2008 Bmw Z4 3.0i on 2040-cars

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BMW details cheaper, sub-M performance cars for young 'brand ambassadors'

BMW's M cars are undoubtedly some of the best sport sedans in the world. Unfortunately, their prices put them out of the reach of a huge segment of buyers, many of them young. However, that might change in the near future as BMW launches its M Performance Automobiles performance sub-brand, positioned between its standard cars and the full M models.
Traditionally, M car buyers have been male and in their early-40s, according to Oliver Ganser, product strategy manager for BMW North America, speaking to Automotive News. However with MPA, BMW hopes to find even younger buyers "who will be brand ambassadors and appeal to the real enthusiasts that we have," he said. These new MPA models will see a mild boost in power and handling from off-the-shelf parts, instead of the unique engines and cutting-edge tech from their bigger M brothers.
The M Performance Automobiles line was launched last March at the Geneva Motor Show with high-performance diesel models of the 5 Series, X5 and X6. The first of the MPA models coming Stateside, the M235i, launches in March. We liked it when we drove it in January, but the $44,000 base price is still a bit steep. If it proves to be a success, we will see more of them, and if not, then it'll go down as another failed experiment, like the 318ti hatchback.

Are you a BMW M4 GTS track car in disguise?

BMW is always happy to extract a little bit more gumption out of its M cars, just look at the latest 30th anniversary M5 or even the earlier CSL variants of the M3 for proof. Now, It looks like we might be getting the first glimpse of an even hotter M4, and it's wearing very interesting livery.
Our spies recently shot this M4 that could preview a future GTS version. It's all done up in MotoGP decals, but that might just be a ruse. This car sports a camouflaged lower air dam and rear wing, but those parts don't appear to be from an actual series safety car. The chin spoiler seems larger, and the rear wing is completely different. You can also spot an obvious Recaro logo on the driver's seat in one of the photos. Plus, the BMW emblem is removed at the back.
The disguised changes and odd choice of decals make this prototype incredibly weird. A BMW exec said at the beginning of the year that there were "no plans whatsoever to make a lighter, harder version just yet," of the M3 or M4, despite earlier rumors to the contrary. Check out the gallery to see what you think this is.

World Car of the Year finalists announced

To say the 2014 Geneva Motor Show was packed full of news is an understatement as big as the show's home at the Palexpo convention center. Despite everything that we were able to cover during this year's show, there's still more coming out of Switzerland, including the announcement of the finalists for the 2014 World Car of the Year Awards.
We reported on the original list of finalists over three weeks ago, and now, that initial list has been pared down to three finalists for each of the five awards. The finalists were announced at a press conference by frequent Autoblog contributor and co-chair of the awards, Matt Davis (above).
The finalists for the overall title of 2014 World Car of the Year are the Audi A3, the BMW 4 Series and the Mazda3. The World Luxury Car of the Year will be either the Bentley Flying Spur, the Mercedes-Benz S-Class or the Land Rover Range Rover Sport, while the Performance Car of the Year will be awarded to the Chevrolet Corvette Stingray, the Ferrari 458 Speciale or the Porsche 911 GT3 (which, um, yeah...).