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BMW, Mercedes ponder challengers to Uber

With autonomous vehicles seemingly just on the horizon of actually arriving to consumers, companies in the auto industry are already thinking about how the innovations could radically change how they do business. For example, BMW and Mercedes-Benz are considering a time where they might transform into ridesharing companies, according to Reuters. It almost sounds like the sci-fi motoring world Bob Lutz is predicting. The German brands foresee a future where some people hail their driverless cars like taxis and use them for short trips. The automakers could run those fleets, essentially making them Uber competitors. In fact, Tesla is reportedly mulling the idea, and Google might be, too. Alternatively, ridesharing services could buy the companies' models directly. "New mobility concepts will emerge with autonomous vehicles, which are robot cars. Fleet management will become a much more significant business," Peter Schwarzenbauer, BMW board of management member in charge of Mini, said to Reuters. With BMW's DriveNow and Daimler's Car2Go car-sharing services, both automakers are already experimenting with alternative ways to get their vehicles on the road. It's not too hard to imagine one of the brand's peppering a few autonomous cars into those fleets someday to test these new theories in the real world. "The ability to use a car, and then walk away is a serious business," Ian Robertson, BMW's head of sales and marketing, said about the future of driverless tech to Reuters. Related Video:

Alpina bringing new B4 Bi-Turbo Cabrio to Geneva

Interested in picking up a new BMW 4 Series with a turbo six? You've got options: you can get the 435i with 300 horsepower or spring for the M4 with 425 hp. But if it's the convertible model you want, we're afraid you'll be limited to the latter as the M division can't help you (at least not for the time being). But that's where Alpina comes in.
The aftermarket tuner closely associated with BMW offers the B4 Bi-Turbo (at least in Europe) with that same 3.0-liter twin-turbo inline-six massaged up to 410 horsepower that starts to pose a threat to the M4. What's more is that the Alpina's 442 pound-feet of torque eclipses the M4's 406 lb-ft, to say nothing of the 435i's 300.
Best of all, Alpina just confirmed via Facebook that it'll offer the B4 in convertible form, bringing the resulting BMW Alpina B4 Bi-Turbo Cabrio to the Geneva Motor Show. We'd expect the weight penalty to knock it slightly off the coupe's quoted 4.1-second 0-60 time, but not by much. If only BMW were to bring this one Stateside like it does with the B7 sedan.

Project CARS vs reality at Laguna Seca shows amazing potential

Project CARS is aiming to be the next great racing sim. Offering a mix of modern and classic cars on famous tracks, developer Slightly Mad Studios is trying to inject a fresh energy into the genre, and at the moment its game looks ready to take on Forza and Gran Turismo.
The game is still about six months from release, and the graphics already look practically photorealistic. The video below shows side-by-side laps of Laguna Seca in a BMW - real life on the left and the game on the right. It's absolutely astounding. Other than some changes to the sponsorship around the track, they are almost identical.
Of course anyone with quality seat time in a racing sim knows that graphics are just one factor. How the game feels is even more important, and without getting hands on, it's impossible to judge yet. However, consider our interest piqued. Project CARS is scheduled to launch in November on the Sony PlayStation 4, Microsoft Xbox One, Nintendo WiiU, Windows PC and Steam OS. Scroll down to check out the video.