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New BMW M3 and M4 Competition Package to cost $5500

Can't decide between a standard BMW M4 or the bonkers new GTS? The Bavarian automaker has split the difference with the launch of the new Competition Package available for the M3 sedan, M4 coupe, or M4 convertible. Under the hood, BMW M GmbH upped the output from the 3.0-liter twin-turbo inline-six from 425 horsepower to 444 – neatly bridging the gap to the 493-hp M4 GTS, and not limited to just the coupe. The power boost nets an improvement in the 0-60 time of 0.1 seconds, so if you apply it to an M3 sedan or M4 coupe with the 7-speed DCT, you'll be rocketing to 60 in just 3.8 seconds. At the other end of the spectrum, an M4 convertible with the comp pack and the manual gearbox takes 4.1 seconds for the same sprint. The M division also fitted an active suspension and diff, 20-inch forged alloys, and staggered tires. Vehicles fitted with the package can be visually distinguished by their black chrome tailpipes and glossy black trim. Fixed-roof examples also benefit from new seats, which the convertible has to forgo. So while it'll cost $5,500 to fit the Competition Package to a sedan or coupe, the cost for the convertible falls to a nice, round $5,000. Related Video: New Competition Package Amps Up The BMW M3 And M4. Woodcliff Lake, N.J.: January 13, 2016 6:00 pm EST...The BMW M3 Sedan, M4 Coupe and M4 Convertible are already regarded as the perfect combination of high-performance sports car engineering with unrestricted everyday utility. From spring 2016, all three body styles will be available with a special Competition Package from BMW M GmbH that combines added sporty personality with enhanced dynamics. As well as extensive handling upgrades, the Competition Package also comes with additional equipment features and a hike in power that takes output to 444 hp. The extra power means improved performance. The BMW M3 Sedan and M4 Coupe with optional 7-speed M Double Clutch Transmission (M-DCT) sprint from 0 to 60 mph in just 3.8 seconds (without Competition Package: 3.9 sec.), while the BMW M4 Convertible reaches the same speed in 4.1 seconds (without Competition Package: 4.2 sec). The sprint time for models with the standard 6-speed manual transmission is likewise 0.1 seconds faster in all cases than without the package.

Hamann BMW M6 Mirror can now cash the checks its body writes

Anyone remember the Hamann Mirror? Need a refresher? The Mirror is German tuning company Hamann's idea of a BMW M6. It was shown at the 2013 Frankfurt Motor Show as an M6 Gran Coupe, sporting a ridiculous paint job and some meaty, multi-spoke 21-inch wheels.
Consider this car the Mirror Mark 2. Based on the M6 Coupe, Hamann has applied a similar visual theme, using the same 21-inch wheels from 2013. Whereas the Gran Coupe rode around with a stock powertrain, though, there's been no such restraint with the two-door Mirror. A fine 620 horsepower is available from the 4.4-liter, biturbocharged V8, an increase of 60 horsepower. Torque is up as well, from 501 pound-feet to a whopping 560, meaning this M6 has speed to match its looks. Hamann claims the Mirror's newfound grunt allows it to hit 62 miles per hour faster than the standard M6 (we'd certainly hope so), although it won't mention a specific number.
The suspension, meanwhile, has been dropped 1.37 inches, or about a third of an inch lower than the Frankfurt Mirror. That drop is complemented by the Mirror's bodywork, including the exposed, carbon fiber hood and the flared fenders, which can now accommodate the enormous 305/25 rear rubber. Hamann has also paid some attention to the front and rear aerodynamics.

BMW starts Apple-like "Genius" program to explain tech

Even workaday cars are so capable now that even most auto scribes don't truly find out about a car's limits until a professional driver shows them what they are. It's the same with a vehicle's suite of features and the technology inside - there's so much of it that most people will have no idea what their cars can offer them. BMW is the latest company to make a personal effort to change that, introducing "young, tech-savvy employees" to dealerships as part of its "BMW Genius Everywhere" initiative.
Having no part in the actual sale of a vehicle, a BMW Genius is present on the showroom floor only to answer questions about the company's products and their features. If the customer decides to buy, he is transferred to a salesperson. A pilot program in the UK proved its effectiveness, it will now be rolled out across Europe and then come to the United States toward the end of this year in time for the launch of the i3. Details are still being worked out, but each BMW dealer will have at least one Genius.
For assistance that doesn't require visiting the auto mall, BMW is also putting vehicle and feature tutorials on its US website to "make our knowledge about our brand more interesting and more accessible to the consumer." They will appear online sometime in the latter half of the year, and will also be bundled into iPhone and iPad apps.