2009 Bmw M3 Base Coupe 2-door 4.0l on 2040-cars

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BMW X4 order guide sneaks onto the web

Much like we gave you an early look at the ordering guide for the BMW M3 and M4 (you can now configure those two, as well), yet another list of BMW options has leaked out. This time, the upcoming X4 is the target. We told you last month that prices for the X3-sized, X6-shaped vehicle started at $45,625, and now, we can confirm everything else for the newest Bimmer.
Only two trim lines will be available when the X4 arrives - M Sport and xLine. The former starts at $2,300 for the xDrive28i model and $1,900 for the xDrive35i, and includes as standard, 19-inch wheels (or optional 20s for $950), sport seats, an M steering wheel, a more aggressive body kit, a black headliner and the option of brushed aluminum interior trim. The xLine is $1,500 for the 28i and $1,000 for the 35i, and is made up exclusively of 19-inch Y-spoke wheels and dark copper interior trim.
Metallic colors dominate the pallet, with just a pair of gloss options available alongside the $550 metal-flake colors. BMW offers a pair of SensaTec leatherette options, along side a wide variety of $1,450 leather trims.

BMW Motorrad celebrates 90 years with new R nineT roadster [w/video]

90 years is a heck of a long time by any standard, and as good a cause for celebration as we've ever seen. That's how long BMW has been making motorcycles for, and it's celebrating with the retro cafe racer you see here - as promised and previewed.
Dubbed the R nineT (for 90 years), the latest product from BMW Motorrad traces its roots back to the original 1923 BMW R 32. And like the original, it's powered by a boxer twin - in this case, a 1,170cc air- and oil-cooled unit delivering 110 horsepower and 88 pound-feet of torque. All that muscle is packed into a classically-styled roadster that looks ready to line up next to a Moto Guzzi Griso, Triumph Thruxton or Ducati SportClassic.
The neo-retro styling drapes a unique tubular steel spaceframe chassis that uses the engine as a stressed member. The inverted telescopic front fork is borrowed from the S 1000 RR superbike and a paralever swingarm with spring strut suspends the rear. That's where you'll find a removable rear pillion for an extra passenger and dual tailpipes mounted on the left side, swappable for a titanium Akrapovic exhaust - just one of many customization options BMW Motorrad is offering for the R nineT.

Confident new Cadillac marketing boss ready to take on Tesla, BMW

When there's a former BMW executive heading Cadillac's efforts to boost sales of its only plug-in, it's a pretty safe guess that the marketing emphasis won't be on environmental friendliness and tree-hugging tendencies. The General Motors luxury brand has appointed ex-Bimmer executive Uwe Ellinghaus to be its marketing chief late last year, and the German-born Ellinghaus is now saying that he's targeting potential customers of Tesla Motors, in addition to BMW, for potential growth in sales of the Cadillac ELR extended-range plug-in. Appointed to Cadillac's head of marketing last November, Ellinghaus recently told Advertising Age that GM needs to highlight the Cadillac's looks and performance. He complimented Tesla for putting more emphasis on those attributes in the Model S than on its lack of emissions or lack of refueling costs (but Tesla hasn't shied away from highlighting the EV's savings). Ellinghaus says that trying to gear advertising "for people who are tree-huggers and green-wash an entire brand" won't be successful. You don't say. So far, the ELR hasn't made much of a dent in US car sales. Through May, Cadillac, which spent about $280 million on all of its US marketing last year, sold 293 units, whereas Tesla had been approaching the 11,000-unit figure for the Model S. With that in mind, Cadillac may be working on a sportier version of the ELR, as spy shots of a test vehicle from May revealed larger brakes and wheels. You can read our First Drive impressions of the ELR here.