E30 3 Series built a name, a brand and an entire segment by defining BMW-ness as superlative driving dynamics meets luxury - shortened to the phrase, "The Ultimate Driving Machine." Thirty years later, just being a part of BMW-ness and luxury is enough for the majority of buyers. The superlative handling, that's optional, and 150 hairy guys meet every Tuesday to keep the old religion going, light torches, sing dirges to the siren long gone and bang on their keyboards about the apostasies of modern buyers.

2015 BMW i8 offers you a fast ride to the future for $135,700* [w/video]

BMW's long-form teasing and rollout of its incredibly cool i8 has put us in a unique position to report from its world debut here in Frankfurt. Typically, an auto show debut marks just the start of the information dump about a new vehicle. The i8, however, is a car that we've already driven and reviewed, so perhaps the biggest news from the show floor is the official price of the thing, as well as getting to see it live and in person, of course.
Arriving in US showrooms in the spring of 2014, the i8 performance plug-in hybrid will carry a price tag of $135,700 (*not including $925 for destination and handling charges). That kind of cash puts the i8 near the very top of the BMW range (slotting just under the top-trim 7-Series models), and will buy a massive amount of new technology.
The four-seat i8 has the look of a true supercar, and its new-tech drivetrain will offer up the performance of a stirring sports car, at least. A TwinPower Turbo, three-cylinder, 1.5-liter engine will make 231 horsepower and 236 pound-feet of torque that's gets sent to the rear wheels, while a 96-kilowatt electric motor doles out 131 hp and 184 lb-ft of maximum torque to the fronts. Total system output of 362 hp and 420 lb-ft allows the i8 to sprint to 62 miles per hour in 4.4 seconds with all-wheels-driven handling, and it still returns an astonishing 94 miles per gallon US.

BMW intros Concept M4 GTS ahead of Pebble Beach debut

Meet the BMW Concept M4 GTS. Coming to this weekend's Pebble Beach Concours d'Elegance, the new high-performance coupe gets both performance and aesthetic upgrades as it previews a higher-performance version of BMW's two-door darling. The headlining item is the new water-injection system. As previously reported, the setup draws from a 1.3-gallon water tank and was pioneered by the M4 Safety Car used in the MotoGP series. The new system injects water directly into the plenums of the intake manifold, where it is vaporized. The result is a lower compression temperature in the combustion chamber, which according to BMW means more horsepower and torque. You can get a broader explanation in the attached press release. Beyond the water-injection system, the M4 GTS will get OLED taillights. Their function sounds very German – "producing full-surface and homogenous illumination" – but we simply prefer the impact they've had on the look of the rear lights. It's markedly different than anything else in the BMW suite. There is a mix of aesthetic and performance upgrades to the normal M4 exterior, too. BMW has fitted manually adjustable aerodynamic aids, with a new chin splitter and a prominent rear spoiler. Both items are, unsurprisingly, made from exposed carbon fiber. BMW also turned to composites for the hood, opting for carbon-fiber-reinforced plastic. We're particularly fond of the M4 GTS' wheels. They're absolutely stunning staggered hoops, with 19-inchers in front and 20s in back. The 666M style, as BMW calls them, feature Acid Orange accents that really play well with the Frozen Dark Grey paint (although they clash quite badly with the yellow calipers on the carbon-ceramic brakes). Stay tuned for more on the new Concept M4 GTS, including live images from its debut in sunny California. Until then, scroll down for the official press release from BMW. Related Video: BMW Concept M4 GTS to be Premiered During Monterey Car Week. The First M3/ M4 Special Production Car to be Sold in the US. Woodcliff Lake, N.J. – EMBARGO: August 13, 2015 – 9:00pm EDT/6:00pm PDT...A year on from the launch of the BMW M4 Coupe, BMW M GmbH is presenting an initial preview of a high-performance model for use on the road and on the race track: the BMW Concept M4 GTS – the first M3/M4 special production vehicle to be sold in the US. The BMW M GmbH was founded in 1972 as BMW Motorsport GmbH and caused a sensation with its iconic BMW M1 racing car.