2008 Bentley Continental Flying Spur Sedan 4-door 6.0l on 2040-cars

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VW makes $23K on every Porsche sold, more than Bentley or Lamborghini

It's a good time to be in the luxury car business. In Volkswagen Group's financial report for the 2013 fiscal year, it is revealed that that Porsche enjoyed an operating margin of 18 percent. That means the Stuttgart brand made on average about $23,200 per car sold, according to BusinessWeek. Bentley wasn't far behind, and Audi (which was combined with Lamborghini) posted a 10.1 percent margin. This compares to only around 2.9 percent for the Volkswagen brand.
"Luxury brands are on fire," said Dave Sullivan, an industry analyst at AutoPacific. He said that the average profit margin is between six and eight percent. Brands like Porsche and Bentley have the benefit of competing in rarefied markets. Buyers looking at one their vehicles have fewer models to shop against and don't care as much about price. They can also charge more for options, which further boosts income, according to BusinessWeek.
In a way, we should be more impressed by the continued success from Audi. Its models generally have direct competitors in every segment from the other premium automakers. Plus, their buyers aren't the captains of industry who are shopping for a Bentley. Still, the Four Rings is leading rivals in sales so far this year.

Bentley Continental, Mulsanne get Le Mans limited editions

Bentley is celebrating the 90th anniversary of the 24 Hours of Le Mans with two special edition model. Both the Mulsanne and Continental lines can now be fitted with six new specification packages to mark the event, each named after a famous racer from the automaker's past. Each package one combines select exterior colors with with special interior combinations that pay homage to the gents who took the company's cars to victory in France.
John Duff, Dudley Benjafield, Woolf Barnato, Tim Birkin, Glen Kidston and Guy Smith all get their own namesake packages. You can see the full run down in the press release below. So far, there's no indication as to exactly how much each pack will cost, but we have a hard time imagining a dollar figure scaring off any potential buyers.

Bentley Bentayga dives deep into luxury with touches of pearl

As some of the most luxurious vehicles on the planet, Bentleys are inspirational (and aspirational) to thousands of customers and fans around the globe. But sometimes, Bentley is the one finding inspiration in its customers. As a special commission for a Middle Eastern client, Bentley and in-house specialty shop Mulliner have created the limited-edition "Pearl of the Gulf" Bentayga, complete with pearl trim and a fingerprint safe. Only five examples, each different from the one before it, will be made. The Pearl of the Gulf proudly ties in the cultural history of the Middle East. For centuries, pearl diving and harvesting has been a major economic key to cities around the Arabian Gulf. And it just so happens, the gleaming stones are beautiful enough to complement the Bentayga's high-class personality. On the car shown here, Bentley artistically integrated a mother-of-pearl-laced dhow diving boat within the Dark Fiddleback Eucalyptus wood dashboard. Mother of pearl is also seen on the Breitling clock in the center of the dash. Furthering the elevated feel of the cabin is a special technological add-on. Bentley installed a high-pressure die-cast aluminum storage unit that only unlocks with the touch of the owner's finger. The biometric fingerprint sensor is intended to secure any valuables while the car is left in an exposed environment or handed off to drivers. The rest of the cabin is a two-tone blend of light Linen and dark Brunel leather, a theme meant to evoke the coloring of a pearl and its shell. The quilted seats and door paneling have Camel and Brunel contrast stitching, and gold embroidery adds extra sparkle. Linen lambswool rugs turn the floor into a delightful rest area for the feet, and door sills highlight the car's "1 of 5" status. The remaining examples will be built by Mulliner's crew in Crewe, England. Featured Gallery Bentley Bentayga Pearl of the Gulf by Mulliner View 10 Photos News Source: Bentley Bentley SUV Luxury bentley bentayga Mulliner