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Fore! Pro golfers race BMW i8 against a golf cart

You wouldn't think a couple of pro golfers racing a golf cart along a nice green course would get the blood pumping. But throw in a BMW i8 plug-in hybrid and things get at least a little more interesting. At least, that's what the German automaker is hoping for. Bimmer is swinging big with a cross-promotional video featuring two pairs of golfers racing plug-in vehicles at the 2014 BMW International Open golf tournament in Koln, Germany. Two of the golfers take your run-of-the-mill golf cart while the other two take a slightly more powerful BMW i8, with the goal to get to the course's "halfway house" first. The race, among other things, sends jackrabbits scurrying and shows off the i8's really cool doors and racy styling. The odd part – "spoiler" alert – is that the golf cart wins the race by taking a short cut through the course despite the fact that the i8 pairs a 231-horsepower turbocharged engine with a 131-horsepower electric motor. It's probably not exactly the message of high-speed performance BMW wants to convey but it would raise eyebrows if this weren't all a silly stunt. Check out the three-minute video below and then read our i8 First Drive impressions here.

BMW may show off autonomous concept at 100th anniversary

BMW celebrates its 100th birthday in 2016, and the brand might mark the occasion by showing a concept with a nearly production-ready autonomous system, according to Autocar. Company sales and marketing boss Ian Robertson hinted that the automaker could be close to introducing the next-gen tech. "We've reached the 'feet off' phase of autonomy, and now we're in the 'hands off' and 'eyes off' phase, but only for brief periods," Robertson told Autocar. He thinks fully autonomous driving could be possible in 15 years because the company needs to work out how to make it safe. In addition to talking about autonomous tech, Robertson said the company's March 7th centenary would focus the future. "There will be some products we will share," he told Autocar. "Maybe what I've been alluding to will be the direction of that." BMW has tested autonomous technology for years and already impressively showed an M235i that could drift by itself. An i3 (pictured above) was even able to park without driver assistance in a multi-story garage at CES last year. Recent rumors about Google's piloted ridesharing service suggest this could be the perfect time for the German automaker to take the next step. BMW's bigger challenge could be determining how much autonomous ability to give drivers. Tesla might soon reduce features from its Autopilot system because a few owners aren't responsible enough to use the tech safely. California also proposed regulations that could limit the capabilities of driverless vehicles. Related Video:

BMW strategy gets green with future i8 Roadster, PHEV Mini

Recent concepts like the Vision Next 100 have signaled BMW's plan to become a leader in automotive tech in the near future, but the Bavarian automaker added some concrete details to that strategy during the company's annual press conference. The business promises there are updated i models and more plug-in hybrids on the way, and a vehicle called the iNext could bring an autonomous EV to the road early next decade. Before we see any completely new vehicles, look for BMW to refine its current green models. Later this year, the i3 will get a larger battery capacity, which will increase the hatchback's range. After seemingly endless teasing, the BMW i8 Roadster will finally arrive in 2018, according to a slide during the conference. The company will also launch a plug-in hybrid Mini, but it didn't give a specific arrival date. At the beginning of the next decade, BMW will also introduce a fully autonomous i model. At the beginning of the next decade, BMW will also introduce a fully autonomous i model, which it currently calls the iNext. "BMW iNEXT heralds the next era of mobility," company CEO Harald Kruger said. "This symbol of our technology leadership will demonstrate how we will bring the future of mobility into series production." BMW refers to its research into autonomous driving as Project i 2.0. Just as the initial development of the i models led to better EV tech and innovations in carbon fiber, the new undertaking should result in improvements to networked motoring and driverless tech for the iNext. The company plans to focus on high definition digital maps, sensor technology, cloud technology, and artificial intelligence. The company's product plan for the i range doesn't show any vehicles between the i8 Roadster in 2018 and the iNext early next decade. Perhaps the new model is the fruition of the many rumors about a family-oriented i5. As BMW eyes the future, it still sees the combustion engine as an important tool for the present, and there are still more traditional models to look forward to. Without offering any details, BMW promises more M models are under development. The larger X7 CUV will also arrive soon, and there'll possibly be even more crossovers, too. "We are also taking an in-depth look at the additional potential of this highly attractive segment," Kruger said.