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BMW jazzes up the Z4 with Pure Fusion Design package

While the new M3 sedan and M4 coupe may be the big news, they're not the only things that BMW has in the cooker. The Bavarian automaker has just announced a new special edition that serves to highlight the Z4 roadster.
Called the Pure Fusion Design package, the specially-equipped Z4 incorporates Nappa leather trim in ivory with brown stitching covering the seats, armrests and door panels. The lower dashboard is done up to match in white, with brown-accented black leather upper dash, window sills, sun visors and instrument surround. A brown leather line accents the interior, with Fineline wood trim.
BMW is offering the Z4 Pure Fusion Design in the unique shade of sparkling brown metallic pictured here, along with other available colors, and customers can combine the package with the M Sport pack as well. Scroll down for the full press release.

Mercedes may be working on a new electric car dubbed 'Ecoluxe'

Automobile has a lengthy piece this month on how the four German mass-market luxury manufacturers each plan to go after Tesla with their own electric vehicles. It was written by Georg Kacher, the magazine's European bureau chief, and the English version came a month after he wrote the German-language original for Autobild. Tesla isn't exactly a threat to the Germans, but, according to the report, the Model S is planting the right kinds of seeds in niches that are important to the luxury players. The thinking is that - in addition to needed electric vehicles anyway for stricter US regulations - it's better to start designing the machinery now. The article posited Porsche's attack would rest on the coming Panamera platform, but a big hurdle would be battery placement. Unable to find one large space for a lithium-ion pack, engineers would instead put batteries everywhere they could, for a supposed tally of some "108 battery pouches" throughout the body. A few days after the Automobile piece, however, Porsche publicly said it had no intention of challenging the Model S, because the enthusiastic driving the brand is known for doesn't jive with useful range. In Kacher's retelling, Mercedes' plans are even more ambitious, supposedly taking aim at the Model S and the coming Model X. It would do this with an investment in excess of $2 billion in a program called "Ecoluxe" – Mercedes has no brand division akin to BMW's i and Audi's e-tron. The new brand would create a four-strong family of bespoke electric vehicles: a smaller platform with a wheelbase around 106 inches and a larger one with a wheelbase around 118 inches. In addition, the range would have "provisions for rear-wheel drive, all-wheel drive, and rear-wheel steering." The numbers are impressive: seating for seven in the larger vehicles, both longer than 16 feet, front and rear storage areas, ratings of up to 610 horsepower and production capacity of 80,000 units per year. When would we see such creatures? Perhaps as soon as 2019. We do know that if Tesla can knock the Model X over the outfield fence, automakers are going to have to do something. We don't know what the chances are that Ecoluxe is Mercedes' first move - but such a plan could help explain the weird Mercedes concept spied in October.

Florida bikers threatened at gunpoint for beating motorist

A road rage incident in Pinellas County, FL spiraled out of control when a motorist confronted a trio of aggressive bikers at a stop light. According to The Sun, YouTube user known only as DankWheelie posted video on April 8 of a fistfight between a driver and a pack of sportbike riders on a busy Florida highway which ended abruptly when one of the participants pulled a pistol. There is precious little context for the video, which became a near instant viral sensation this week. Little is known about either the motorist or the bikers. The video starts with the bikers riding along an oceanside highway, when a red, older model BMW 5 Series gets into some confused lane changing shenanigans with them on a bridge. At a stop light after the bridge, the bikers and the driver of the BMW get into a fist fight in traffic, which does none of them credit. The bikers knock the driver to the ground and surround him, when a woman passenger in the BMW pops out with a pistol drawn and brandishes the weapon at the bikers. At this point the bikers all attempt to flee and the video ends. While there seems to be no police report filed, a local police official familiar with the incident made a statement to The Sun. "After the first incident, that's when you get on the phone," said Sergeant Mike Lynch, suggesting that all parties involved could have made better decisions. "That's when you call 9-1-1." "We're looking at a woman who looks terrified for either a friend that was in the vehicle or a spouse of some sort maybe," Lynch continued. "We encourage the public to call about that type of reckless driving. It endangers all of us on the road, not just their own lives but everybody else that's out there." Related Video News Source: YouTube, The Sun Weird Car News BMW Driving Safety Motorcycle Videos Sedan road rage biker