2014 - Audi S5 on 2040-cars

Auto blog

2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

Upcoming Audi Q8 coupe-like crossover spied in the snow

At the 2017 Detroit Auto Show, Audi debuted the Q8 concept, a thinly veiled version of its upcoming coupe-like crossover that's set to compete with the BMW X6 and Mercedes-Benz GLE-Class Coupe. We now have spy photos that give us our first look at the Q7-based production version, and through the camouflage we can see how telling Audi's Q8 concept really is. All of the major traits from the concept are present on the production model, including that massive, oversized grille and aggressive roofline. In fact, the entire front end appears to carry over from the Q8 concept, just toned down a few notches. The stainless steel accents on the air intakes are gone, and the headlights, though similar in shape, look more traditional than those on the concept. The small cutouts between the grille and the hood look to be gone as well. Around the side, we can see that the concept's sharply angled rear window and sloping roof have are present, mostly unmodified. The Q8's beltline doesn't appear quite as high as the concept's, but the windows look to be the same relative shape. The big creases above the wheel arches have been reduced slightly. Also, although the Q7 and Q8 will share a platform and therefore a wheelbase, the Q8 is slightly shorter overall. The smaller front and rear overhangs, combined with the tight roofline, give it a high-riding hatchback profile, similar to the Porsche Macan. The changes between the concept and production model are most evident around back. The bumper mounted exhaust pipes have been dropped, at least on this version. The upright vents on the outside of the tail lights have also been dropped. The camouflage around the rear is heavy, so it's difficult to to say how much of the body-width tail light carries over, though the light itself seems to shine through in the same shape. No word on when we'll see a production version, but expect to see the Q8 concept around for a few more shows. Look for more details on the engine, including whether or not the plug-in hybrid powertrain carries over from the concept, closer to the full reveal. Related Video:

Autoblog Podcast #394

Episode #394 of the Autoblog Podcast is here, and this week, Dan Roth, Steven Ewing, and Michael Harley talk about the possibility of a supercharged Dodge Viper, the Chevrolet Silverado Rally Edition, the newly released supercharger kit for the Honda CR-Z, and rumblings of an Alfa Romeo 6C. We start with what's in the garage and finish up with some of your questions, and for those of you who hung with us live on our UStream channel, thanks for taking the time. Check out the rundown below with times for topics, and you can follow along down below with our Q&A. Thanks for listening! Autoblog Podcast #394: The video meant to be presented here is no longer available. Sorry for the inconvenience. Topics: Supercharged Viper Chevrolet Silverado Rally Edition Honda CR-Z Supercharged Alfa Romeo 6C In The Autoblog Garage: 2014 Ford Fiesta SE 2015 Cadillac Escalade 2015 Toyota Tundra TRD Pro 2015 Audi A8 L TDI Hosts: Dan Roth, Steven Ewing, Michael Harley Runtime: 01:32:30 Rundown: Intro and Garage - 00:00 Supercharged Viper - 44:25 Chevrolet Silverado Rally Edition - 55:19 Supercharged Honda CR-Z - 01:00:52 Alfa Romeo 6C - 01:07:29 Q&A - 01:13:41 Get the podcast: [UStream] Listen live on Mondays at 10 PM Eastern at UStream [iTunes] Subscribe to the Autoblog Podcast in iTunes [RSS] Add the Autoblog Podcast feed to your RSS aggregator [MP3] Download the MP3 directly Feedback: Email: Podcast at Autoblog dot com Review the show in iTunes