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Audi reveals all-new R8 ahead of Geneva debut

This year's Geneva Motor Show is shaping up to be an absolutely orgy of supercars, but though there will be many that will surely outperform it, few have been as hotly anticipated as the arrival of the all-new, second-generation Audi R8. And here it is. Based around an all-new Audi Space Frame chassis, the new R8 is constructed of a higher proportion of aluminum and carbon fiber than its predecessor. The result is a frame that weighs 15 percent less at just 441 pounds – yet is 40 percent more torsionally rigid - tipping the scales at 3,205 lbs in top spec. Into the middle of that frame Audi has installed a revised version of its 5.2-liter V10, eschewing turbochargers but incorporating new technologies. While other powertrain options are expected to follow, Ingolstadt has gone straight for the top of the range at launch: the 'base' V10 model kicks out 540 horsepower and 398 pound-feet of torque to reach 62 miles per hour in 3.5 seconds and a top speed of 201 mph. The upgraded V10 Plus, however, turns those figures up to 610 hp and 413 lb-ft to reach 62 in just 3.2 seconds, 124 in under ten and a 205-mph top speed. All the while, Audi has also equipped the new ten-cylinder engine with both direct and indirect injection, stop/start and cylinder deactivation systems to cut fuel consumption by 10 percent. It also boasts dry-sump lubrication and a variable exhaust system. Power is transmitted to the road through a seven-speed dual-clutch transmission, a mechanical diff and a revised Quattro all-wheel drive system that can send 100 percent of available torque to either the front or rear axle. Aluminum wishbones suspend it all on 19-inch wheels (or optional 20s), with available variable steering and carbon ceramic brakes (optional on the V10 and standard on the V10 Plus). Underbody aerodynamics generate more downforce and a more slippery form, aided by a deployable rear spoiler (or a fixed carbon wing on the Plus model). All those tantalizing greasy bits are cloaked in fresh aluminum sheet-metal, riding on a track that's 1.6 inches wider: the whole shebang stretches 14.5 feet long, 6.4 feet wide and 4.1 feet high, riding on an 8.7-foot wheelbase. Among the myriad new technologies developed for the new R8 are the full LED headlights with optional laser high beams (where they're legal, at least, which currently doesn't include these United States).

2015 Audi Q3

There are two ways to approach a brand-new segment in the auto industry. First, an automaker can take a gamble and introduce a completely new vehicle, catering to the specific demands of the marketplace(s) in question. In the compact, premium CUV segment, we've seen Buick do this with the Encore, and Mercedes-Benz with the GLA-Class. The other option is to introduce a vehicle already sold in another market. Considering the amount of time it takes to bring a new vehicle from paper to production, there is plenty to gain in the short-term with this approach. It's not without its downsides, though, as we found after a week behind the wheel of the 2015 Audi Q3, a vehicle that was initially launched in 2011. Cute though it may be – it was referred to at least once by a passerby during our testing as "totes adorbs" – Ingolstadt's decision to introduce a vehicle that's already been on sale for four years, and is effectively approaching the last half of its lifecycle, leaves the Q3 at a significant disadvantage relative to the newer competition. Despite crossing its first auto show stage four years ago, the Q3 remains a handsome little bugger. Audi's designs, while conservative, tend to age very well, and the compact Q3 is no exception. It's like a scaled-down Q5 in most respects, although certain design pieces, like its more aggressively raked rear window and shorter front and rear overhangs, belie the significantly smaller Q3's figure. Due to its age, the Q3 was, fortunately, designed before the current A3 hit the market. That means it avoids the unattractive, minimalist dash of the A3, opting for a more traditional Audi design, with a strip of brushed aluminum on the passenger's side, a user-friendly center stack and a suitably large nav screen front and center. While the overall layout is attractive, the material quality is not what we'd expect of a newer Audi. There's nothing that feels exceedingly cheap – the plastics just feel old and too familiar. It's difficult to describe, but as soon as you climb in the Q3, things like the switchgear for the HVAC controls immediately remind you that this is a vehicle that's been on sale since 2011. While our definition of interior quality has evolved over the years, our idea of a driver-friendly cabin has not. The Q3 scores highly in this regard, featuring the elevated seating position that makes CUVs so popular with the general public.

A spotter's guide to Super Bowl LIV car commercials

Set to kick off on Fox at 6:30 ET on Sunday, February 2, from Hard Rock Stadium in Miami, Florida, the big game will feature the Kansas City Chiefs and the San Francisco 49ers. Throughout Super Bowl LIV, viewers will see about 50 commercials, each of which costs as much as $5.6 million per 30 seconds, according to AdWeek. Originally, there were more than 77 ad slots, so several companies could be paying well more than $10 million for a single, longer commercial. Numerous car companies have already announced their commercials, or their intentions to show commercials, during the game. Here's a roundup of the ones we know about so far. During the game on Sunday, we'll be livestreaming and adding links to the new commercials as they become available, so check back with us for that post.  Audi: E-Tron Sportback Maisie Williams has experience wearing many faces, and in Audi's Super Bowl commercial, she does her best Elsa impression. In the spot, titled "Let It Go," Williams faces the rigorous task of getting through L.A. traffic, but she's alleviated by the comfort of the Audi E-Tron Sportback electric crossover. The commercial is meant to signal the company leaving its gas past behind and moving forward to a sustainable future.  Genesis: GV80 Genesis makes its Super Bowl debut with a commercial that will show its all-new SUV, the GV80, to viewers around the world (many of which will be seeing the vehicle for the first time). The ad features Chrissy Teigen and John Legend as the purveyors of "new luxury," while "old luxury" is left for the birds. GMC: Hummer General Motors is bringing back the Hummer nameplate as a premium electric GMC truck. GM says it will have 1,000 horsepower and will be capable of going zero to 60 mph in three seconds. GM brought in NBA legend and Hummer fanboy LeBron James for the debut commercial. Hyundai: Sonata Hyundai is known for bringing in the big-time celebrities for its commercials, and 2020 is no different. A new advertisement called "Smaht Pahk" features John Krasinski, Chris Evans, and Rachel Dratch, all three of whom are from the Boston area. The trio gets into full character as they discuss the new high-tech parking feature on the redesigned 2020 Hyundai Sonata, and David Ortiz makes a cameo at the end. Even when New England isn't in the Super Bowl, New England is in the Super Bowl.