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Audi looking for Tesla-style, non-traditional way to sell EVs

As part of Audi's notable EV emphasis at the Los Angeles Auto Show last week, there was a bit of a secondary discussion on just how the automaker might get to the point where 25 percent of all of its sales would be electric vehicles. After all, no major automaker has figured out how to crack into the double-digit percentage of plug-in vehicle sales. The problem might be, as The New York Times noted recently, that traditional dealerships just don't know how to sell EVs. While no one at Audi was saying that the automaker is going to open up its own EV stores, like Tesla has, but two Audi of America executives were certainly warm to a different style of how an automaker can encourage EV sales. Filip Brabec, AoA's director of product management, said that Audi is at least considering making changes, including some sort of different dealership experience and perhaps a new kind of test drive. "The traditional automotive approach is not necessarily working," Brabec said. "A lot of it has to do with the complexity of the product and the complexity of the offer and it's difficult, I think, to bring that into a classical dealership and sort of treat is as another car and off we go. I think there needs to be some differences in how we go in the future." AoA president Scott Keogh said that Tesla has shown the rest of the industry how to make selling EVs a complete experience. It's not just about the car, he acknowledged. "I think we have to give Tesla credit where it's deserved," he said. "I think the charging network, at least from a public relations point of view, is quite strong and that's definitely added to the message." So many automakers want to have that, "Tesla fighter," as we've heard over and over recently, but Keogh hinted that Audi could do a better job than Tesla is doing today. "I think they've done a good job of looking at the full package. I think we have some resources and the network and everything else that we can put a fuller package together." The most important part is getting people into the cars, Brabec said. "I think exposing consumers to EVs, letting them experience EVs is another big aspect, and probably different than we have today, because test driving a car today is a very conventional thing. It's probably not going to be as conventional with EVs, particularly if you've never been in one before." We can't wait.

2018 Buick Regal TourX vs. wagon competitors: How it compares on paper

To the great joy of auto enthusiasts nationwide, wagons are back! Well, at least there's a few more of them. The latest is the 2018 Buick Regal TourX, which we just had our first drive of and found to actually be quite good with pleasant handling, solid power and plenty of space. But, how does the TourX compare to other cladded wagons? Well, let's dive into the specs and fire up the ol' spreadsheet maker for Buick Regal TourX vs Subaru Outback vs Audi A4 Allroad vs VW Alltrack vs Volvo V60 Cross Country. True, some are from mainstream brands and others are from luxury marques, but Buick straddles both realms, so it's appropriate to look at them all. Of course, there's more to these cars than just the numbers, but they're still important, and in the case of this class of crossover-aping wagons, can vary more than you'd expect. So check out the specs in the chart below, which are followed by more analysis and photos of each. Discover and compare other wagons and crossovers with our Car Finder and Compare tools. Engines and Transmissions When comparing powertrains, the Buick is far-and-away the winner as far as torque is concerned, and is in a nearly three-way tie for horsepower. Its 295 pound-feet of torque is 22 lb-ft more twist than the next-most-grunty Audi A4 Allroad. And in regards to power, the Buick's 250-horsepower engine is only down 6 hp to the most-powerful Subaru and its optional naturally aspirated flat-six, and just 2 hp less than the Audi. At the bottom of the pack is the Subaru Outback with the standard naturally aspirated flat-four, which only makes 174 hp and 174 lb-ft of torque. That may not seem too bad compared with the VW Golf Alltrack, which only makes 170 hp and 199 lb-ft of torque, but the VW is much lighter by between 200 and 300 pounds. Transmission-wise, there's quite a bit of variation in the group. The Regal TourX and the Volvo V60 Cross Country rely on eight-speed automatics, all Outbacks use CVTs, and the Alltrack and Allroad have dual-clutch automated manual transmissions with six and seven gears, respectively. But for people that want to shift for themselves, the only option is the Volkswagen, which offers a traditional six-speed manual transmission on the Golf Alltrack. Cargo and Interior Space One of the main reasons to buy a wagon is for the body style's large cargo capacity. And for the most space for things and stuff, you'll want to check out the Subaru and the Buick.

Audi TT Sportback Concept rounds out an icon

That German automakers seem singularly fixated on filling any white space between their models isn't new - the last decade-plus has seen their showrooms overflowing with niche models, some of which seemingly occupy sub-genres of sub-genres. To our eyes, there's often diminishing aesthetic and utilitarian returns to go along with the heightened price tags that accompany these models, but we're beginning to think Audi is tackling its personal diversity initiative best. Unlike the often heavy-handed designs from rivals (we're looking at you, BMW), Ingolstadt seems to be doing doing a more graceful job of carving out models between models. The latest proof of this is the TT Sportback Concept, just unveiled here at the Paris Motor Show.
After showing off its Allroad Shooting Brake Concept in Detroit and, more recently, in the Offroad Concept in Beijing amidst rumors of the TT sports car platform expanding into an entire family, we're not surprised to see this more utilitarian five-door hatchback showcar here in France. This, despite the fact that Audi already counts similarly proportioned A5 Sportback and A7 Sportback models in its lineup.
Of the TT line extension concepts, this Sportback certainly looks the most production ready, with a bare minimum of showcar tinsel masking realistic proportions and detailing. We think it's quite handsome from stem to stern, even if it's a bit familiar looking. The design incorporates Audi's trademark big-grille look with the TT's prominent arched roofline and heavily radiused fenders, along with a rear lighting graphic that subtly echoes the A3. Despite its leggy looks, the TT Sportback Concept is surprisingly compact, spanning less than a foot longer overall than the production 2016 TT despite its 4.7-inch longer wheelbase and extra set of doors. Those sleek looks come at least partially as the result of an overall height that sits 1.2 inches lower than the TT coupe.