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2017 Bentley Model Year Preview and Updates

Over the last decade Bentley has done an excellent job in projecting a more sporting presence without in any way jeopardizing its luxury credibility. That luxury cred is again on the line with the launch of Bentley's new Bentayga SUV (pictured); its info is below. BENTLEY BENTAYGA: The biggest news at Bentley – literally and figuratively – is the arrival of Bentley's first SUV, the difficult-to-pronounce but beautifully executed Bentayga. Described as a 'true Bentley', the Bentayga provides expected luxury in combination with unexpected off-road performance. CONTINENTAL: More horsepower – up to 700 horsepower and 750 pound-feet of torque in the Supersports – is provided across the lineup, along with a new Black Edition available for both Coupe and Convertible. FLYING SPUR: A new V8 S model offers enhanced performance and 'sporting' luxury when compared to the more pedestrian V8. MULSANNE: Bentley's big four door receives significant styling revisions to the exterior, new and improved chassis technology and new on-board technology. The new Extended Wheelbase (EWB) adds almost 10-inches of additional rear seat legroom.

Bentley creates buzz with 'flying bees,' enters honey business

Bentley’s Crewe factory has bees now. Yes, itÂ’s the same Bentley as the one youÂ’re thinking of. TheyÂ’re called “flying bees.” WeÂ’ll hand it to Bentley, thatÂ’s a solid name. This means the British luxury car maker is officially getting into the honey business. We joke, but there will definitely be Bentley-branded honey as a by-product of this nature venture. The bee announcement came in a press release. In total, Bentley is adding 120,000 honey bees to live in two massive (Bentley-branded) hives. Bentley says that amount of bees is capable of producing about 33 pounds of honey per year, which Bentley claims is about 50 jars worth. How much will a jar of Bentley honey cost? Considering how exclusive itÂ’ll be, we imagine itÂ’s more than you can afford, pal. Onwards to the real reason Bentley is doing this. ItÂ’s part of a biodiversity initiative Bentley continues to work toward. “Bee populations are in decline in the U.K., so installing two hives to help boost biodiversity is a great way to make use of the grassland at the edge of the site. Our ‘flying beesÂ’ are honey bees that have been bred by local beekeepers with over 50 yearsÂ’ experience. With their help, weÂ’re checking on them every week and itÂ’s great to see that theyÂ’re already starting to produce the first Bentley honey,” Bentley said in a statement. The hives were installed far from the actual manufacturing facility on site, so you likely wonÂ’t be met with any unexpected guests upon taking delivery of your Bentley. You might remember that Ford hopped on the bee game first a few years back. Even if itÂ’s a small effort, itÂ’s always cool to see anyone trying to save the bees. We donÂ’t want to be caught in a Black Mirror-like situation with mechanical, autonomous bees doing the work for us after all.

Bentley courting Maybach celebs with letter-writing campaign

When Daimler let slip that Maybach was on the chopping block, the German automaker reportedly insisted that ultra-luxury editions of the Mercedes-Benz S-Class would replace the doomed marque. We're all for a smattering of low volume, seriously pricey S-Class variants, but will the richest and most influential Maybach buyers feel the same way?
Automotive News reports that Bentley is betting that stars like Jay-Z and Samuel L. Jackson will want more than a gussied-up Benz, and the luxury car make is sending out olive branches in the form of a letter campaign. The premium Volkswagen brand is asking the high-rollers to step into a Bentley Mulsanne or perhaps a top-shelf Continental GT. To help persuade VIPs to switch to Bentley, the automaker is inviting select Maybach owners to tour its Crewe, England home.
Given the fact that many typical soccer moms and dads can afford an ML-Class, we can see why some movie stars and sultans would want to steer clear of the Three-Pointed Star. But is Bentley really going to gain much by wooing the 200 annual Maybach buyers? If a few more rap stars roll in a Bentley in their next music video, then the answer would appear to be yes.