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Audi to spend $17 billion to fight BMW

It's no secret that VW Group, parent company to not only Volkswagen but also Audi, Bugatti, Bentley, Lamborghini, Porsche and Ducati brands sold in the US, is determined to become the world's largest automaker. Even more impressive is that VW is prepared to spend billions to make it happen.
With that comes word that VW Group will be spending $17 billion on its Audi brand over the next three years to push itself above rival BMW. The money will be invested in both vehicle development (including lightweight auto design and alternative powertrains) and facilities (including expansion in Hungary, China and new operations in Mexico). The luxury brand is focused on global manufacturing infrastructure.
Already Europe's best-selling luxury brand, Audi's objective is to overtake BMW by the end of the decade by selling more than two million cars per year (BMW is shooting for 1.54 million sales in 2013). If those objectives are met, VW Group should be on track to be the industry's volume leader by 2018.

Upgraded BMW 230i and M240i get more power, new badges

A few months ago, we got our hands on a report that claimed that BMW would ditch the 28i and 35i monikers for both the 2 and 3 Series. BMW already dropped the 335i designation in favor of the 340i badge, but the 328i is still hanging around. In the 2017 2 Series, the old badges are out. Meet the new 2017 230i and M240i, in both coupe and convertible flavors. If you're already confused about all the badge changes, here's the important part: the 2.0-liter inline-four and the 3.0-liter inline-six, both turbocharged, get more power than the engines in their 2016 counterparts. The 230i will get 248 horsepower and 258 lb-ft of torque, and be smoother than before. Those are increases of eight hp and three lb-ft of torque over the 2016 model. The M240i replaces the M235i. There's more power here, too: 335 hp and 369 lb-ft of torque, available from 1,520 rpm to 4,500 rpm. Those are increases of 15 hp and 39 lb-ft of torque, by the way. All-wheel-drive models are eight-speed automatic-only; a six-speed manual is a no-cost option on the 230i, and available on the M240i. These models will launch later this summer, and pricing will be available closer to that time. We reached out to a BMW spokesperson for a better understanding of what hardware and software changes are responsible for the increased output, but this information isn't yet available. Related Video: BMW Convertible Coupe Luxury Performance 2 series bmw m240i bmw 230i

BMW raises pricing on many models

Buyers interested in a new BMW will start paying a bit more for their Ultimate Driving Machines, beginning yesterday. The Munich, Germany-based manufacturer has announced price hikes across nearly its entire range, covering model years 2013 and 2014, that will sting higher-end customers in particular.
Price increases are enough to get any consumer riled up, but the incremental nature of BMW's increase makes it a bit easier to swallow. All 1 Series and remaining 3 Series Convertibles (including the M3 Convertible) will see a $300 increase in price. All current-generation F30 3 Series, 5 Series GT and X3 crossovers will get their price bumped by $200. $500 increases are coming for the 6 Series range (not including the M6), while the diminutive X1 gets just a $100 increase.
Cars on the losing end of the price hikes include the newest M cars, the M5 and M6 Coupe, Convertible and Gran Coupe, which are being bumped $2,000. BMW is adding $1,000 to the sticker of all Z4s and the entire X6 range, including the X6M.