2007 Audi A4 Quattro Base Sedan 4-door 2.0l on 2040-cars

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Audi to unveil S1 hot hatch at Geneva Motor Show

Audi has been toying with the idea of a hot hatch based on the A1 premium city car for some time now. It rolled out the 500-horsepower A1 Clubsport Quattro concept at the Wörthersee gathering a couple of years ago, then put its form (with half the power) into limited production with the 252hp A1 Quattro (pictured above) shortly thereafter. What it hasn't done is offer a mainstream S1 that people can actually get their hands on, but that's all about to change.
Following spy shots of numerous prototypes, Auto Express claims to have it on good authority that the new S1 will be unveiled at the upcoming Geneva Motor Show in March. Though likely less aggressive in its visual impact, the S1 is expected to get almost as much power as the aforementioned A1 Quattro, with a 2.0-liter turbo 4-cylinder sourced from the larger S3 but detuned to 230 hp.
A six-speed dual-clutch transmission is expected to drive all four wheels - something for which the platform was not originally designed but was later adapted to accommodate - though the availability of a six-speed manual remains in question. Unfortunately the A1 was never destined for the North American market, so as much as we might want one (and as much as Ingolstadt may be motivated to take a bite out of the Mini market), we wouldn't expect to see it roaring into American showrooms.

Audi Debuted Its TT RS At The Beijing Motor Show | Autoblog Minute

Audi revealed its 400 HP 2017 TT RS at the Beijing Motor Show this week. We got looks at both the coupe and convertible. The TT RS will have a 5-cylinder engine, Audi Quattro, and can reach 62 MPH in as little as 3.7 seconds. Beijing Motor Show Audi Autoblog Minute Videos Original Video

Audi kicks off ad campaign tonight with stirring new spot

Following last week's entertaining and wildly popular Spock vs. Spock video, Audi has come back with a bevy of videos for its new advertising campaign that will begin airing tonight in primetime and on cable.
There are five ads altogether, but the longest one, a 60-second spot titled It Couldn't Be Done, is our favorite by far. Set to a reading of the poem of the same name by Edgar Albert Guest, the commercial chronicles the history of Auto Union Deutschland Ingolstadt from the days of its founder, August Horch, through its many decades of innovation, competition and creativity. Indeed, watching the commercial gave us chills similar to when we first heard the Ram brand's Farmer commercial that aired during this year's Super Bowl.
The other four commercials are shorter 15-second spots that focus on such familiar themes as the company's Quattro all-wheel-drive system, the safety of its vehicles, their style and the company's advances in LED lighting. While less impactful than the longer ad, we think they effectively sound the drum beat of Audi's preferred tag line: Truth in Engineering. Scroll down to watch all five new ads, starting with the 60-second It Couldn't Be Done.