2016 Bmw I8 on 2040-cars

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Car subscription services: A slow, expensive start — but the potential is huge

Americans are used to paying for subscriptions — to magazines and cable television, for instance — but experience shows they'll cancel when the price of admission gets too high, or there are more tempting alternatives. Cord cutters ditched nearly 1.5 million pay-TV subscriptions in 2017, according to a survey by Leichtman Research Group. Cable TV started out cheap with basic offerings, and then got expensive. The auto industry's subscription offerings are new, but they're starting out costly, and not price-competitive with traditional leasing. The upside is that they take the hassle out of car ownership for busy people by letting the service take care of maintenance, insurance, licensing and taxes. And they give consumers choice, often allowing relatively painless switches between different cars in the automakers' lineup. Subscription services also point the way toward an ownership-free auto experience, and offer an easy transition to a potential world where ride- and car-sharing will be dominant. Subscriptions are here to stay, but consumers may take a while to "get" them. Lincoln's subscription service for lightly used 2015 to 2017 models, offered through the Ford-owned Canvas beginning this year, got off to a slow start. Many early subscribers canceled. Last month, Cadillac announced it would " temporarily pause" its $1,800-per-month Book subscription service for "adjustments" as of December 1. According to the Wall Street Journal, "Snags with the back-end technology used to support the service made some customer-service functions tedious and time-consuming, adding costs for the company." The challenge for automakers is to come up with a strategy that offers consumers a compelling, affordable option to regular ownership, and one that can also make a profit. I think they'll find that sweet spot, but they're not there yet. Jack Nerad, former executive editorial director at Kelley Blue Book and author of " The Complete Idiot's Guide to Buying or Leasing a Car," points out that "A lot of people expected that subscriptions would be very valuable for people who wanted inexpensive transportation, but the reality is quite the opposite. Subscriptions are offering more choices for the wealthy.

1971 BMW 2002 is a car designer's car

Choosing what car to buy, drive, and love is a difficult decision for anyone. But when you're a car designer, the decision carries that much more weight. Then again, it may be that much easier when your whole decision comes down to the visceral and the aesthetic. Take Radu Muntean, for example, who's profiled in this episode of Petrolicious. Not to be confused with the film director of the same name (and nationality), this Radu Muntean is a car designer by trade. Since moving from his native Romania and graduating from the Art Center College of Design in Pasadena, Radu went on to work for the likes of Ford, GM, and Tesla. But his pride and joy is a set of wheels he didn't design himself: it's a 1971 BMW 2002. It's a model that BMW made for the long stretch of time in the 1960s and '70s, and enjoys a cult following to this day. And it's not hard to see why. Radu has customized his vintage Bimmer extensively, but rather than glitzing it up, he's boiled it down to its essence. And like a Lancia Fulvia or Alfa Romeo Giulia of the same era, this 2002 is a thing of simple beauty: squared-off design, slap sides, tall greenhouse, and little more. Related Video:

Watch a trio of Santas ride up Mulholland Drive

Santa Claus might have his eight reindeer - or nine, when it's foggy - to help him deliver presents in most parts of the world, but in southern California, it looks like he's traded up from Dasher, Dancer, Prancer and company to BMW, Yamaha and Ducati. RNickeyMouse is usually the place to check out spectacular motorcycle crashes on video along LA's Mulholland Drive, but a recent video caught a trio of Santas carving up the iconic, twisty road.
The three Santas are together, riding what appears to be a BMW S1000RR, Yamaha R1 and a hard-to-tell custom bike that could be a Ducati 1098. The video, which is posted below, also catches a bonus Santa riding solo on another S1000RR. Happy Christmas to all, and to all a cool bike!