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BMW Films are on the way back [w/videos]

The BMW Films series caused a stir in 2001 and 2002 by combining top-quality cinematography, Hollywood names and driving excitement to sell its sporty wares in a whole new way. By arriving five years before YouTube, they ranked as some of the earliest viral videos on the internet. By now, these sorts of films are almost commonplace, but back when BMW hit upon the idea, the idea of brand-integrated short films on the internet was still a novelty. Now, for the first time in over a decade, the German automaker is planning on bringing back BMW Films for a new season.
Trudy Hardy, BMW North America Vice President of Marketing, announced the series' return at the 2014 Automotive News World Congress in Detroit, according to Ad Age. However, neither the German brand nor Anonymous Content, the original production company, have been willing to comment further on when the new videos are coming.
The original series of eight films starred Clive Owen as the Driver (back then, Owen was largely unknown to American audiences), a mercenary who would take a variety of jobs and always drive a BMW. David Fincher executive produced the first season and directors included top names like John Frankenheimer, Ang Lee and Guy Ritchie. All of the second season movies had Owen driving a Z4, but in our estimation, the quality had fallen off a bit compared to the outstanding first season.

2014 BMW 4 Series convertible spotted

We've seen a few spy shot packages featuring the upcoming BMW 4 Series Convertible already, but never with the car quite so naked as in this latest batch. Nabbed just outside the BMW Nürburgring workshop in Germany, this Melbourne Red 4 Series also shows the M Sport package for the first time.
With all of the cladding removed, we can see that the convertible shares the 4 Series coupe's great-looking nose and front end, though the resolution of that folding hard top into the rear bodywork remains a bit harsh.
With the 4 Series coupe now completely official, we have a pretty good idea of what the powertrain lineup for the 'vert will be. We'll be pretty surprised if a 2.0-liter turbocharged four-cylinder and a 3.0-liter six-cylinder turbo aren't the go-to engines at launch. Production of the droptop is likely to begin at the end of the year, so start bugging your local BMW dealer.

BMW i3 Shadow Sport limited edition opens a moon roof on US

Here's a bit of news for a quarter-million dollars. BMW is bringing a special edition i3 called Shadow Sport to the US for the 2016 model year. That tag refers to the special-edition Bimmers that come equipped with a moon roof, which before this was unavailable in the US. But only 50 lucky folks will get them. The Shadow Sport edition comes with a few other goodies, too, including "fluid" black paint, 19-inch alloy wheels, custom-trim interior and sport-tuned suspension, though there are no changes in the electric motor or performance. That means the same single-charge range of 81 miles, the same 0-60 miles per hour acceleration time of seven seconds flat and the same top speed of 93 miles per hour. If you experience a little slower speed and a little shorter single-charge range because you're spending too much time looking out of the moon roof, that's on you. The catch is that the model won't be available for the i3 vehicles with the gas-powered range extender, i.e. the i3 REx. The Shadow Sport will also have a price of $47,400, or $5,000 more than the base model i3. BMW's Dave Buchko told AutoblogGreen that all 50 Shadow Sports have been sold, with the first 40 selling out in the first hour or so of availability. The Shadow Sport is on display at the Los Angeles Auto Show this week. Through the first 10 months of the year, BMW sold 8,879 i3 vehicles, which was double year-earlier figures. Last month alone, though, things weren't as rosy, as October i3 sales declined 15 percent from a year earlier to 986 units. There's more information at the bottom of BMW's LA Show press release, below. BMW at the 2015 Los Angeles Auto Show: Making its North American Premier, BMW will showcase the all-new BMW 7 Series, all-new BMW 3 Series eDrive, all-new BMW X1 and the exclusive motorsport inspired BMW M4 GTS. BMW i will premiere BMW Laser Light, available for the first time in the US, as well as the limited edition BMW i3 Shadow Sport, featuring exclusive exterior paint color and interior design, moonroof and sport tuned suspension. Woodcliff Lake, N.J.: November 17, 2015 12:00 pm EDT /9:00 am PDT... The all-new BMW 3 Series eDrive, BMW M4 GTS, BMW X1 and the BMW 7 Series will make their North American debuts at the 2015 Los Angeles Auto Show held at the Los Angeles Convention Center. In addition, BMW will feature the eDrive BMW X5 xDrive40e as well as the high-performance BMW i8, the all-electric BMW i3 and other BMW models at the BMW display.