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Audi Q3 production begins in Spain

2012 Audi Q3 - Click above for high-res image gallery
It wasn't that long ago that Audi had no SUVs in its lineup - aside from the A6 Allroad Quattro - despite being known for its all-wheel-drive vehicles. But that's all changed, just as it has for BMW and Porsche. The Q7 was followed by the Q5, and now the Q3 has started production as well.
The first Q3 rolled off the assembly line today at the plant in Martorell, Spain. The facility belongs principally to Audi's sister-company Seat, but has gone through a considerable expansion - funded by both Audi and Seat - to prepare for the Q3's production.

Audi gets Q2 and Q4 badges in trademark swap with FCA

Audi has swapped trademarks with Fiat Chrysler Automobiles to snare the rights to the Q2 and Q4 badges for upcoming crossover SUVs. Audi CEO Rupert Stadler confirmed at the Detroit Motor Show that the automaker had finally persuaded FCA to release the two names that would let Audi lock up the Q1 to Q9 badges for its growing SUV family. Audi already plans to drop the Q2 name onto its MQB-based city crossover five-door this year, while the Q4 badge will slot onto the rump of a coupe-like version of the next Q3. It will also reserve the Q1 badge for a 2018 baby crossover, based around the architecture of the next A1 hatch. The A1 will share a lot of its engineering with Volkswagen's Polo-based soft-roader, dubbed T-Cross in concept form. The German company has also pounced on the naming rights for SQ versions of all of its Q-cars, along with F-Tron to cover the day when it pushes hydrogen fuel cell cars into production. Stadler insisted that no money had changed hands in order to pry the two badges off FCA, admitting that they had "each found something we needed." "We promised each other we wouldn't disclose what it cost, but it was not something they were willing to sell," Stadler said. "We tried to get it years ago and they said 'No, never,' but there is never 'never' in business. ... This year I went back to them with a proposal and we talked and there were some negotiations and then we agreed to it." Those negotiations are believed to have centered on a trademark swap with a Volkswagen Group name that FCA desperately (evidently) wants to use on a Fiat, Alfa Romeo, Chrysler, Dodge or Maserati. Asked if Audi had given FCA a trademark in return for Q2 and Q4, Stadler replied, "Something very much like that, yes." Audi has used Italian names on past concept cars that FCA could be interested in, such as the 2001 Avantissimo concept and the 2003 Nuvolari coupe. The latter was named after legendary pre-war racer Tazio, who won grands prix for both Alfa Romeo and Audi's forerunner, Auto Union. Both are unlikely trade chips, with laws in Europe preventing the trademarking of the names of actual people. There is always "quattro" (Italian for "four"), but after investing nearly four decades locking it in as an Audi all-wheel-drive name, it's just not anything like trade bait.

2017 Audi RS5 DTM racer is a smorgasbord of carbon-fiber wings

Along with the reveal of the new RS5 coupe, Audi took the wraps off its corresponding DTM racer here at the Geneva Motor Show. This concurrent debut strategy is completely by design. "For the first time, we developed a new DTM car in parallel with the production model. This underlines once again how closely motorsport and production work together at Audi," said head of Audi Motorsport Dieter Gass. As much as Audi would like you to believe its DTM racer shares a lot in common with its production RS5 ... well, it doesn't. Gone is the new biturbo V6, and in its place is a 4.0-liter V8. It's not a Quattro – all DTM racers are rear-wheel drive – and the chassis is a carbon-fiber monocoque. And, of course, there is an extremely complex set of wings, vanes, and splitters that you'd never see on a production car. View 15 Photos Interestingly, the 2017 DTM regulations actually reduce the total amount of downforce allowed. That ought to mean slower cars, but Audi promises the opposite is true, due to sticky new tires and a 4.0-liter V8 engine tuned to deliver "more than 500 horsepower." That's more than last year, thanks to changes made to the air intake and cooling systems. Audi won the Constructor title in DTM last year with the old RS5 racer, so the pressure is on to follow that feat again in 2017. We'll find out soon enough how good the new car is – the 2017 DTM season starts on May 6 in Hockenheim. Related Video: