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Volkswagen Group's Vision 2030 strategy could bring revolution to the brands

One would expect a corporate plan called "Vision 2030," looking 11 years ahead through wildly tumultuous times, to involve great change and numerous forks in numerous roads. According to Automobile's breakdown of Volkswagen's path forward, though, the plans contain some lurid potential surprises. The ultimate aim is return on investment, and that means ruthless reorganization of a conglomerate with eight primary car brands, two car sub-brands, and Ducati motorcycles. The first two Vision 2030 cornerstones Automobile mentions are near boilerplate: Production network restructuring, and "streamlining of key technologies." The latter two are the ones that could upend what we know as the Volkswagen Group: focusing on the Group's core brands — meaning Audi, Porsche, and VW — and transitioning to EVs, autonomy, and other mobility solutions. Based on the report, a quote from Audi's CTO referring to the Audi brand could cover how the Group plans to handle all of its brands: "We need to find a sustainable solution for the indefinite transition period until EVs eventually take over." The boutique divisions adjacent to carmaking, Ducati and Italdesign, look likely to be spun off. For the halo car brands — Bentley, Bugatti, and Lamborghini — apparently shareholders want double-digit returns on investment, and the trio doesn't have long to hit the target. One eyebrow raiser is when the report states, "Bugatti is tipped to be gifted to [ex-VW Group Chairman] Ferdinand Piech." Piech fathered the Veyron during his tenure at VW, and it was thought he commissioned the La Voiture Noire, but he's lately stepped so far back from VW that he sold all his shares in the Group. Automobile quoted a senior strategist as saying of money-losing Bentley, "Why invest on a backward-looking enterprise when you can support a trendsetter? A proud history and excellent craftmanship alone don't cut it anymore." We guess no one at Ferrari, McLaren, or even Porsche got that memo. Bentley is reportedly close to being put in time out, and if brand CEO Adrian Hallmark can't right the Crewe ship, the hush-hush Plan B is to prop the Flying B up enough to lure a buyer. As for Lamborghini, caught between two masters at Audi and Porsche, even record-breaking numbers at the Italian supercar maker barely staved off sacrilege. It's said that VW brand CEO Herbert Diess considered putting a 5.0-liter Porsche V8 into the Aventador successor.

Bentley teases new Flying Spur's 3D diamond leather upholstery

Playing the long game before unveiling the new Flying Spur, Bentley's published the second teaser for the new "luxury grand touring sedan." The last one homed in on the retracting "Flying B hood" ornament. This one focuses on what Bentley says is "an automotive world-first," three-dimensional textured leather lining the cabin. Created by Crewe's craftsmen and demonstrated on the door panel, the leather adopts a diamond-quilted pattern, but without stitches indicative of quilting. Up close, it looks like the leather simply adheres to a complex relief form. That's trick we expect to be one of many that will supposedly "set new standards for contemporary craftsmanship." The coming third-generation Flying Spur will want to come out of the gate with just such goals. When the first generation arrived in 2005, it became the Toyota Camry for rich people. The second generation — which still rides on that original platform — blanched in the heat of competition from Bentley's own lineup, on top of competition from the Mercedes-Maybach below and cross-country rival Rolls-Royce Ghost. The new model is all new, from the MSB platform shared with the new Continental GT and Porsche Panamera, to a design that will put more separation between the two-door Continental and the four-door Flying Spur. Expect the 6.0-liter W12 with 626 horsepower and 664 pound-feet of torque as the marquee engine, and a 4.0-liter twin-turbo V8 with 542 hp and 568 lb-ft as the economical choice. Eventual V8 S and Speed models will wring more grunt from those two engines. A plug-in hybrid will debut some point, based around a 2.9-liter V6. We don't know when the debut will happen, perhaps as soon as Pebble Beach in August, or as late as the Los Angeles Auto Show in November, or the Frankfurt Motor Show in between. If you're keen on keeping up in the meantime, you can "register your interest" at NewFlyingSpur.com. As others have noted, the honorifics in the dropdown list at the site include "Lord" and "Sheikh," because titles matter even more at $200,000 before options.

Bentley debating production of either Speed 6 or smaller SUV

A fifth model is coming to the Bentley range, and after the EXP10 Speed 6 concept dropped jaws and a whole lot more at this year's Geneva Motor Show, observers expected the luscious green coupe to get the go-ahead. Yet, since January, Bentley has publicly mulled a new SUV smaller than the coming Bentayga that would "to attract more women and younger buyers to the brand." Now, the firm's marketing director is in the midst of a global research to work up a business case for each model that will decide the matter. The growth of the SUV market and the success of more affordable models forces Bentley to consider the potential money stacks provided by an even more price-friendly entry. The SUV is helped by the fact that it could be built on the same MSB platform that would support a production version of the EXP10 Speed 6. It looks like this is another cage match between heart and incontrovertible business case, yet a nod to the SUV wouldn't necessarily kill the Speed 6, only delay it. The investment for a fifth model begins after the Bentayga goes on sale at the end of this year, with 2020 or 2021 suggested as the production date for whichever new model comes next. There's no reason the Speed 6 couldn't come after that, even though we - and a bunch of potential customers - know the model we'd choose to build right now. According to Autocar, it might take up to two years for a decision. And either model will be draining enough of the company's time, talent, and resources as to mitigate a super-high-performance Continental variant, as we reported earlier. Related Video: Featured Gallery Bentley EXP 10 Speed 6 Concept: Geneva 2015 View 9 Photos News Source: AutocarImage Credit: Drew Phillips / AOL Bentley Coupe Crossover SUV Concept Cars Luxury Performance bentley bentayga bentley exp 10 speed 6