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Audi unveils its Doberhuahua Super Bowl commercial

With Super Bowl Sunday less than a week away, this week is going to be dominated by anything and everything football related. That includes advertising and the auto industry, as some of the biggest players prepare to launch multi-million-dollar spots hawking their latest and greatest products.
A veteran of Super Bowl ads, Audi's history has been rather checkered, ranging from controversial to funny to Jason Statham. We aren't entirely sure where to place this year's ad. The German brand has released a pair of teaser videos on the so-called Doberhuahua, a crossbreed of a Doberman Pinscher and a Chihuahua. Now, we have the full spot.
We get the message Audi is going for - compromise is bad - but delivering it via a slobbery, mutant dog strikes us as trying a bit too hard to be funny. Take a look below and let us know what you think of the Audi's Doberhuahua spot. And of course, you'll be able to see the new ad come Sunday, when it airs during the Super Bowl.

2017 Audi RS5 DTM racer is a smorgasbord of carbon-fiber wings

Along with the reveal of the new RS5 coupe, Audi took the wraps off its corresponding DTM racer here at the Geneva Motor Show. This concurrent debut strategy is completely by design. "For the first time, we developed a new DTM car in parallel with the production model. This underlines once again how closely motorsport and production work together at Audi," said head of Audi Motorsport Dieter Gass. As much as Audi would like you to believe its DTM racer shares a lot in common with its production RS5 ... well, it doesn't. Gone is the new biturbo V6, and in its place is a 4.0-liter V8. It's not a Quattro – all DTM racers are rear-wheel drive – and the chassis is a carbon-fiber monocoque. And, of course, there is an extremely complex set of wings, vanes, and splitters that you'd never see on a production car. View 15 Photos Interestingly, the 2017 DTM regulations actually reduce the total amount of downforce allowed. That ought to mean slower cars, but Audi promises the opposite is true, due to sticky new tires and a 4.0-liter V8 engine tuned to deliver "more than 500 horsepower." That's more than last year, thanks to changes made to the air intake and cooling systems. Audi won the Constructor title in DTM last year with the old RS5 racer, so the pressure is on to follow that feat again in 2017. We'll find out soon enough how good the new car is – the 2017 DTM season starts on May 6 in Hockenheim. Related Video:

Junkyard Gem: 1987 Audi 5000

The third-generation Audi 100 introduced for the 1983 model year was sold as the Audi 5000 in the United States. Sales of this high-end German sedan went pretty well ... until 60 Minutes ran a piece called "Out of Control" in late 1986, convincing many viewers that the 5000 was murderously defective. Yes, it was the original Unintended Acceleration debacle, decades before the one that cost Toyota big yen, and it slaughtered American Audi sales. Today's Junkyard Gem had the misfortune to be sitting in an Audi showroom while the echoes of the argle-bargle over the 5000 controversy still reverberated, its price dropping while potential buyers headed into the arms of nearby Mercedes-Benz and BMW dealers. Still, someone bought this car, which would have been a great Colorado winter machine with its 5-speed and Quattro all-wheel-drive system, and it ended up racking up more miles than 98 percent of cars sold in 1987. The presence of an ignition key in a junkyard car usually indicates that it was a trade-in or insurance total. A high-mile, 29-year-old Audi isn't worth much at auction, so this one ended up here. All the automatic-equipped 5000s got scary warning stickers on the shifters, among other recall-mandated changes, and Audi ended up using the European-market 100 name on these cars starting in the 1989 model year . Related Video: Featured Gallery Junked 1987 Audi 5000 Quattro View 18 Photos Auto News Audi unintended acceleration