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2nd annual Automobile Advertising of the Year Awards revealed

Tue, Jan 13 2015

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

BMW names new CEO, chairman and head of development

Tue, Dec 9 2014

Big changes are afoot in the top ranks at BMW, as the Bavarian automaker has announced not just one, but several appointments in the top floors of its towering headquarters in Munich in what the company itself is referring as "a generational change" in its leadership. The biggest change relates to the chairman of BMW's management board – German-speak for the company's chief executive officer. Effective at the end of the company's Annual General Meeting on May 13, 2015, the company will be run by Harald Kruger. The 49-year-old mechanical engineer has been with BMW since 1992 and has sat on its board since 2008, and has until now been responsible for production for the entire BMW Group. The chairmanship of the board of management currently belongs to Dr. Norbert Reithofer, whom the management is endorsing to chair the supervisory board (which Americans might call the board of directors). That role in turn is currently held by Professor Joachim Milberg, who will step down from his position in order to make way for Reithofer to take his place. Milberg is earmarked to remain with the company to oversee its corporate social responsibility and charitable activities. BMW has also announced the appointment of Klaus Frohlich to serve as its head of development with immediate effect. In his new capacity, Frohlich replaces Dr. Herbert Diess, who in turn has left Munich to take over the Volkswagen passenger car division. Below you'll find statements from both BMW and VW on their new appointments. BMW Group takes steps to initiate a generational change at the head of the Board of Management and Supervisory Board 09.12.2014 - Harald Kruger to become Chairman of the Board of Management in May 2015 - Dr. Norbert Reithofer proposed to succeed as Chairman of the Supervisory Board - Prof. Joachim Milberg to take leading role in the BMW Group's worldwide CSR activities and charitable foundations - Klaus Frohlich appointed to Board of Management with responsibility for Development Munich . At its meeting today, the Supervisory Board of BMW AG took the first steps to initiate a generational change at the head of the company's Board of Management and Supervisory Board. Harald Kruger will become Chairman of the Board of Management effective the end of the Annual General Meeting on 13 May 2015. The current Chairman of the Board of Management, Dr. Norbert Reithofer, will be put forward for election to the Supervisory Board at the 2015 Annual General Meeting.

Editors' Picks June 2024: Some German SUVs and an excellent sports car

Fri, Jul 5 2024

This month sees some recently-refreshed luxury SUVs join the list of Editors' Picks. Both the BMW X5 and Porsche Cayenne are fresh for 2024, and both are extremely tempting luxury performance SUVs for the well-off buyer. The vast array of powertrains available for both of them ensure there's a version for all comers, and any enthusiast would adore the extra-high-performance versions of both. Of course, enthusiasts will enjoy the last car on this month's list the most with the Lotus Emira. It's simply spectacular to drive, and we can't recommend it enough to the hardcore driver. In case you missed previous Editors' Picks posts, here’s a quick refresher on whatÂ’s going on here. We rate all the new cars we drive with a 1-10 score. Cars that are exemplary in their respective segments get an EditorsÂ’ Pick designation. Those are the ones weÂ’d recommend to our friends, family and anybody whoÂ’s curious and asks the question. You'll find the entire list of Editors' Picks at this link here, which we keep updated as cars are either added or dropped from the list. The vehicles youÂ’ll find below consist of every car we rated in June that earned an EditorsÂ’ Pick. 2024 BMW X5 2024 BMW X5 M Competition View 41 Photos Quick take: The X5 is most desirable in its PHEV and M60i V8 trims, but the whole lineup is extremely competent and brings together excellent performance, excess luxury and cutting-edge tech for its segment. Score: 7.5 What it competes with: Mercedes-Benz GLE, Porsche Cayenne, Range Rover Sport, Maserati Levante, Genesis GV80, Audi Q8 Pros: Superb to drive with knockout powertrains; excellent utility and creative features; styling is sporty and attractive but not over the top Cons: Infotainment system can be a pain; M Competition model is a little over the top; gets pricey quick with options From the editors:  Senior Editor, Electric John Beltz Snyder — "I really like the dual-opening liftgate/tailgate combo. The liftgate portion up top opens quickly, allowing you to throw something inside or grab something out of the back. Flipping down the lower tailgate part gives you a nice place to sit and change shoes. Another benefit is that you can open the liftgate without unsecured items immediately falling out. And with the way the X5 M Competition encourages you to drive it hard, you will end up shifting loose cargo around at some point." Road Test Editor Zac Palmer — "I'd snag the X5 M60i out of all the various X5 variants.