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Bentley names new CEO for the Americas

Bentley has announced a shift in its upper ranks that will see Michael Winkler take the reins as head of its operations in the Americas. A longtime sales executive and regional manager, Winkler has worked for Porsche in locations around the world, and comes to Bentley from his previous position as director of Australian operations for Jaguar Land Rover. In his new capacity as president and CEO of Bentley Motors Inc. – the office responsible for handling the brand's operations across the Americas – Winkler will report to Kevin Rose, the Bentley board member for sales and marketing. Winkler succeeds Christophe Georges, who moves back to the head office as director of product and marketing. The British automaker has 53 dealerships across the Americas, accounting for 29 percent of its global sales last year. Its American operations are based at 2200 Ferdinand Porsche Drive in Herndon, VA. MICHAEL WINKLER NEW PRESIDENT AND CEO OF BENTLEY MOTORS INC. (Crewe/Herndon 26th January 2015) Bentley Motors today announced that Michael Winkler will become President and Chief Executive Officer of Bentley Motors Inc., the regional office for Bentley Motors in the Americas, with effect from 1st April 2015. He succeeds Christophe Georges, who was recently appointed Director of Product and Marketing for Bentley's global organisation. Winkler will report directly to Kevin Rose, Bentley's Member of the Board for Sales, Marketing and Aftersales. Rose commented: "The Americas region plays a key part in Bentley's global success, our biggest market with more Bentley customers than anywhere else in the world. I am delighted to welcome Michael to Bentley, and look forward to working with him to drive our brand and network presence further." Winkler has more than 30 years of experience in the automotive industry, holding a number of international positions, working with Porsche in Germany, North America and Australia, and joins Bentley from Jaguar Land Rover, where he held the position of Managing Director of the company's Australian division. The Americas remained Bentley's number one market throughout 2014, closing the year delivering 3,186 cars, up from the 2013 number of 3,140. This accounted for 29% of total global deliveries. There are 53 Bentley dealerships throughout the Americas, with the corporate headquarters based in Herndon, Virginia.

Bentley confirms SUV for 2016

It looks like the addition of a Royal Baby isn't the only big news coming out of the UK this week. Bentley has ended all of the will they/won't they speculation by confirming today that it will produce an SUV. Earmarked to go on sale in 2016, the as-yet unnamed Bentley SUV will help create an extra 1,000 jobs in the UK.
While no concrete details have been released, Bentley says that it will be the "most luxurious and most powerful SUV" on the market. Past rumors have indicated that the SUV could look completely different from the 2012 EXP 9 F Concept shown above, be renamed the Falcon and offer options like a plug-in hybrid version and three-row seating. To prepare for a fourth model in its lineup, Bentley will be investing 800 million British pounds (around $1.2 billion USD) into its Crewe headquarters and production lines over the next three years. Scroll down for Bentley's press release officially confirming the new SUV.

You can ice the Bentley Bentayga for $13 grand

Want to drive the new Bentley Bentayga? You'll be able to place your order soon enough, assuming you've got the scratch. And then you'll be able to drive it pretty much anywhere. But if you want to drive it on ice, and don't want to wait for delivery, then check out Bentley's Power on Ice program. The British automaker has been hosting ice-driving events for years now. But this winter, it's adding the new Bentayga to the mix. Participants will be invited to drive it on 10 ice tracks created atop frozen lakes in Finland. The tracks were designed by four-time World Rally Champion and ice-speed record-setter Juha Kankkunen, who also serves as lead instructor for the program. Of course, while the Bentayga may have the most advanced traction system on board, it's not the only all-wheel-drive Bentley lined up for the program. As you can see from the video above - in which the Bentayga appears only in parts starting around the halfway mark - there'll be Continentals, Flying Spurs, and even the GT3-R on hand as well. The event is based at the Chalet Ruka Peak in northern Finland. It also includes fine Scandinavian cuisine, saunas, and a nighttime dog-sled expedition to an old reindeer farm. Of course none of that comes cheap, with prices depending on the level of accommodation specified. But the experience starts off at ˆ11,900 per person – or about $13k at current exchange rates. BENTAYGA MAKES POWER ON ICE DEBUT Oct 29, 2015 - Bentley's extraordinary ice-driving event returns for 2016 - Bentayga to demonstrate prowess on frozen lakes of Finland - Former World Rally Champion, Juha Kankkunen, leads tuition team (Crewe, 29 October 2015) The most powerful, most luxurious, most exclusive and fastest SUV in the world, the Bentley Bentayga, makes its ice-driving debut in 2016 at Bentley's flagship customer event, Power on Ice. Power on Ice is an unforgettable four-day experience that provides the opportunity to push a full range of Bentley cars to their limits. Running throughout February next year, guests will be among the first to explore the Bentayga's extraordinary capabilities in one of the most beautiful and challenging environments in the world. Two days of exhilarating ice driving training are provided by the vastly experienced Bentley Ice Driving Team. Leading the tuition will be four-time World Rally Champion and two-time ice-speed record holder, Juha Kankkunen – who personally designs each of the ten ice tracks.