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Citroen's offbeat C4 Cactus an early sales success, production boosted

Mon, 27 Oct 2014

It may not be everybody's prickly cup of tea, but Citroën has reportedly found enough buyers for its kinda strange-looking C4 Cactus that it has found it necessary to boost production at its assembly plant in Madrid, adding shifts on Saturday to help meet demand. With more markets, including Australia, slated to get the C4 Cactus soon, Spanish newspaper La Tribuna de Automocion reported (via Australia's Go Auto) that facility director Jose Carlo Robredo expects production to increase by 20 percent.

The C4 Cactus competes against compact crossover-like vehicles that include the Nissan Juke and Renault Captur. With a relatively low starting price, offbeat styling and extreme efficiency – 141 miles per gallon on the European cycle, or two liters per 100 kilometers – it's a unique package that is apparently attracting plenty of attention from shoppers in Europe.

By Jeremy Korzeniewski

See also: Peugeot plans to launch DS brand in US after 2020, Citroen presents new C3-XR crossover for China, Citroen C1 Urban Ride imagines a more rugged city car.