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BMW factors big in Mission: Impossible Rogue Nation

Product placement is big business, especially for automakers and especially in blockbuster action film franchises involving spies and assassins. Just ask Aston Martin or Jaguar Land Rover about their involvement in the James Bond movies, or Audi about the role it plays in the Transporter series. But when it comes to Mission: Impossible, it's all about the Bimmers. BMW has been featuring prominently in the popular action franchise, putting its i8 hybrid sports car front and center in the last installment, Ghost Protocol. And it will grab the spotlight once again in the upcoming Mission: Impossible Rogue Nation. Watch this latest trailer just released by Paramount Pictures and you might be able to pick out the M3 driven by Tom Cruise, the X5 by Jeremy Renner and the S 1000 RR motorcycles ridden by a whole crew of bad guys. Wheels aside, it's our best look yet at the upcoming fifth installment in the popular movie franchise, so if you're a fan, you'll want to check it out as the movie's not set to be released until the end of July. High-speed, high-tech, high excitement 24.03.2015 Munich/Los Angeles. BMW confirmed today its role as exclusive worldwide automotive partner of the next installment of Paramount Pictures' legendary action film franchise, "Mission: Impossible – Rogue Nation", in theaters from July 31. This is the second time BMW has "accepted the mission" to lend its superior technological support to the film's production crew, enabling it to deliver breathtaking automotive stunt scenes shot around the globe. BMW previously partnered with Paramount on the 2011 successful release of "Mission: Impossible - Ghost Protocol". The film's official trailer, released worldwide yesterday, offers fans a first glimpse of the high-adrenaline action that only Ethan Hunt (Tom Cruise) and his Impossible Mission Force (IMF) team can deliver – including spectacular driving scenes where the new BMW M3 is put through its paces. Its renowned high-performance capabilities made the fifth generation M3 sports car the perfect choice to perform precision driving sequences, the likes of which have never been seen before. The M division's philosophy and dynamic design leaves no doubt about the M3's motorsport genes while the BMW Motorrad S 1000 RR, which is also seen in the film trailer released yesterday, represents the ultimate performance on two wheels.

Audi to spend $17 billion to fight BMW

It's no secret that VW Group, parent company to not only Volkswagen but also Audi, Bugatti, Bentley, Lamborghini, Porsche and Ducati brands sold in the US, is determined to become the world's largest automaker. Even more impressive is that VW is prepared to spend billions to make it happen.
With that comes word that VW Group will be spending $17 billion on its Audi brand over the next three years to push itself above rival BMW. The money will be invested in both vehicle development (including lightweight auto design and alternative powertrains) and facilities (including expansion in Hungary, China and new operations in Mexico). The luxury brand is focused on global manufacturing infrastructure.
Already Europe's best-selling luxury brand, Audi's objective is to overtake BMW by the end of the decade by selling more than two million cars per year (BMW is shooting for 1.54 million sales in 2013). If those objectives are met, VW Group should be on track to be the industry's volume leader by 2018.

The Tesla Model S was the best-selling EV of 2015

According to numbers crunched over at Hybrid Cars, the Tesla Model S was the best selling pure electric vehicle last year with 50,366 deliveries. These numbers might not tell the whole story, since Tesla reports deliveries made in 2015 that might have been sold in a different calendar year, while other makers are tallying sales. However, it's inarguable that the Model S ended up in more worldwide driveways than the second-place Nissan Leaf, which did about 43,000 sales. In the US alone, Leaf sales were down 42.8 percent year-on-year, from 30,200 in 2014 to 17,269 last year, and that decline also increased throughout the year. That marks a great finish to a great start to 2015, when Tesla took the lead in EV sales in the US for the first quarter. On top of that, as of last year the Model S becomes the second-best selling EV ever, with 107,148 deliveries since the middle of 2012. It trails the Nissan Leaf, with well over 200,000 worldwide sales. The Chevrolet Volt/Opel Ampera combo takes a close third, with about 106,000 sales. The Nissan and Chevy rivals both launched at the end of 2010, a 16-month head start on the Tesla. Down the charts, the Mitsubishi Outlander PHEV which continues to be forbidden fruit for our market notched 39,000 sales. The BYD Qin PHEV sold 31,898 examples in China, and BYD would take the overall victory from Tesla with 58,728 deliveries if you counted all of its EV and PHEV production, such as its electric buses. The BMW i3 nabbed fourth place with 24,057 global sales. In 2011 the Munich automaker said it wanted to sell 30,000 i3s annually by 2014, but by the time the car launched the company considered 15,000 annual sales 'great for now,' so the 2015 number seems a fine place to wind up. Related Video: News Source: Hybrid Cars Green BMW Chevrolet Mitsubishi Nissan Tesla