2008 Bentley Azure. Only 6kmls!!! on 2040-cars

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Bentley's first EV will be an SUV arriving in 2025 on Audi Project Artemis platform

The first electric Bentley is going to be an SUV, and it will arrive in 2025, according to a report recently published by Car Magazine. It will also be an Audi collaboration, but this second bit of news comes as very little surprise given the companies live under the same roof in the VW Group. When Car questioned Bentley CEO Adrian Hallmark concerning the body style the first EV would take, Hallmark replied, “If you're not in SUVs, you're nowhere.” ThatÂ’s a pretty telling suggestion, and considering the BentaygaÂ’s success, Bentley is smart for heading down the crossover/SUV path first. The next question we have concerns the vitals of the car. What will underpin BentleyÂ’s first big, electric effort? It appears as though Project Artemis is the answer. WeÂ’ve seen rumors and reports flying around about this Audi-led project previously. ItÂ’s been suggested that both Bentley and Porsche would be taking a bite, and these previous reports are ringing true. “With our current cars, we had to get into the engineering largely after they [the platforms] had been done,” Hallmark told Car. “The difference now is that with Artemis we're right in there at the beginning, helping define it. We're not leading it, but we're going to be a beneficiary of it” Audi has previously said the Artemis project/platform would be ready for prime time by 2024, so Bentley clearly already has its foot in the door if it intends to release a car in 2025 on the same chassis.  “Looking forward to electrification, we're going to have closer synergies with Audi,” Hallmark said. “But we will continue to have strong relationships with both brands [Audi and Porsche], and we see this as an opportunity, not a risk. No question – we are electrifying. And we need to find the best way to fast-track that, and to lead the technology charge.” Advanced Level 2 autonomous tech is expected to land with this platform, and we suspect there will be many other enhancements made even above and beyond what is currently possible with the PPE platform (underpinning both the Taycan and E-Tron GT). Artemis is also a project designed to yield much larger electric vehicles than what the VW Group currently has to offer. That fits BentleyÂ’s vision of a flagship SUV, and itÂ’ll also work nicely with a giant Audi offering.

2023 Bentley Bentayga Road Test: 'Airline' spec is the way to travel

After nearly a week rolling around town in the 2023 Bentley Bentayga, enjoying its power, comfort and the ability to make a grand entrance basically anywhere, it dawns on me that I’m doing this wrong. Yes, the V8 is great, but of course it is. The story is in the back seat. IÂ’m testing an extended wheelbase Bentayga Azure First Edition outfitted with the Airline Seat Specification. ItÂ’s business class, plain and simple. As darkness falls, I make up a cheese plate and head to the backseat, placing my charcuterie on the veneered picnic trays below the 10.1-inch screens. Leaning back on the pillowy headrest, I feel like IÂ’m about to settle in for a cushy trans-Atlantic flight. ThereÂ’s so much room. The wheelbase extends 7 inches beyond the standard Bentayga and thereÂ’s enough space to do calf stretches. The First Edition offers Diamond Illumination on the door panels and the purple ambient lighting casts a royal glow. ItÂ’s not as dramatic as the Starry Night Sky in the Rolls-Royce Cullinan, but with 22 LEDs shimmering through leather perforations, it is rather cosmic.  The Airline spec seats are the other part of the BentaygaÂ’s charm, with 22 possible ways to calibrate positions. Sure, you can cue up any number of massages, but you can do that in many Jeeps. BentleyÂ’s seats also offer a Postural Adjustment System that is said to apply up to 177 pressure changes over a three-hour period to keep you comfy. Dialing into work meetings with my feet up, I enjoyed it, mostly. I didnÂ’t stay there for three hours, but for my roughly one-hour stint, the adjustments were generally appreciated (I could have updated my Google calendar location to ‘BentleyÂ’, but that seemed pretentious). The cupholders are solid, too. Bentley moved the sunroof back about 5 inches to further focus on the rear passengers, and itÂ’s an airy setting, especially when reclined. ThereÂ’s also an auto climate function that adjusts the surface temperature. After playing around with the many settings, I eventually found the one that pushed the front passengerÂ’s seat all the way forward, a footstool extended down and I leaned back for a brief rest.  Different Bentayga EWB pictured So I did actually drive a Bentley for a week, and it offers a certain gravitas both in motion and at rest. The 4.0-liter twin-turbo V8 supplies plenty of power to the tune of 542 hp and 568 lb-ft of torque, and it will get you and your passengers to 60 mph in 4.5 seconds, should the need arise.

Bentley CEO Adrian Hallmark explains carmaker's situation and plan for recovery

In August, we posted on some of the issues plaguing Bentley at the moment, namely the large loss the carmaker's posted this year. The same Autocar piece we referenced, carmaker CEO Adrian Hallmark said Bentley would not be making more sports cars. Bentley wrote to us to clarify that a single year's loss isn't a calamity, that "it is a mistake to suggest that sports cars are the same as GTs," and that the brand "will continue to design, engineer, and craft" GT cars. We must note, though, that at the time, Hallmark himself said, "The sports car sector – like our own...." More recently, Hallmark expounded on some of the factors slowing the company down this year, from delayed launches to exchange rates. Through the first nine months of the year, Bentley sold 6,654 units, an 11 percent decline from the 7,498 units sold through the first nine months of 2017. In addition to other matters like huge investments in new technologies, that helped the Crewe carmaker to a $44.7-million year-over-year drop in revenue, and a $156-million overall loss, compared to a $35 million profit over the same period last year. On top of declining sales overall, the nine-month delay in launching the Continental GT, the brand's second-best seller, was the first of two big issues causing red finances. Hallmark said the Continental GT "just wasn't ready for launch. But we'd paid for it – we'd paid all the money out, but not got any money back in." Having got that sorted, the second issue arose: WLTP certification. Unlike the New European Driving Cycle (NEDC) before it, the Worldwide harmonized Light vehicles Test Procedure requires every model variant get tested for certification. Hallmark told Automotive News Europe, "We were not quick enough unfortunately to book capacity or prioritize our derivatives within some of the group processes to get them certified on time." Bentley wasn't alone in this; Volkswagen had only managed to get seven of its 14 models approved by September 1 when the WLTP rules took effect. Bentley's much smaller scale exacerbated the problem, turning the situation "close to catastrophic." Hallmark said the snafu robbed the Bentayga of 300 to 400 sales - a gigantic number with respect to a $200,000 vehicle - and pushed the Bentayga plug-in hybrid launch back to March 2019 so Bentley could get volume models certified. Furthermore, preparing for Brexit hasn't been easy on any of the UK's manufacturers.