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BMW looking to save billions with cost cuts

BMW is planning a fairly extensive overhaul in a bid to recoup some its annual costs, with CEO Norbert Reithofer (pictured above) aiming to save three to four billion euro ($4 to $5.4 billion) per year to help keep the company's profit margins between eight and 10 percent, while also maintaining investments in production expansion and new tech. BMW's profit margins sat at 9.4 percent in 2013.
According to Automotive News Europe, Reithofer is none too pleased about costs at Mini and on the 1 Series, although neither AN nor its source story, from Germany's Manager Magazin, elaborate on what steps could be taken to improve losses on either project. That makes it hard to figure out just where the fat will be trimmed from.
What may happen, though, is that BMW attempts to trim 100 million euros ($135 million) from its German labor costs each year; a solution hinted at a few weeks ago by Germany newspaper Muenchner Merkur. While a dramatic cost reduction, 100 million euros still doesn't begin to even approach the savings envisioned by Reithofer.

BMW matriarch Johanna Quandt dies at 89

Johanna Quandt, matriarch of the family that owns the largest stake in BMW, has died at age 89. One of the world's richest women, Quandt ranked in her own right as the eighth wealthiest individual in Germany, and one of the 100 wealthiest billionaires in the world. Johanna Maria Bruhn was born in June 1926, the daughter of art historians in Berlin. She trained in medical technology before the outbreak of World War II, and after the war worked as a banker's secretary in Cologne. She started working for Herbert Quandt in Bad Homburg, near Frankfurt, in the mid-1950s, and eventually became his personal assistant. They married in 1960, shortly after increasing the family's stake in BMW to 50 percent in order to stave off a takeover attempt by Daimler-Benz. The Quandt family's fortune was controversially amassed during the war. Herbert's father, Gunther Quandt, was a top Nazi-era industrialist named by Adolf Hitler as a Wehrwirtschaftsfuhrer – Leader of the Armament Economy. After Herbert's mother Antonie died, Gunther remarried to Magda, a much younger woman. Following their subsequent divorce, Magda married Nazi master propagandist Joseph Goebbels (with Hitler as best man), and together raised Herbert's half-brother Harald. A recent documentary found that the AFA, the company that the Quandts controlled during WWII, used slave labor provided by the Nazi regime to manufacture battery and munitions for the German war effort. Due to the subhuman living and working conditions, AFA lost approximately 80 forced laborers each month. Despite earlier denial of any wartime wrongdoing, the documentary and ensuing public attention prompted the Quandts to open their books to another investigation that confirmed their wartime activities. The Quandts would later use the capital they amassed to buy BMW, of which they still hold 46.7 percent – the remaining 53.3 percent traded publicly. Following Herbert's death in 1982, Johanna took over 16.7 percent ownership in the company, with their son Stefan Quandt acquiring 17.4 percent and their daughter Susanne Klatten assuming 12.6 percent ownership. Stefan and Susanne, both members of BMW's supervisory board since 1997, are expected to inherit their mother's shares following her passing. Johanna's personal fortune was estimated at nearly $14 billion. Though reclusive from media and public attention, she gave generously to charitable foundations that supported such causes as medical research and business journalism.

BMW teases Airtouch gesture-based infotainment ahead of CES

At the last Consumer Electronics Show BMW revealed a gesture control system that employed a 3D sensor in the roof of a car to read hand movements made in front of the dashboard. That appearance in Las Vegas was a tease for the system we'd get in the brand new 7 Series. At next month's CES BMW will showcase a "Vision Car" with a concept interior of the future that incorporates the evolution of the current gesture system. It is called Airtouch. Permitting a wider variety of iDrive control, 3D sensors on the instrument panel read movements made with a flat hand so that driver or passenger can work their way through entertainment, navigation, and communication menus. Users can confirm actions with hand gestures, or with a button on the steering wheel or another in the passenger's door. We'll find out next month what the rest of the Vision Car includes. If this year's template is a guide, we'll also keep an eye on the coming 7 Series flagships to see if they include production versions of Airtouch. There's a press release below for more information. Related Video: BMW Group at the CES 2016 in Las Vegas. BMW presents the principle of the contactless touchscreen with AirTouch.28.12.2015, Munich/Las Vegas. At the Consumer Electronics Show (CES, 6 to 9 January 2016) in Las Vegas, the BMW Group is presenting a Vision Car to demonstrate what the interior and the user interface of the future might look like. The rapid advance of networking between driver, vehicle and environment is becoming increasingly intensive and is facilitating new services. One example of new technologies in seamlessly networked vehicles is provided by AirTouch. This feature empowers intuitive control of entertainment, navigation and communication functions using simple gestures made with a flat hand. AirTouch allows the display in a vehicle to be operated like a touchscreen without actually having to make contact with the surface. Sensors record the hand movements in the area between the central console and the interior mirror. This enables drivers or passengers to change the focus on the surface of the large panorama display. Simple confirmation selects the relevant menu item or activates an icon.Sensors on the instrument dashboard permit 3D control.One year ago, BMW already presented the new gesture control at the CES. This enables simple movements of a finger to carry out actions such as adjusting the loudness or accepting phone calls.