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Bentley debuts the first Bentayga Hybrid in Geneva

Transcript: Bentley unveils the "world's first" luxury hybrid. Bentley revealed the Bentayga Hybrid at the 2018 Geneva International Motor Show. This is Bentley's first step toward eventually going fully electric. The Bentley Bentayga Plug-in Hybrid will include a turbocharged 3.0-liter V6 engine and the "E Motor." The E Motor acts as a generator and electric motor with 3 E Modes: EV Drive, Hybrid Mode, and Hold Mode. It has an electric range of 31 miles with a charge time of 2.5 hours using an industrial connection. Or 7.5 hours using domestic household sockets. The Bentayga Hybrid will also include: traffic sign recognition, rear crossing traffic warning, top view, a 360 view of your surroundings, and park assist detection. What do you think of Bentley entering the electric world? The luxury automaker Bentley unveiled its first ever Bentayga Hybrid SUV at the 2018 Geneva International Motor Show. It's Bentley's first step into going fully electric. The 'E Motor' in the vehicle will provide an electric range of 31 miles with a charging time of 2.5 hours using an industrial connection. Want more coverage of the 2018 Geneva International Motor Show? Head over to www.autoblog.com/geneva-motor-show Green Geneva Motor Show Bentley Hybrid Autoblog Minute Videos Original Video

Bentley Bentayga Hybrid First Drive Review | Mass without substance

The new Bentley Bentayga Plug-In Hybrid is the venerable British brand's cheapest vehicle. Certainly, with a base price of $158,000, it is not inexpensive by any stretch. In fact, it costs more than four times the average price of a new vehicle purchased in America this year. But after driving an advance version of the marque's first plug-in through the horror-scape that is Silicon Valley, we were reminded of the old saying: You get what you pay for. We will preface this review by stating something that should be obvious: The Bentley Bentayga is our least favorite Bentley. Its proportions are inelegant, its shape nondescript. Though we know it is hand-built in Crewe alongside the rest of the marque's wondrous new lineup, it lacks the specialness, a sense of occasion that should be endemic. This isn't just because it's a sport utility vehicle, and thus ostensibly utilitarian. The contemporary Range Rover, the Mercedes G-Class, and even the Rolls-Royce Cullinan all have the kind of gracious charisma that the Bentayga lacks, even if they deliver it in a manner that is louche and imperious. The Bentayga looks like a Bentley knockoff, a crossover tarted up with all of the relevant if superficial brand cues, but without the necessary substance. The plug-in hybrid only enhances this perception. Whereas other Bentaygas at least arrive with potent twin-turbocharged motors in V8 (542 horsepower ) and W12 (600 or 626 hp) configurations, the Bentayga Hybrid is granted only a 335-horsepower VW parts bin 3.0-liter, single-turbo V6, paired with 13 kWh of batteries in the trunk and a 126-hp electric motor. It accelerates to 60 mph in 5.2 seconds, well off the pace of its non-hybrid siblings and in the realm of its lesser platform-mate, the $70,000 Audi Q8 V6. This is not special. Even less special is the way in which the Bentayga Hybrid comports itself when accomplishing its tasks. A Bentley, by definition, is meant to be extraordinary, and this extraordinariness is meant to be effortless. Being in a Bentley should make everyday events special, and special events grand or even grandiose. Driving the Bentayga Hybrid feels like engaging with functional transportation. This is not because we are hostile to electric vehicles. We love electric vehicles, and their intrinsic and luxurious benefits in terms of silent operation and instant-on torque.

New Bentley boss nixes any new sports cars in its money-losing lineup

Adrian Hallmark took over the helm at Bentley on February 1 this year. Volkswagen poached him from Jaguar, where he headed the brand's global strategy. Or perhaps we should say re-poached him, since Hallmark served as Bentley's board member in charge of sales and marketing from 1999 to 2005, and helped guide the original Continental GT to market. He's now responsible getting Bentley in better shape financially and sales-wise, and positioning it for growth. Among the products necessary to do that, Hallmark recently told Autocar that flashy coupes won't cut it. "I'll tell you what we won't be building," he said, "and that's sports cars." That means we can forget about the gorgeous EXP 10 Speed 6 coupe that had a rumored place in the lineup after a sub-Bentayga CUV, and the EXP 12 Speed 6e battery-electric convertible. Hallmark cited a few issues with the segment, the first being that the segment hasn't yet recovered from the recession, and the buyer demographic that's left goes up in age every year, clearly a losing game. The kinds of younger buyers who would buy Bentleys, athletes and entertainers, are deterred from the purchase by contractual limitations like injury clauses or aversion to paparazzi photos. As well, in China, wealthy buyers get SUVs or limousines, but Hallmark believes Bentley hasn't adopted the the proper strategy there to take advantage. This is far more than about sports cars for Bentley, though; a recent article in German newspaper Handelsblatt outlined a number of situations the carmaker needs to rectify, including the finding that Bentley's "losing money hand over fist instead of racking up the hefty margins more typical of the class." A German study claimed that whereas Ferrari makes around $80,000 on every car it sells, and Porsche makes a little more than $19,000 on each car (last year it was a little more than $17,000) Bentley loses a little more than $19,000 on each unit. The English manufacturer has posted an operating loss of roughly $92 million through the first six months of 2018, the latest figures in a decline that began in 2014. That financial timeline, however, coincides with Bentley's $1.1B investment in new technologies, which the carmaker cites as the reason for profitability woes.