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Protonic Red BMW i8 will bow in Geneva

BMW will unveil special edition versions of the i8 at the Geneva Motor Show, but we hope the rest of the company's offerings are more exciting than its first one – the new Protonic Red Edition. BMW bathes this limited edition i8 in the eponymous red and paints some the trim Frozen Grey metallic. The company finishes off the exterior improvements with 20-inch W-spoke wheels that it decorates Orbit Grey metallic with Aluminum matte hubs. The interior upgrades amount to red double-stitching around the cabin and the addition of some carbon fiber and ceramic trim. There are no mechanical changes. It's hard to get too excited about special paint and trim, but if you are in the market for a more colorful i8, then the Protonic Red Edition seems like a good opportunity. Production begins in Leipzig in July. Related Video: Comfortably exceeding expectations: BMW i8 is the world's highest-selling hybrid sports car. Exclusive BMW i8 special editions. Protonic Red Edition gets the ball rolling at the Geneva Motor Show. Munich. Last year, global sales of the BMW i8 exceeded the combined figure of all other hybrid sports cars produced by other manufacturers*; 5,456 units of the i8, which is powered by the combination of a three-cylinder turbocharged engine and an electric drive system, were sold worldwide in 2015. The car's innovative plug-in hybrid technology delivers system output of 266 kW/362 hp (fuel consumption combined: 2.1 l/100 km [134.5 mpg imp]; CO2 emissions combined: 49 g/km)**. "The success of the BMW i8 speaks for itself," said Ian Robertson, BMW AG Board Member for Sales and Marketing. "It is already the world's most successful hybrid sports car and has comfortably exceeded our own expectations. I can think of no better illustration of the relevance of our young BMW i brand." And the BMW i8 is about to add further lustre to its appeal with exclusive special-edition models poised to be unveiled for the first time at the Geneva Motor Show. The new arrivals present customers with even more ways to own a very individual car. BMW i8 Protonic Red Edition will be built in Leipzig from July. The first in this line of special-edition models is the BMW i8 Protonic Red Edition. Like those set to follow in its tyre tracks, it is only available for a limited period.

BMW will be featured marque at 2016 Goodwood Festival of Speed

As part of BMW's centenary celebration, it has been named the featured marque at the 2016 Goodwood Festival of Speed. That means we'll see plenty of Bimmers on track, but it also means a few will be hoisted in the air on this year's version of the famous Gerry Judah sculpture. That sculpture takes center stage on the Goodwood House's front lawn, blending metal with actual automotive machinery for a striking display that serves as the centerpiece for the entire Festival of Speed. This year, it will feature three race-ready BMWs – the 328 Mille Miglia Roadster, a Brabham-BMW BT52 Formula 1 car, and a Le Mans-winning V12 LMR. Consider the racing bases covered. And since this is England, it's only fitting that Rolls-Royce and Mini will stand alongside their parent company during this year's event – Rolls-Royce is headquartered down the road. BMW Motorrad will feature prominently, as well, and the M Brand will have its own "M Avenue," which will feature M cars sold over the past 40 years, including more than a few of the M cars our editors chose in their list of the greatest BMWs. You can also expect BMW's birthday present to itself, the futuristic Vision Next 100 concept, to receive a prominent placement at Goodwood. And of course historical and modern BMW models will be taking to the Goodwood Hill Climb course alongside the usual slate of performance vehicles, racecars, and concept vehicles from other brands. The 2016 Goodwood Festival of Speed runs from June 23 to 26. Related Video:

BMW shuffles chairs in its design department

BMW Group has made some changes to its design team since August 1, and has shuffled top personnel to different positions at BMW Design, Mini Design and Rolls-Royce.
The BMW Design team led by Karim Habib (middle, right) gains a new head of Exterior Design in Domagoj Dukec (right), who has worked for the exterior design team since 2010 and shaped the Concept Active Tourer.
Oliver Heilmer (left), who has worked for BMW's interior design unit since 2000 and designed the 5 Series interior, replaces Marc Girard as head of Interior Design BMW Automobiles. Marc Girard goes to manage BMW's subsidiary design group, BMW DesignworksUSA.