2011 Bmw X6 Xdrive35i, Rare Combo, Panoroof,we Export, We Ship, We Finance, L@@k on 2040-cars

Auto blog

Not just 'our logo on a sail': Automakers gain technology from America's Cup

HAMILTON, Bermuda - From water taxis that "fly" on hydrofoils to aircraft wings and cutting-edge car steering wheels, the America's Cup has produced technology with potential far beyond its "foiling" catamarans. With their focus on carbon fiber and aerodynamics, the teams that fought for the America's Cup attracted partners including planemaker Airbus and automotive groups BMW and Land Rover, who were keen to learn from them. One area where this is likely to have an impact is in harnessing "foiling" technology, where the America's Cup boats "fly" above the water on foils, cutting water resistance. "Foiling in small electric boats will most likely appear on rivers in major cities. We are just at the beginning of the foiling adventure," Pierre Marie Belleau, head of Airbus Business Development, who managed its partnership with Larry Ellison's Oracle Team USA, told Reuters. The space-age catamarans used in the 35th America's Cup, which ended in victory for Emirates Team New Zealand this week, can sail at maximum speeds of 50 knots (57 mph) and have more in common with flying than sailing."CARBON FIBER RELATIONSHIP" For Jaguar Land Rover, which sponsored British sailor Ben Ainslie's attempt to win the cup, the relationship is a strategic one with a focus on technology and innovation. "We don't just get our logo onto a sail," Mark Cameron, JLR's Experiential Marketing Director, said by telephone, adding that the carmaker would be providing more designers to help Land Rover BAR with technology for their next campaign. "This is a dynamic sport that is developing fast. ... It's moving quickly just like the car industry is moving quickly. It's all changing," Land Rover produced a special steering wheel for Ainslie to use in the America's Cup, with in-built gear shift paddles that allowed him to adjust the catamaran's "flight" levels. The relationship is similar between BMW and Oracle Team USA, with the German automaker focused on areas including the electronics in the wheel used by skipper Jimmy Spithill, the development of carbon fiber used to make the boat and its components, and the aerodynamic testing. "We like to think of ourselves more as a partner than a sponsor. We have a very strong carbon fiber relationship," Ian Robertson, who is the BMW management board member responsible for sales and brand, told Reuters between races. "This is a dynamic sport that is developing fast. ... It's moving quickly just like the car industry is moving quickly.

KBB 2013 Brand Image Awards has some obvious and oddball winners

The sixth edition of the Kelley Blue Book Brand Image Awards have crowned a wide range of winners - in a couple of cases the recipient of the laurels might say more about KBB users than they do about the actual winner. Compiled from the responses of more than 12,000 shoppers on KBB.com over the past year, there are 13 categories broken into non-luxury, luxury and truck segments "representing the combined wisdom of the American car-buying public."
The award categories have been revamped this year, with some dropping off, some new ones appearing and at least one other given a new term. What isn't surprising is that Honda won Most Trusted Brand for the second year running, Best Value Brand for the third year in a row and took Best Overall Brand, which wasn't on last year's list of awards.
On our own shores, in the non-luxury categories Chrysler got Most Refined Brand and Buick took Best Value Luxury Brand. Neither one of those marques won anything in last year's Brand Image Awards, while Cadillac, which won Best Interior Design Brand and Best Comfort Brand last year - those awards disappeared this year - went home without a single accolade.

BMW i3 range-extender lawsuit supports Tesla's store argument

Tesla's argument that it needs to own its stores in order to sell its electric vehicles and give customers better information is about to get bolstered by an unlikely source: BMW. The German automaker is the subject of a class-action lawsuit stemming from the performance of the range-extended version of its i3 plug-in. And at least one green-car advocate and i3 owner says the problem could have been avoided by better education at BMW dealerships. The lawsuit was filed in California by some owners of the BMW i3 REx, i.e. the version that's equipped with a gas-powered "range extender," according to Green Car Reports. The issue is that, when the car's battery starts running low and the powertrain is subjected to extended stress, such as a long uphill highway stretch or a fully loaded vehicle, the car can slow from highway speeds to as slow as 45 miles per hour without warning. The claim states that the vehicle can post a danger as a result, while BMW has declined comment, citing pending litigation. Meanwhile, Tom Moloughney, owner of the first BMW i3 REx to be sold in the US, says the problem might rest at the dealership level. Moloughney says that if dealers explained the car's mechanics better – especially the fact that the range extender is essentially a 34-horsepower, two-cylinder motorcycle engine whose power is limited – drivers would be better informed about what could happen when the battery power is sapped at highway speeds. While Tesla EVs don't have the same sort of REx powertrain, this argument nicely dovetails with what Tesla Motors has been saying for a long time, that its cars should only be sold at company-owned stores because third-party dealers are less likely to understand and explain the nuances of electric vehicles. No word on whether Elon Musk's lobbyists are getting together with lawyers representing the Ultimate Driving Machine. Related Video: Featured Gallery 2014 BMW i3: First Drive View 33 Photos News Source: Green Car Reports via Automotive News-sub.req. Government/Legal Green BMW Electric Hybrid lawsuit range extender tom moloughney