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BMW moves car-sharing program from San Francisco to Seattle

BMW is shifting more focus towards mobility services, which include car sharing and ride sharing. A new service, called ReachNow, will start out from Seattle and expand to other cities later. At first, the main competitors are ZipCar and Car2go, but ReachNow will also have to battle Uber. In a number of European cities, BMW already operates under the DriveNow program, which is getting revamped to better suit the US marketplace. Up until December, BMW made DriveNow available to San Francisco customers, but was forced to pull out due to parking space issues that are characteristic to SF. Perhaps Seattle makes things easier for BMW, though parking in any major metro area is sure to present some level of difficulty. BMW's idea is to offer pay-per-use pricing for driving a BMW 3-Series, BMW i3 electric vehicle or a Mini, which can be picked up from a street corner either by a 30-minute reservation or on-the-go, depending of the user's needs. Flexibility is key, whether you need a car for just a short while or for a longer weekend trip. The Seattle fleet will consist of 370 vehicles distributed across town. Later on, the service will expand to offer taxi-like ride sharing, to compete with Uber. As the glimmer of car ownership has faded in big cities, BMW wants to make sure it can still put people behind steering wheels or in the back seats. Luxury vehicle ride sharing is also on the cards, seemingly as a way to balance out the decidedly utilitarian choice of cars currently available. Related Video: Green BMW Transportation Alternatives Driving Ownership Technology Emerging Technologies Uber car sharing zipcar car2go apps

BMW rolls out new M4 safety car for DTM

Ever since revealing the M4 on nearly five months ago, BMW has been hard at work getting its new muscle coupe out on the track. It's made a touring-car version to compete in DTM and a safety car to set the pace at MotoGP races, and now it's combined both into a new safety car for DTM as well.
The ninth M4 on the DTM grid is based on the production version, but fitted with numerous upgrades over the course of a two-month conversion process. For starters, it's been equipped with nearly exterior component from the M Performance Parts catalog, including the quad-tipped exhaust, front splitter, rear spoiler and diffuser, blacked-out grille, special mirror caps, side sills... the works. But that's not the end of the story.
BMW M GmbH also gutted the interior, removing the rear bench and replacing it with a roll cage. It's got a pair of Recaro racing buckets with Schroth harnesses, plus special LED emergency lighting, radio communication system and, of course, special livery (albeit nowhere near as cool as the MotoGP one) to distinguish it as the official safety car when it makes its debut at the Nürburgring on August 17.

Guess which brand's not on a top 10 list of best EVs (hint: it's Tesla)

Few surprises lurk in Autotrader’s list of its 10 best electric vehicles of 2023, but there is one that stands out: no Teslas. There's Hyundais and Kias, Porsches and Fords, a BMW and a Nissan. But Â… no Teslas. Although many of us admit to being over-Musked and tired of reading about him, the lack of a Tesla model on a selection of the 10 most desirable current EVs is conspicuous by its absence. Asked about this particular omission, we received this rather vague response from Autotrader spokesperson Brenna Buehler at Cox Automotive: “Tesla models were included in consideration but didnÂ’t get sufficiently high scores by the Editorial team to qualify for the top 10.” At least some Tesla offerings appeared to meet all the requirements set by the website. The manufacturers must offer 2023 model year vehicles, and they have to be sold in at least 15 states. Check. Only pure EVs were allowed on the list; there are no hybrids, plug-in hybrids or hydrogen fuel-cell vehicles. Check. The base manufacturer's suggested retail price must be less than $100,000. Check. Let the debates begin. Moving on, it should be noted that two Genesis models, a G80 sedan and GV 60 SUV, are listed, along with a Lucid Air midsize sedan, the Rivian R1T pickup, and the Porsche Taycan. Here is the full list, with the remarks and comments from Autotrader's raters. (And we've included links to Autoblog's own reviews for a deeper dive). The EVs are listed in alphabetical order by brand, so don't read anything into the order of presentation: 2023 BMW i4 BMW reboots its EV approach and comes up with a winner: Whatever you thought of BMW's first run at EV, the i3, it was missing a certain something – it didn't look or perform like a BMW. The 2023 BMW i4 corrects course with a Gran Coupe that our editors agree looks and drives like a BMW. 2023 Ford F-150 Lightning Ford's electric pickup gathers steam in its second year: The F-150 Lightning somehow synthesized decades of pickup truck knowledge with the latest and greatest EV technology and infused thoughtful details and user-friendly features. 2023 Genesis Electrified G80South Korea's luxury brand shows how to elevate the executive EV sedan without breaking the bank: Genesis, Hyundai's luxury offshoot, rethought the gasoline-powered luxury sedan, the G80, and developed the 2023 Genesis Electrified G80. Precisely as the name hints, the Electrified G80 replaces the G80's engine with an all-wheel-drive EV powertrain.