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Audi CEO says brand's EVs are almost as profitable as its other cars

After, oh, a hundred years or so of building vehicles primarily powered by internal combustion engines, automakers around the world have been and still are pumping billions of dollars into the development of electric vehicle technology. Everything from platforms and batteries to motors and the software to control it all requires untold hours of development, and that takes time and money. Fortunately, it's not going to take long for that massive investment to start paying off, at least according to Audi CEO Markus Duesmann, who told Reuters in an interview that "The point where we earn as much money with electric cars as with combustion engine cars is now, or ... next year, 2023. They are very even now, the prices." As a brand, Audi contributed more than a quarter of overall profit for the massive Volkswagen Group, which has such powerhouse brands as Volkswagen and Porsche among others. Under the Audi umbrella are Lamborghini, Bentley and Ducati, and it seems those high-end branches aren't going anywhere, at least for now. "These brands ... are very valuable very profitable brands, where we can even expand the synergy level in the future," Duesmann said in the interview. "There are no plans whatsoever to get rid of them." Despite the overall profitability of the brand, the ongoing global chip crisis is causing headaches. "We had a very strong first half in 2021. We do expect a much weaker second half," said Duesmann, who added, "We really have trouble." In fact, so serious is the trouble that the brand is forced into "a day-to-day troubleshooting process" to limit the chip-shortage damage. The good news for the automaker is that Audi has been able to boost its profit margin from 8% prior to the pandemic in 2019 to 10.7% in the first half of 2021. The bad news is that various chip shortages aren't expected to get a whole lot better over the rest of the year. Related video:

Bentley to call its upcoming crossover Bentayga?

Development of Bentley's forthcoming utility vehicle is almost complete, and the British automaker has painted a vivid picture of what to expect: otherworldly luxurious, a range of powertrains including a twelve-pot and a hybrid, and a price tag that is sure to eclipse any other SUV or crossover on the market. One of the biggest questions still remaining, however, is what Bentley will call the thing, but we might have our answer right here. According to Autovisie (the car section of Dutch newspaper De Telegraaf), Bentley has registered the name Bentayga – taken from a rock formation on Gran Canaria in the Canary Islands, that Spanish archipelago off the coast of Morocco. The concept was originally showcased as the EXP 9 F. Though that handle was never expected to make it to production, the F supposedly stood for Falcon, leading to speculation that the final version would carry that name. But if the trademark application is anything to go by, we could be looking in the end at the Bentley Bentayga. Featured Gallery Bentley SUV: Spy Shots View 10 Photos News Source: AutovisieImage Credit: CarPix Bentley Crossover Luxury patent trademark bentley bentayga bentley exp 9 f bentley falcon

Bentley Batur is the next Mulliner creation after the Bacalar

Bentley's Mulliner personalization division launched the Balacar Speedster in 2020 — named after Laguna Bacalar in Mexico's Quintana Roo state — and sold the limited run of 12 examples almost immediately at about $2 million per. With just four Bacalars remaining to be delivered to customers, and since the first rule of having a hit is having a follow-up ready, it's no wonder that Mulliner will introduce its next small-batch, bespoke car in 10 days: At 8 p.m. Pacific time on Saturday, August 20, during Monterey Car Week, the Crewe automaker will unveil the Batur. Our invitation to exhilaration. This is where finely-honed bespoke craftsmanship and next-generation design meet. The #Bentley #Mulliner #Batur. 04:00 BST, 21.08.2022 pic.twitter.com/g0kV5K2ffJ — Bentley Motors (@BentleyMotors) August 9, 2022 We know a couple of things about the Batur. It's not clear what vehicle the model is based on, but we're told it will be a "hand-built grand touring Bentley." We're going to guess this means the Flying Spur chassis gets the nod, because the next thing we know about the Batur is it "showcases themes and forms that will define BentleyÂ’s future range of Battery Electric Vehicles." Bentley's first EV is anticipated to be a high-riding sedan sitting on Volkswagen's SSP battery-electric platform, the even more luxurious follow-up to the Audi Artemis electric sedan that will introduce upscale versions of the SSP architecture. The short video shows a very Bentley diamond grille laid in with burnt orange accents.    The last thing we know about the Batur is that it's named after another body of water, this time Lake Batur in Kintamani, on the island of Bali in Indonesia. There looks to be quite a span between the Batur's EV-forward design and the first Bentley EV. A report out of Germany in July said the VW Group continues to struggle with software for the swarm of battery-electric product the brand wants by 2030, pushing launches back potentially by years — issues that cost former VW Group CEO Herbert Diess his job. Audi's retail version of the Grandsphere concept might not show until 2027 instead of 2024, and the first Bentley EV that was due in 2025 might face a similar delay.