2012 Bentley Continental Gt on 2040-cars

Auto blog

Bentley builds a Continental GT as tribute to the car that inspired the model

Bentley is staying quite busy with its tribute models. It's built yet another 2023 Continental GT, in Azure trim, that's based on a notable past model. But unlike the Bathurst cars, this one appears to be just for Bentley, and it's based on a much older car: a 1953 R-Type Continental. More specifically, it's based on the 1953 R-Type Continental Bentley keeps in its historic fleet. It's a car that was purchased by the company in 2001 and has been maintained and preserved. The R-Type Continental is an important model for Bentley for a couple of reasons. It's a neat model on its own as a coupe version of the R-Type sedan that got a relatively light aluminum body, and its 4.6-liter straight-six could propel the Continental to nearly 120 mph. But it also was the inspiration for the first-generation Continental GT launched in 2003. So this special Continental GT Azure brings everything full circle. It's painted Old English White with a Cricket Ball leather interior to match the white-over-red of the '53 example. Bentley says the Burr Walnut wood trim with boxwood inlays was given a natural finish lacquer to match the aged wood on the old car. And as an Azure, this Continental GT comes with a variety of comfort-oriented features such as the active anti-roll bars and ultra-adjustable seats with massage. Under the hood is the standard twin-turbo 4.0-liter V8 making 542 hp. Related video:

Bentley seasons the Continental GT and Bentayga with carbon fiber pack

Because Bentley is Bentley, and nothing it offers is "regular," it has a different name for select features available on its vehicles. Rather than calling these options or packages, they are called "specifications." One of the specifications available on the Continental GT, Continental GT Convertible and the Bentayga is called the Styling Specification, and it brings gloss carbon fiber elements to these cars' exteriors.  Both the Bentayga and the Continental GT have numerous Specifications available for extra purchase. The Bentayga is available with a Blackline Specification, All Terrain Specification, City Specification, Event Specification, Smoker's Specification, Sunshine Specification and the Touring Specification. In addition to the Smoker's, City and Touring Specs, the Continental GT also offers the Diamond Knurling Specification, Mood Lighting Specification and Front Seat Comfort Specification. The Styling Specification, though developed to align with the vehicles' aerodynamics, are intended to create a visual impact, as the name suggests. This package uses high-gloss carbon fiber to shape a front bumper splitter, side skirts with metallic Bentley badges, a rear diffuser and the trunk spoiler. The Bentayga is slightly different from the Continental GT package, as it also features a bi-plane tailgate spoiler and rear screen strakes. Further options include carbon fiber front air blades, wing vents and mirror caps. The carbon fiber in the Styling Specification uses a 2x2 twill pattern with matching directional weave across every part. It is also hand-crafted in a way that the carbon fiber is mirrored at the center of the vehicle to create a balanced look that will please perfectionist minds. Bentley says the Bentley badges on the side skirts were created through 3D electroforming, which could generally be described as a more precise version of 3D printing. The badges were specifically designed to "minimize the risk of air bubbles forming in the lacquer overcoat" while introducing a textured look. The Styling Specification can be ordered for a new car or retrofitted on an old car. It will also soon be available on the Bentley Mulsanne. Related Video:

VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.