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Power for the people who need crossovers | 2018 Audi SQ5 First Drive

The 2018 Audi SQ5 is pretty simple. It's the sporty version of the redesigned Q5. It's for the enthusiast. The buyers skew male, and Audi pitches it as the solution for when an S4 doesn't meet your needs. It's a 354-horsepower purple pill for the Dad who's resigned himself to driving a crossover — but still wants to have some fun. The SQ5 is simple, but it's also very important. The Q5 is Audi's best-seller, and a sportier sibling makes the entire family look good. The midsize crossover segment is big business, and the performance industry is hot. Archrivals Mercedes, BMW, and Porsche have formidable entries. A few years ago a hotted-up crossover was a nice thing for an automaker to develop – a bonus addition to the lineup. Now it's essential. The SQ5 definitely feels like the right vehicle at the right time. Cruising around Vancouver Island outside Victoria, the stately capital city of British Columbia, we're having heck of a good time. The crossover, based on a platform shared with the larger Q7, feels nimble and eager. Breaking free from early morning traffic, we find the Trans-Canada Highway, cue up Dynamic mode, and take off. Dynamic mode adds heft to the steering, lowers the vehicle 0.6 inches from Auto mode, and deepens the exhaust note. It's low, growly, and sounds surprisingly good. The 3.0-liter TFSI engine has plenty of punch. You know it from the S4 and S5. Like those cars, the SQ5 now ditches the supercharger for turbo power. It was a mildly controversial move as the blown motors in the S4 and S5 gave those cars true muscle-car character. We've made our peace, and turbos just seem like the natural move for the SQ5. Audi is quick to point out the wide torque curve – you get 369 pound-feet sooner than with the supercharger, and output is 23 more pound-feet than before. The horsepower remains the same, though it maxes out slightly sooner in the band. Audi says the turbo, mounted in the middle of the engine's V, makes the SQ5 more responsive, and with all of the low-end torque, we agree. It certainly feels capable as we open it up, finding gaps in traffic, side-stepping tree haulers and deftly out-maneuvering slow-moving motorists. We find a rhythm on the Pacific Rim Highway, smoothly tackling the curves, pulling the paddles for quick downshifts from the eight-speed automatic Tiptronic transmission, and aggressively accelerating before giving way to common sense. It's a beautiful drive.

Audi claims America unfairly pushes electrics over diesels, backed by survey

Audi, in case you haven't noticed, is quite committed to diesel technology. It champions oil burners in both the racing world and to consumers, offering American customers a total of five diesel-powered models, which is more than any brand in the US market save for its parent company, Volkswagen. In a bid to prove that diesels aren't some passing trend and are actually gaining momentum in the US, Audi commissioned Harris Interactive to conduct a poll of 1,600 American drivers, to see how they felt about diesel power. The resulting statistics are rather surprising.
57 percent of the 1,629 drivers surveyed think the government has unfairly favored hybrids and electrics over diesel power
65 percent of drivers support laws being passed to make diesel more accessible, while 66 percent support tax incentives for diesel-powered vehicles

Audi reveals driver lineup and livery for Rolex 24 at Daytona

Audi has announced driver lineups for its customer teams running the R8 LMS GTD in this year's Rolex 24 at Daytona. The Rolex 24 is the first event for the inaugural season of the new United SportsCar Championship series, which merges the old Grand-Am Series with the American Le Mans Series. The new series kicks off January 25.
Flying Lizard Motorsports, which has traditionally been known for repping the Porsche 911, will campaign a pair of R8 coupes, while GMG Racing, Paul Miller Racing and Fall-Line Motorsports will run one car each. A number of drivers on each team are Audi Sport factory drivers, hot shoes like Oliver Jarvis for Fall-Line and Filipe Albuquerque and Dion von Moltke for Flying Lizard, while there are also a few Audi Sport customer drivers.
"We have a fantastic group of racing partners and drivers this season and look forward to defending last year's Daytona win," said president of Audi of America, Scott Keogh. "The successes of the R8 in endurance racing are a testament to the engineering found in every Audi on the road today."