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Audi may add plug-in hybrid A6, A8 and Q7 to range [w/poll]

Audi could be getting even more diverse with its powertrains for the A6, A8 and Q7, moving beyond offering just gas- and diesel-powered models and adding plug-in hybrid variants of the three luxury vehicles. The report comes from Indian Autos Blog, which spoke to Dr. Ulrich Hackenberg, Audi's research and design chief, who confirmed the PHVs.
The next-generation Q7, due in 2015, will be the pioneer for the full-size PHV movement from Audi, although the A3 Sportback E-Tron (shown above) will precede it. The move toward plug-ins by Audi is a big step, as the German marque has stayed quite firmly in the diesel camp, outside of its racing efforts. It's developed a few E-Tron cars over the years, including a version based on the R8, although it wasn't until recently that production of the electric sports car became serious again.
It's believed that this hesitance to really dive into the PHV market is why Audi sacked former research and design boss Wolfgan Dürheimer, with IAB speculating that his approach was too conservative.

2017 Audi A4 Prestige is round 2 of our long-term test

The first of our long-term Audi sampler platter, a Glacier White metallic 2017 A4 Premium Plus, has already departed from the fleet. Replacing that mid-grade model is a range-topping 2017 Audi A4 Prestige wrapped in a beautiful shade of Moonlight Blue metallic paint. At first glance, aside from the color, not much appears to be different between the two models. Here's what's changed. What we got The Prestige trim starts at $46,850 and sits atop the A4 range. The only way to go up is to step into the new S4, but that dish comes later. The A4 Prestige comes with all of the expected trimmings - a 2.0-liter turbocharged inline four making 252 horsepower and 273 lb-ft of torque, a seven-speed dual-clutch transmission, and Quattro all-wheel drive - along with most of the features from the Premium Plus package such as LED headlights and a 3D Bang & Olufsen sound system. Prestige extras include parking sensors with a surround view camera, a full-color heads-up display, LED interior lighting, and bits from the technology package such as Audi virtual cockpit, MMI navigation, and extra parking sensors. The technology package was a $3,250 option on our first A4. The biggest difference between the two models is the availability of certain options. Only the Prestige can be equipped with the warm weather package, the adaptive dampening suspension, and the driver assistance package with adaptive cruise control and active lane assist. We passed on these in order to keep things similar to our long-term Jaguar XE. We added 19-inch wheels with 245/35ZR19 Hankook Ventus S1 evo2 summer tires because Michigan isn't cold and desolate all year round. That said, we did check the box for the cold weather package with heated seats at all four corners and a heated steering wheel. The final option was the sport package that adds a black headliner, sharper suspension, and four-way power lumbar support. All in, the new A4 rings up at $51,575, just less than $2,000 more than the $49,825 Premium Plus, as the latter was equipped with the now-unavailable $1,100 First Edition package. What we skipped We decided once again to skip the manual transmission. While it may inject a little more fun into an already enthusiastic car, few shoppers actually opt for a three-pedal setup. With that in mind, we chose the excellent seven-speed dual-clutch transmission, a no-cost option. We also decided to keep things simple and passed on the driver's assistance package.

Average new-vehicle transaction price hits a whopping new peak in December

Elevated prices for products and higher borrowing rates led to record high transaction prices for new vehicles in December, with the average cost in the U.S. rising to a record $49,507, according to data from Kelley Blue Book released today. The report notes that ATPs — average transaction prices — have climbed above suggested retail prices — MSRPs — for more than a year. Sales volumes were up in December on a year-over-year basis by more than 5%, a situation Kelley attributed to improved supply. Overall sales for 2022, however, were off 8% year over year. “The transaction data from December clearly indicates overall prices showed no signs of coming down as we headed into year-end,” said Rebecca Rydzewski, research manager of economic and industry insights for Cox Automotive. “Luxury prices fell slightly in December, but non-luxury transaction prices were up. Truck sales were particularly strong last month, and with many trucks selling for more than $60,000, a new record was all but inevitable.” Industry analysts claim the most obvious headwinds in the new car market are generated by higher interest rates, forced by the Federal Reserve's rate hikes intended to tame inflation, and by generally limited inventory. A recent report from J.D. Power showed that the average monthly payment for a new vehicle loan in December was $718, up $47 from a year ago. But 16% of consumers in December took out loans with monthly payments of over $1,000. Consumers think vehicles, and electric vehicles especially, are way too expensive. Fortunately, manufacturersÂ’ incentives, all but extinct in the past two years, are returning, especially in the electric-vehicle and luxury market, the Kelley data suggest. Plus, "With the new tax credits on the way, electric vehicle ATPs will drop lower for qualifying vehicles,” Rydzewski said. Non-luxury brands, such as Honda and Kia, showed particularly strong performance in December, with the average price paid at $45,578 — a record high and an increase of $994 month over month. Meanwhile, the average luxury buyer paid $66,660 for a new vehicle last month. Mercedes-Benz and Land Rover showed the most price strength in the luxury market, transacting between 2.6% to 6.5% over sticker price. But luxury brands Audi, BMW, Infiniti, Lexus, Lincoln, and Volvo showed the least price strength with some discounting in effect, selling 1% or more below MSRP in December, according to the survey.