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2015 BMW X4 gets its small-screen debut

It's easy to dismiss the 2015 BMW X4. On one hand, the high-style crossover seems more like a boardroom decision than a practical one. In a world with the 3 Series, 4 Series, X3, 3 Series GT and 4 Series Gran Coupe, is BMW really being inundated with requests for a baby X6? Of course, when we finally got behind the wheel of the CUV for our First Drive, it proved rather entertaining, and certainly the X6's global sales success suggests that it's worth the relatively low-cost risk for the Bavarian automaker.
Now, it's the general public's chance to weigh in on the latest crossover Bimmer and vote with their dollars. The X4 is just hitting showrooms in the US, and BMW is beginning its marketing campaign for it with the slogan "Embrace the Unknown." The first TV ad shows off the CUV driving through the world's major cities as they undulate like the rolling ocean. A woman flatly says phrases starting with "Go," while a synth-heavy score plays underneath that wouldn't be out of place over the end credits in an '80s sci-fi movie.
Visually, it's actually kind of a cool ad and evokes some of the special effects from Inception. Focusing on an urban atmosphere is probably a good idea, too, because the percentage of X4s going offroad is likely to be in the low single digits, if that. Now, let's see if BMW buyers are willing to embrace the unknown of the X4. Scroll down to watch it for yourself.

BMW offers xDrive on 2015 2 Series

BMW has released its mile-long list of model changes for 2015. It's mostly comprised of tiny tweaks to options packages, pricing or trim colors, but there are a few interesting new features in there too. One thing all buyers will notice is that as of July 1, the company's destination charge increases by $25, to $950 for all of its models.
The 2 Series gets two really useful upgrades for 2015. We already knew that BMW's xDrive all-wheel drive system would be offered on the M235i this summer. However, it won't be the only 2 capable of spinning all four wheels. The 228i model will also be available with the system for $34,850 (after destination), $1,800 more than the standard model.
The other big addition brings a sportier ride to the 228i (with or without xDrive) for those who don't want to spring for the M235i. BMW is adding a Track Handling Package (pictured above) that lowers the suspension 10mm and includes the Adaptive M Suspension, Variable Sport Steering, M Sport Brakes and 18-inch wheels with Michelin Pilot Super Sport tires. It's available on manual or automatic models at $1,600 for cars ordered with the M Sport or Sport Line trims or $2,200 without it.

BMW i5, i7 rumors surface again

When we first wrote about a rumored BMW i5 in January 2014, after speaking to the Munich-based head of electric vehicle operations and strategy, BMW USA wrote to tell us that the "suggestion of a BMW i model larger than the i3 is hypothetical at this point." After that note came a year of speculation from places like Car and Driver, Automobile and Autocar zeroing in on what this "hypothetical" EV would look like. Car has this year's first scoop, laying out a few more of the ideas behind the expansion of the i line. Said to be aimed straight at the Tesla Model S, it is based on the long-wheelbase, Chinese-market 5 Series but will be badged as either an i5 or an i7. Expected to arrive in time for the 2018 model year to join the next-generation 5 Series, it will be priced to compete with the Model S, but loading up on options can push that beyond $125,000, according to Car. Outside will be a sedan body, possibly with cues from the 6 Series Gran Coupe and the next 7 Series. The internals will be a mix of components like steering, brakes, and suspension from the next ICE 5 Series, with a plug-in hybrid, battery-extending powertrain derived from the i8. Car's info suggests a four-cylinder motor with around 245 horsepower up front, with a 204-hp e-motor also up front and a 90-hp e-motor in the back, as opposed to the i8's single motor. That arrangement provides about 544 total horsepower and will allow the sedan to run in purely electric front- or rear-wheel drive, or as a petrol-electric all-wheel drive. Electric range should be around 80 miles, and the ICE will be limited to operation above 40 miles per hour. There's reason to start putting weight behind these specs because they repeat, almost exactly, those written in the Automobile piece from December. That story said BMW wants to build 30,000 of them per year, and a concept could come in 2017. Featured Gallery 2014 BMW i3: First Drive View 33 Photos News Source: CarImage Credit: Copyright 2015 Sebastian Blanco / AOL Green Rumormill BMW Hybrid Sedan bmw i bmw i5