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Florida bikers threatened at gunpoint for beating motorist

A road rage incident in Pinellas County, FL spiraled out of control when a motorist confronted a trio of aggressive bikers at a stop light. According to The Sun, YouTube user known only as DankWheelie posted video on April 8 of a fistfight between a driver and a pack of sportbike riders on a busy Florida highway which ended abruptly when one of the participants pulled a pistol. There is precious little context for the video, which became a near instant viral sensation this week. Little is known about either the motorist or the bikers. The video starts with the bikers riding along an oceanside highway, when a red, older model BMW 5 Series gets into some confused lane changing shenanigans with them on a bridge. At a stop light after the bridge, the bikers and the driver of the BMW get into a fist fight in traffic, which does none of them credit. The bikers knock the driver to the ground and surround him, when a woman passenger in the BMW pops out with a pistol drawn and brandishes the weapon at the bikers. At this point the bikers all attempt to flee and the video ends. While there seems to be no police report filed, a local police official familiar with the incident made a statement to The Sun. "After the first incident, that's when you get on the phone," said Sergeant Mike Lynch, suggesting that all parties involved could have made better decisions. "That's when you call 9-1-1." "We're looking at a woman who looks terrified for either a friend that was in the vehicle or a spouse of some sort maybe," Lynch continued. "We encourage the public to call about that type of reckless driving. It endangers all of us on the road, not just their own lives but everybody else that's out there." Related Video News Source: YouTube, The Sun Weird Car News BMW Driving Safety Motorcycle Videos Sedan road rage biker

A car writer's year in new vehicles [w/video]

Christmas is only a week away. The New Year is just around the corner. As 2014 draws to a close, I'm not the only one taking stock of the year that's we're almost shut of. Depending on who you are or what you do, the end of the year can bring to mind tax bills, school semesters or scheduling dental appointments. For me, for the last eight or nine years, at least a small part of this transitory time is occupied with recalling the cars I've driven over the preceding 12 months. Since I started writing about and reviewing cars in 2006, I've done an uneven job of tracking every vehicle I've been in, each year. Last year I made a resolution to be better about it, and the result is a spreadsheet with model names, dates, notes and some basic facts and figures. Armed with this basic data and a yen for year-end stories, I figured it would be interesting to parse the figures and quantify my year in cars in a way I'd never done before. The results are, well, they're a little bizarre, honestly. And I think they'll affect how I approach this gig in 2015. {C} My tally for the year is 68 cars, as of this writing. Before the calendar flips to 2015 it'll be as high as 73. Let me give you a tiny bit of background about how automotive journalists typically get cars to test. There are basically two pools of vehicles I drive on a regular basis: media fleet vehicles and those available on "first drive" programs. The latter group is pretty self-explanatory. Journalists are gathered in one location (sometimes local, sometimes far-flung) with a new model(s), there's usually a day of driving, then we report back to you with our impressions. Media fleet vehicles are different. These are distributed to publications and individual journalists far and wide, and the test period goes from a few days to a week or more. Whereas first drives almost always result in a piece of review content, fleet loans only sometimes do. Other times they serve to give context about brands, segments, technology and the like, to editors and writers. So, adding up the loans I've had out of the press fleet and things I've driven at events, my tally for the year is 68 cars, as of this writing. Before the calendar flips to 2015, it'll be as high as 73. At one of the buff books like Car and Driver or Motor Trend, reviewers might rotate through five cars a week, or more. I know that number sounds high, but as best I can tell, it's pretty average for the full-time professionals in this business.

Confident new Cadillac marketing boss ready to take on Tesla, BMW

When there's a former BMW executive heading Cadillac's efforts to boost sales of its only plug-in, it's a pretty safe guess that the marketing emphasis won't be on environmental friendliness and tree-hugging tendencies. The General Motors luxury brand has appointed ex-Bimmer executive Uwe Ellinghaus to be its marketing chief late last year, and the German-born Ellinghaus is now saying that he's targeting potential customers of Tesla Motors, in addition to BMW, for potential growth in sales of the Cadillac ELR extended-range plug-in. Appointed to Cadillac's head of marketing last November, Ellinghaus recently told Advertising Age that GM needs to highlight the Cadillac's looks and performance. He complimented Tesla for putting more emphasis on those attributes in the Model S than on its lack of emissions or lack of refueling costs (but Tesla hasn't shied away from highlighting the EV's savings). Ellinghaus says that trying to gear advertising "for people who are tree-huggers and green-wash an entire brand" won't be successful. You don't say. So far, the ELR hasn't made much of a dent in US car sales. Through May, Cadillac, which spent about $280 million on all of its US marketing last year, sold 293 units, whereas Tesla had been approaching the 11,000-unit figure for the Model S. With that in mind, Cadillac may be working on a sportier version of the ELR, as spy shots of a test vehicle from May revealed larger brakes and wheels. You can read our First Drive impressions of the ELR here.