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Bryant Gumbel and Katie Couric equate BMW i3 with the Internet

BMW fancies its new i3 electric car as something revolutionary – which, to be entirely honest, it is. But while we as automotive enthusiasts might know this, the general populous may not, which is why the German company is shelling out what is no doubt a substantial sum of money for a spot during this year's Super Bowl. Starring former Today Show hosts Katie Couric and Bryant Gumbel, the spot, called Newfangled Idea, focuses on another arguably misunderstood technology – the Internet. Starting with a now-humorous segment from 1994 that sees the pair discussing the then-new idea of the Internet – what does "@" mean? – Katie and Bryant then find themselves in an i3, asking very similar questions. Take a look at the video, up top, and then scroll below for the outtakes and a short behind-the-scenes segment from the clip. Related Video:

BMW M4 vs. Lexus RC F in Head 2 Head sports coupe showdown

It's the showdown everyone's been looking forward to, the East versus West grudge match of the year. We're talking, of course, about the BMW M4 versus the Lexus RC F.
Although BMW uses a twin-turbo straight-six and the Lexus uses a free-breathing V8, the two are pretty closely matched on paper: a luxury coupe with over 400 horsepower channeled to the rear wheels.
The BMW has been doing these cars for longer, and the M4 boasts a higher power-to-weight ratio. But then the RC F has more power - and without forced induction to break up the rev range. So which is the better luxury muscle coupe? Watch the latest episode of Motor Trend Head 2 Head to find out.

Alpina Edition 50 models boast 204-mph top speed, company's most-powerful V8 ever

The folks at Alpina bridge the gap between a full factory outfit and traditional tuners. It currently only builds around 1,700 cars a year, but you're not going to find any massive rear wings or garish paint from the company. Instead, the business has been perfecting how to make BMWs better for the last 50 years and has decided to celebrate with its most powerful road model yet. For the Edition 50 models, Alpina is crafting 50 sedans or wagons and 50 coupes for European buyers based around its B5 Bi-Turbo and the B6 Bi-Turbo, respectively. The real birthday present is the upgraded, twin-turbocharged 4.4-liter V8 under the hood. It makes 591 horsepower and 590 pound-feet of torque, a bump of 59 hp and 52 lb-ft from the regular versions. The extra grunt comes thanks to additions like an optimized intake, water-cooled intercoolers near the turbos, lightweight pistons and a titanium exhaust. Alpina claims that these celebratory vehicles can get to 62 miles per hour in 4.2 seconds and a top speed of 204 miles per hour. Beyond just the major improvement in power, these special vehicles wear Alpina's more aggressive, though still understated body kit. They also ride on an updated version of the company's famous wheels that feature added side cuts on the multiple spokes to reduce weight. These exclusive cars are only available in Alpina's own shades of green and blue, plus a special color called Edition 50 Sepia from BMW Individual. There are also special logos on the seatbacks and center console to further promote the models' limited nature. Celebrating the brand's birthday in one of these high-speed vehicles retails for 86,850 pounds ($130,000) for buyers in the UK. NEW 204 MPH SUPERSALOON CELEBRATES 50 YEARS OF ALPINA ENGINEERING EXCELLENCE 26/03/15 Extensively revised V8 is the most powerful roadcar engine in the company's history Nottingham - Bespoke car manufacturer ALPINA will create 50 remarkable saloons (or estates) and 50 similar coupes to celebrate the company's half century this year. Based on the B5 Bi-Turbo and the B6 Bi-Turbo respectively, each vehicle will include hand-crafted Edition 50 body and trim features and a remarkable, heavily revised V8 that will propel the luxury five seater from 0-100 km/h (62 mph) in 4.2 seconds and on to a top speed of 204 mph. ALPINA's fifty year heritage includes the creation of some of Europe's most highly-regarded luxury performance road cars and iconic race cars including the legendary BMW 3.0 CSL.