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Audi to spend $17 billion to fight BMW

It's no secret that VW Group, parent company to not only Volkswagen but also Audi, Bugatti, Bentley, Lamborghini, Porsche and Ducati brands sold in the US, is determined to become the world's largest automaker. Even more impressive is that VW is prepared to spend billions to make it happen.
With that comes word that VW Group will be spending $17 billion on its Audi brand over the next three years to push itself above rival BMW. The money will be invested in both vehicle development (including lightweight auto design and alternative powertrains) and facilities (including expansion in Hungary, China and new operations in Mexico). The luxury brand is focused on global manufacturing infrastructure.
Already Europe's best-selling luxury brand, Audi's objective is to overtake BMW by the end of the decade by selling more than two million cars per year (BMW is shooting for 1.54 million sales in 2013). If those objectives are met, VW Group should be on track to be the industry's volume leader by 2018.

BMW 2 Series Coupe priced from $33,025* ahead of Detroit debut

BMW is definitely going to have its hands full at next month's Detroit Auto Show. The big news might be the debut of the M3 and M4, which were previewed in our Deep Dive, but joining those performance cars under the bright lights will be the all-new 2015 BMW 2 Series Coupe.
While we already know most of the details about the 2 Series and its available M Performance parts, BMW has now announced that the Coupe will go on sale in the first quarter of next year with a starting price of $33,025 (*plus $925 for destination) for the base 228i. This price is about $1,500 more than the current 1 Series Coupe, which starts at $31,500, while the M235i's starting price of $44,025 is almost $500 more than the existing 135is Coupe. There is still no indication as to when we'll see 2 Series Convertible unveiled.
In addition to new M cars and the 2 Series, BMW's display will also reveal another new color-theme package for the Z4. Last year we saw the Hyper Orange package, and this year will give us the Ivory White Burnt Sienna Z4 available in an exclusive Sparkling Brown Metallic exterior paint color. Scroll down for the full press release of production vehicles BMW has planned to showcase at Detroit's Cobo Hall next month.

BMW unleashes 160-hp S 1000 R streetfighter motorcycle

BMW Motorrad released the S 1000 RR superbike in 2010, but for those who'd like to take it down a (small) notch, the German motorcycle maker introduced the 2014 S 1000 R, a slightly less-ballsy version of the range-topping superbike, at EICMA on Tuesday.
In its transformation from 193-horsepower superbike to 160-hp sportbike, BMW detuned the 999cc inline four-cylinder engine a bit by lowering the redline from 13,000 RPM to 11,000 RPM, where peak power is made. Torque is rated at "approximately" 83 pound-feet (the RR makes 82.5 lb-ft), but more importantly, engineers tweaked the torque delivery in the R's favor by redesigning the cylinder-head ducts, modifying the camshaft profiles and reprogramming the engine management system. The result is seven lb-ft more torque than the RR up to 7,500 RPM. The R's torque peak occurs at 9,250 RPM.
The bike comes standard with ASC (automatic stability control) and "Race" ABS. Riders can choose between two modes, "Road" and "Rain," which adjust ABS and ASC settings to suit dry or wet roads. DTC (dynamic traction control) is available as an option, and with two modes, "Dynamic" and "Dynamic Pro," the system optimizes traction and helps riders achieve maximum acceleration.