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2015 BMW X4 gets its small-screen debut

It's easy to dismiss the 2015 BMW X4. On one hand, the high-style crossover seems more like a boardroom decision than a practical one. In a world with the 3 Series, 4 Series, X3, 3 Series GT and 4 Series Gran Coupe, is BMW really being inundated with requests for a baby X6? Of course, when we finally got behind the wheel of the CUV for our First Drive, it proved rather entertaining, and certainly the X6's global sales success suggests that it's worth the relatively low-cost risk for the Bavarian automaker.
Now, it's the general public's chance to weigh in on the latest crossover Bimmer and vote with their dollars. The X4 is just hitting showrooms in the US, and BMW is beginning its marketing campaign for it with the slogan "Embrace the Unknown." The first TV ad shows off the CUV driving through the world's major cities as they undulate like the rolling ocean. A woman flatly says phrases starting with "Go," while a synth-heavy score plays underneath that wouldn't be out of place over the end credits in an '80s sci-fi movie.
Visually, it's actually kind of a cool ad and evokes some of the special effects from Inception. Focusing on an urban atmosphere is probably a good idea, too, because the percentage of X4s going offroad is likely to be in the low single digits, if that. Now, let's see if BMW buyers are willing to embrace the unknown of the X4. Scroll down to watch it for yourself.

BMW's Vision Next 100 concept celebrates past, predicts future

Forecasting 100 years out is a tough job, so we'll forgive BMW if not everything in this concept comes true in the next century. It's the first of several that will celebrate BMW's centenary this year – concepts from Mini, Rolls-Royce, and BMW Motorcycles will follow later – and aims to guess what and how we'll be driving in the distant future. Although it's no longer a question of if, we still don't know when cars will make the switch to autonomous driving. So yeah, there's a lot up in the air. What this concept promises is more of everything. What this concept promises is more of everything: more comfort, more assistance, and a more intense experience – when you want that. Plus new, lighter materials, increased customization, and of course all the connected smarts you can throw (or will be able to throw) at a set of four wheels and some seats. It starts inside with an out-there dashboard display. Going a step further from the typical head-up display, the Alive Geometry transforms everything in your periphery into a digital blanket of context stretching from the interior to some of the exterior panels. This tessellation of moving triangles is supposed to mimic a flock of birds to bring you subtly changing information about what's going on around you. BMW gives this idea the made-up term of 4D printing. BMW gives this idea the made-up term of 4D printing, as it believes that in 30 years it will be possible to rapidly prototype this flock-of-informative-seagulls design to provide function (the fourth dimension, apparently?) in addition to the physical form. We'll check back in 2046. BMW also notes that displays in current cars will give way to OLED displays and then to the windshield-as-display concept that has been promised for a while and is seen here. About the car driving itself: BMW highlights two new driving modes for the concept, Boost and Ease. Boost is for when the driver is in control, the vehicle doing what it can to heighten the experience and the driver's awareness. It can use the Alive Geometry to show the best line or warn of other cars, integrating all the current active safety tech and more. BMW believes this will allow the driver to improve instead of just going faster. We would have called this mode iStillDriveSometimes, but hey, marketing still has 100 years to come around to that one. The important idea is that the driver will still have the choice to drive.

Bond in Motion car exhibit coming to L.A.'s Petersen Automotive Museum

The Petersen Automotive Museum was already a must-see for any car enthusiast visiting Los Angeles, and it's about to get a little better should you also be a James Bond fan. Opening Sept. 25 in the museum's appropriately named Grand Salon gallery will be the "Bond in Motion" exhibit of more than 30 cars, motorcycles, boats, submarines, helicopters and scale models used during the creation of the 24 official James Bond films. The timing corresponds with the Oct. 8 release of "No Time to Die," the upcoming 60th anniversary of the first Bond movie ... and hey, the release of our "All 24 James Bond movies ranked only by their cars." Highlights include many of the most famous Bond cars, including a 1977 Lotus Esprit S1 in submarine guise from "The Spy Who Loved Me," an Aston Martin V8 from "The Living Daylights," a 1999 BMW Z8 from "The World is Not Enough," the Aston Martin DB10 specially made for "Spectre," the post-flipped Aston Martin DBS from "Casino Royale," and one of the 1964 Aston Martin DB5s from the recent movies. I visited an exhibit of the same name back in 2013 at England's sensational Beaulieu Motor Museum. Although the one in L.A. won't be as comprehensive as that, simply due to logistics, many of the same vehicles and props will be present. You can see some of the photos from that exhibit below, and should you be a James Bond fan, can appreciate that it went much further than the Aston-heavy headliners above. In fact, it was hard to see what was missing from the collection. Tickets are on sale for the opening reception Sept. 23 featuring "one-night-only photo opportunities, live entertainment, food and martinis, shaken not stirred." Considering this is Los Angeles we're talking about, it's perfectly plausible this means noteworthy cast members from past films. Prices are $60 for general admission and $199 for VIP access, which includes exclusive access to the exhibit, "007 lounge" and a curated talk, plus complimentary food and a hosted bar.  The exhibit runs until October 2022.  AMC Hornet and Mercury Cougar XR7 View 22 Photos