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BMW reveals R NineT Scrambler at EICMA [w/video]

BMW Motorrad has rolled into the EICMA motorcycle show in Italy with a new version of the R NineT. While the existing version has proven a fast favorite among customizers with its cafe-racer style, the new version takes the classic Scrambler approach that recalls off-road dirt bikes from the 1950s, 60s, and 70s. And it looks at least as hot as the existing Roadster. The new R NineT Scrambler is powered by the same 1.17-liter boxer twin as the Roadster, good for 110 horsepower and 85 pound-feet of torque. What separates it from the Roadster is the rest of its feature set. The exhaust is positioned higher alongside the swingarm and 17-inch rear wheel, while the front features an over-sized 19-inch wheel with a longer-travel telescopic fork. The seating position is more upright than the Roadster as well, with higher handlebars and foot-pegs moved slightly down and back - all for a more relaxed ride. Up front there's a circular headlamp, with analog instruments. Four-piston calipers grip 320-millimeter discs up front, with 2-piston calipers on 265-mm discs at the back. The Scrambler comes in a matte silver finish with a brown saddle, but like the Roadster, it's designed to be customized. So the accessories catalog is filled with parts to make it your own, and the modular frame is meant to be disassembled and reconfigured to the rider's specifications. BMW R NineT Scrambler debuts this week at the Milan fair grounds alongside the new single-cylinder G 310 R and the eRR electric sport bike concept. The new BMW R nineT Scrambler – a down-to-earth character beyond established conventions. They were ridden by action heroes on the screen and scores of hobby racers entered mountain and beach races on them: the Scramblers. With deep-treaded tyres, a raised exhaust, somewhat extended spring travel and a relaxed seating position, Scramblers offered their riders in the 1950s to 1970s not just motorcycling fun on winding country roads but also great off-road capability and therefore an extended range of use. Like the motorcycles themselves, the people who rode Scramblers were not bound by established conventions. And they could be seen virtually everywhere: on winding country roads, stony mountain passes and - where it was allowed - even on sandy beaches. The history of BMW Motorrad is also rooted in the Scrambler concept.

Former BMW M boss and Maserati CEO killed in freak motorcycle accident

It's a tragic coincidence that on the same weekend the BMW M4 Coupe Concept was introduced in Monterey, one of the men most integral to BMW's M and Motorsports divisions, Karl-Heinz Kalbfell, was killed in England. Kalbfell, a vintage motorcycle enthusiast, was set to compete in the Lansdowne Classic Series at Brands Hatch and had an accident during a practice session. After going wide at Druids Corner and falling, he was hit by a competitor following close behind and died of his injuries after being transported to hospital.
Kalbfell, an engineer, began his career at BMW in 1977 in the communications department; a decade later he was chairman of BMW M GmbH, overseeing development of some of the cars responsible for the myth of M. In 1994 he was named chairman of BMW Motorsport, and his cap full of feathers includes getting the BMW V12 into the McLaren F1, getting the BMW V8 into two Morgan cars, along with developing BMW's Formula One engine and return to the sport. Not incidentally, he also assumed leadership of Project Rolls-Royce after BMW bought the British marque in 1998, which means he oversaw the Goodwood factory upfit and the creation of the Phantom.
He left Rolls-Royce for a brief stint at Fiat, heading Alfa Romeo and Maserati, then went into consulting for clients like Lotus and Paragon, who built the Artega GT. As Autocar notes, Kalbfell "had an abiding sense that customers needed to be attracted to cars by their aura and reputation, not just their engineering." He will be missed.

BMW introducing i8 to US with Hello Future Olympics ad

It's not all unfinished hotel rooms and unconventional toilet situations at the Sochi 2014 Olympic Winter Games. During the broadcast of the opening ceremony tonight, BMW is going to introduce the American TV audience to its plug-in i brand of vehicles. Of course, since we have things like Twitter and YouTube (which the Russian hosts might not be too happy about), you can already see the first spot below. BMW is going all-in on its Olympics ads, saying the campaign is the company's "largest media investment of the year." The first ad, called Hello Future, sets the words of science fiction author Arthur C. Clarke to an array of futuristic cityscape visuals before flashing the i8 onto the screen. Two other spots – called SHHH and Sightings – will also debut during the Games. Those have not yet been placed online, but BMW says that Sightings is about people "trying to describe something they have never seen before; something remarkable and other-worldly" (i.e., the plug-in i8). SHHH, on the other hand, is a short romance, about a "boy who sneaks out in his dad's quiet and all-electric BMW i3 as he tries to impress his dream-girl with the ultimate joyride. In the end, the joyride helps him win the girl." There's a twist, of course, which you can read about in the press release below or just wait until it appears on screen, trying to break through the banal advertising landscape, over the next few weeks. BMW has other connections to the Sochi Olympics as well, including designing the two-man bobsled used by the US Olympic team. There's a contest running regarding that project over on BMWTimeTracker. BMW Debuts BMW i Brand Campaign During NBC's Broadcast of the Sochi 2014 Olympic Winter Games First-Ever U.S. Television Commercials for BMW i to Begin Airing on February 7. WOODCLIFF LAKE, N.J., Feb. 7, 2014 /PRNewswire/ -- BMW of North America, the Official Mobility Partner of the United States Olympic Committee (USOC), will tune into the Opening Ceremony of the Sochi 2014 Olympic Winter Games tonight at 7:30pm ET on NBC, which is expected to be one of the most-watched television events of 2014. During NBC's broadcast of the event, BMW is officially launching the brand campaign for the revolutionary BMW i brand with its largest media investment of the year.