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Audi A3 supplies tight, model stealing Honda, Toyota sales

It appears that there was a pent up demand for compact, front-wheel drive German luxury sedans that no one really knew about. Not only has the Mercedes CLA-Class been a success in the US with its Hungarian factory running three shifts to keep up, but the Audi A3 Sedan is doing quite well, too, after just three full months on the market.
Audi of America recently announced that the compact sedan shifted 2,452 vehicles in June and 7,735 units of the A3 since the beginning of the year. Not only are they selling; it's the people buying them that's important. According to Audi USA spokesperson John Schilling speaking to Autoblog, "A little over 25 percent of A3 buyers in April were 30 years or under." That's compared to about 18 percent for the A4, he said. Company executives also recently told Edmunds that many of those new customers are brand conquests turning in Honda or Toyota models. We gently mocked Audi when it held A3 Sedan launch parties aimed at hipsters that served craft beer and played indie music, but the marketing worked, apparently.
That said, if you're in the market for an A3, you might have not be able to get one immediately. According to Edmunds, some customers are on a waiting list for the compact luxury sedan. Although, Schilling said that's because Audi is still stocking dealers. "It's a little leaner than other models, but that's mainly because it's new and still ramping up," he said.

1956 DKW Audi electric van beautifully restored

These days, electric vehicles that make commercial deliveries aren't entirely rare. UPS has a small fleet in California, and at least 5,000 Renault Kangoo Z.E. models are in use by France's national postal service. But the history of this concept is much older. In fact, one of the companies represented by Audi's four rings had an example about 60 years ago. Audi Tradition just completed a full restoration of this blue 1956 DKW Elektro-Wagen to add to the company's collection of historic vehicles. It's quite a rare find because only two are still known to exist. Audi estimates that DKW built about 100 of these electric vans between 1955 and 1962, and they were primarily sold to energy companies, public utilities and battery makers. To create the EV model, DKW took its normal Schnellaster delivery van and replaced the model's two-stroke engine with an electric drivetrain. The vans weren't exactly speedy, though. The motor produced about 6.7 horsepower and lead-acid batteries offered 200 amp hours of power running at 80 volts. It gave the Elektro-Wagen a claimed range of about 50 miles and a 25 mile-per-hour top speed. Following the restoration, Audi took van to the island of Wangerooge in the North Sea to show it off. The location is perfect, too, because vehicles with internal combustion engines are banned on the island. If you can read German, feel free to find out more in the press release below. „DKW Elektro-Wagen" zu Audi heimgekehrt Einen von zwei verbliebenen DKW Elektro Schnellaster restauriert Klein-Bus einst auf der Nordseeinsel Wangerooge im Einsatz Audi Tradition prasentiert einen aussergewohnlichen Neuzugang in seiner historischen Sammlung: einen „DKW Elektro-Wagen" von 1956. Zwischen 1955 und 1962 produzierte die Auto Union GmbH in Ingolstadt DKW Schnellaster – etwa 100 davon als Elektro-Automobile, die das Unternehmen vor allem an Energieunternehmen, Stadtwerke oder Batteriehersteller verkaufte. Bei dem nun nach aufwandiger Restauration „heimgekehrten" Elektro-Schnellaster handelt es sich um ein besonderes Exponat: Der DKW fuhr auf der Nordseeinsel Wangerooge, wo Automobile mit Verbrennungsmotoren verboten sind. Normalerweise war der DKW Schnellaster mit einem Zweitaktmotor ausgestattet - der „Elektro-Wagen" hingegen mit einem funf Kilowatt (kw) leistenden Reihenschluss-Motor. Die seitlich in zwei Kasten gelagerten Bleibatterien hatten eine Nennspannung von 80 Volt und eine Kapazitat von 200 Amperestunden (AH).

Are future vehicular hacks inevitable?

Before the hack of the Uconnect system in a Jeep Cherokee resulted in a 1.4-million vehicle recall, the potential software vulnerabilities in vehicles were already a hot topic with Congressional inquiries and even proposed legislation in the US. As cars' interconnected systems gain the ability to go online, they become open to a host of new threats. Automakers are trying to stop this, but it might be too late to put the genie back into the bottle. Throughout 2015, the issue of software security in vehicles has become increasingly vital. For example, the recent Jeep case wasn't even the biggest hack this year. In February, a major flaw was discovered in the BMW Connected Drive service that allowed researchers to remotely lock and unlock the doors and potentially affected 2.2 million cars. The fix was an over-the-air patch for the problem. Automakers are actively working to fix the issues. Mercedes-Benz, BMW, and Audi reportedly are using encrypted connections and firewalls in their vehicles to prevent hacking. "Absolute, 100-percent safety isn't possible," Daimler spokesperson Benjamin Oberkersch said to Automotive News Europe. "But we develop our systems, tested by internal and external experts, so they're up to date." These vulnerabilities seem to be popping up more often. A successful hack took $14 in parts from Radio Shack in one case. There was also a 60 Minutes report earlier in the year about DARPA's ability to hack into OnStar to take control of a Chevrolet Impala. Experts aren't so sure companies can contend with hackers' advancement. "The difficulty for the carmakers at the moment is the question whether they can keep pace with advances in technology, and especially hacking technology," Rainer Scholz, executive director for telematics consultant EY, said to Automotive News Europe. "We seriously doubt they can." At this point, vehicle hacks are coming more from researchers looking for holes than from those with malicious intent. Still, the vulnerabilities are definitely there. It's up to automakers to keep patching the problems before they become dangerous to drivers. Related Video: News Source: Automotive News Europe - sub. req.Image Credit: Bill O'Leary / The Washington Post via Getty Images Audi BMW Jeep Mercedes-Benz Safety Technology Emerging Technologies hacking cyber security