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BMW recalls 2016 7 Series because airbags might not deploy

The Basics: BMW will recall 6,110 units of the 2016 7 Series, including versions of the 740 and 750 models with production dates from July 1, 2015, to December 11, 2015. The Problem: The luxury sedans have an airbag control module that could randomly reset because of an electrical short. If a driver has an accident while the system is resetting, then the airbags might not deploy. Injuries/Deaths: None reported. The Fix: Dealers will replace the air bag control module. If You Own One: The recall will begin on May 16. Related Video: RECALL Subject : Air Bags may not Deploy due to Residue on Module Report Receipt Date: MAR 25, 2016 NHTSA Campaign Number: 16V173000 Component(s): AIR BAGS Potential Number of Units Affected: 6,110 All Products Associated with this Recall Vehicle Make Model Model Year(s) BMW 740LI 2016 BMW 750LI 2016 BMW 750LXI 2016 Details Manufacturer: BMW of North America, LLC SUMMARY: BMW of North America, LLC (BMW) is recalling certain model year 2016 740Li, 750Li, and 750Lxi vehicles manufactured July 1, 2015, to December 11, 2015. The affected vehicles have an air bag control module that may randomly reset due to an electrical short circuit as a result of residual metallic particles from the manufacturing process. CONSEQUENCE: In the event of a crash while the air bag module is resetting, the air bags may not deploy, increasing the risk of occupant injury. REMEDY: BMW will notify owners, and dealers will replace the air bag control module, free of charge. The recall is expected to begin May 16, 2016. Owners may contact BMW customer service at 1-800-525-7417. NOTES: Owners may also contact the National Highway Traffic Safety Administration Vehicle Safety Hotline at 1-888-327-4236 (TTY 1-800-424-9153), or go to www.safercar.gov.

2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

BMW looking to fix i3 acceleration problem uncovered by Consumer Reports

The BMW i3 has been hailed in some quarters as the future of electric mobility, what with its innovative carbon-fiber-reinforced plastic body and commitment to sustainable materials wherever possible. The modernist little hatch is even available with a 650cc two-cylinder gas engine with 34 horsepower to act as a range-extender for those who want it. However, that optional engine might have a drawback - at least for the moment.
Consumer Reports brought the problem to light when one of its drivers was behind the wheel of an i3 using the range-extender. When the driver attempted to pass another vehicle on a rolling, two-lane road, the BMW suddenly had no power to accelerate - a scary situation. CR started examining the car and found something pretty shocking: After driving at a constant speed for a while without any regenerative braking in range-extended mode, acceleration to 60 miles per hour plummeted from about 9 seconds normally to a staggering 27 to 40 seconds in their testing.
A BMW spokesperson told CR that it knows about the problem and has a fix coming next spring that also works on current models. The upgrade includes a state of charge indicator, a warning about loss of power and uses the car's navigation to boost the battery before driving on rolling terrain. It is not clear if the severe power deficiency will also eventually result in a recall.