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Bryant Gumbel and Katie Couric equate BMW i3 with the Internet

BMW fancies its new i3 electric car as something revolutionary – which, to be entirely honest, it is. But while we as automotive enthusiasts might know this, the general populous may not, which is why the German company is shelling out what is no doubt a substantial sum of money for a spot during this year's Super Bowl. Starring former Today Show hosts Katie Couric and Bryant Gumbel, the spot, called Newfangled Idea, focuses on another arguably misunderstood technology – the Internet. Starting with a now-humorous segment from 1994 that sees the pair discussing the then-new idea of the Internet – what does "@" mean? – Katie and Bryant then find themselves in an i3, asking very similar questions. Take a look at the video, up top, and then scroll below for the outtakes and a short behind-the-scenes segment from the clip. Related Video:

Daily Driver: 2015 BMW X6 M

Daily Driver videos are micro-reviews of vehicles in the Autoblog press fleet, featuring impressions from the staffers that drive them every day. Today's Daily Driver features the 2015 BMW X6 M, reviewed by Greg Migliore. You can watch the video above or read a transcript below. Watch more Autoblog videos at /videos. VIDEO TRANSCRIPT: [00:00:00] Hey, everybody. It's Greg Migliore, and today I am driving the 2015 BMW X6 M. This is the crossover coupe that is sort of a halo SUV for BMW. It's got its naysayers but I like it. I think it's a number of things enthusiasts like. It's fast, it's curvy, it looks good, it's fun to drive, and this one that I'm [00:00:30] testing out is absolutely loaded. It comes in at more than $115,000. Now that might seem like a lot for an X6, even in M trim, but you're getting a lot of stuff here. This has got a twin-turbo V8, pumps out 567 horsepower. It's mated to an eight-speed automatic transmission, which I think is a good one, and it runs with all-wheel drive. There's a number of M treatments like the wheels, some of the aerodynamic treatments up front. [00:01:00] It looks sporty and it also has a good tough crossover feel, but it still has almost a car feel as well because the X6 was designed to have a bit of a coupe dynamic. Now inside, is really a beautiful surroundings. We've got lots of trim. It looks like carbon fiber. We've got different color stitching. There's black trim, there's orange trim, there is some of the M colors of light blue and red trim on the steering wheel. It definitely looks like a [00:01:30] loaded BMW, but also an M BMW series. You lay on the throttle you can get away from stoplights quickly, no trouble. Sounds good. There's a nice exhaust note. It got moving. It's a quick car. It can get to 60 miles an hour in about four seconds, which when you consider this SUV is above 5,200 pounds, that's pretty quick. Some people question the point of an X6 in general, [00:02:00] and especially an X6 M. You're taking an SUV with less capability than an X5 and some other SUVs in this segment and then cutting it down and making a design statement. I say exactly. That's exactly what you're doing. I like a vehicle that looks like this that has those coupe-like stylings in the back. It's a little more of a cutting edge, curvy design. I think all of that's great. Then, if you're going to do different M versions of cars, why not do an X6 M?

BMW predicts 2 Series Active Tourer will have 75% conquest rate

In the last few years, BMW has definitively proven that it wasn't a slave to its legacy. In the US, the 3 Series was generally associated with smooth, flat-six engines, but the Bavarian brand dropped a four-cylinder turbo into it. The company was also known for its sports sedans, and it went green with the i3 and i8. Now, rear-wheel drive is off the table as defining its vehicles, as well. With the imminent launch of the 2 Series Active Tourer, the Bavarian's models are going front drive and opening up themselves to a whole new group of customers, so the thinking goes.
"We are expecting the Active Tourer will have a conquest rate of around 75 percent," said Frank Niederlaender, a BMW product manger, to Automotive News Europe. If you're not hip to the lingo, that means three quarters of the hatchback's buyers would come from other brands - an impressive figure, if accurate.
When it hits the road, the 2 Series Active Tourer will be the first BMW-branded vehicle to use the company's UKL front-wheel drive platform, already on the current Mini Cooper. The roomy hatchback is aimed at young families looking for a car that is luxurious but can still tote around the tots. It launches in Europe in September to compete against similar models like the Mercedes-Benz B-Class, but the Bimmer isn't crossing the Atlantic to the US until early 2015, according to ANE.