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YouTube's Super Bowl commercial buzz list dominated by automakers [w/videos]

After Sunday's big game, YouTube will be the place to watch every commercial that you missed when you left your seat for an emergency guac refill or, as we say in Cleveland, took the Browns to the Super Bowl. That makes YouTube the nation's water cooler on Monday, and it's got some preliminary stats to share in the lead up to kickoff.
As you know, Super Bowl advertisers, particularly automakers, like to endlessly tease their big budget commercials in the weeks before the game, many times revealing them outright days in advance. Because of this, YouTube can tell us which commercials have been viewed the most so far, and their top five list is all automakers.
Kaley Cuoco appears to have been a good investment for Toyota, as her ad for the RAV4 has garnered the most YouTube views - six million and counting - among Super Bowl commercials so far. Second place goes to Mercedes-Benz, though not its actual Super Bowl commercial, but rather the teaser for it. You know, the one with Kate Upton and the car washing, which is up to 5.6 million views. Third place is Audi's Prom commercial (3.3M views), fourth goes to Volkswagen's slightly controversial Get In, Get Happy ad (3.3M views), and the fifth and final spot is bookended by the teaser video for Kaley Cuoco's commercial (3.2M views). You can watch all five in order below.

Audi, MIT, GE start cab ridesharing study in New York City

Audi, Massachusetts Institute of Technology's (MIT) and General Electric are getting together to study something that won't likely be thrilling for New York City cab drivers. But there are bigger fish to fry and keeping cabbies happy. The German automaker is working with MIT's Senseable City Lab and GE on a study designed to get a better handle on how ridesharing in the city's cabs could work and how such a practice could cut both emissions and traffic in the largest US city. The program, dubbed HubCab, will track more than 150 million taxi trips in a year. The broader idea is to figure out how ridesharing could cut trips by 40 percent. That's not likely to please the holders of those coveted NYC taxicab medallions but would certainly benefit the city in other ways. "The aim of HubCab is to spark thinking about ways of utilizing publicly available data as we explore new concepts for mobility, especially in crowded urban contexts," said Audi spokesman Brad Stertz. Stertz allowed that there remained many legal and "customer acceptance" issues to address with ridesharing and that there was no timeframe for concluding the study or when the findings would be put into effect via an actual ridesharing system. At least it's a start. Check out Audi's press release below. MIT, Audi launch HubCab project in New York City • HubCab will track more than 150 million taxi trips in NYC to gain insight on ride share scenarios • Insights will inform researchers on how car sharing systems can lower vehicle emissions, reduce congestion, and save money and time • Scientific study conducted at Massachusetts Institute of Technology's Senseable City Lab with support of VW Group's ERL, Audi and GE MIT, in partnership with Audi and GE, launches HubCab – a transportation tracking tool aimed at reducing commuting congestion, decreasing vehicle emissions and dramatically lowering the cost of mobility infrastructure. HubCab tracks more than 150 million taxi rides in New York City over the course of a year. With this information, researchers can identify commuter travel patterns and work to develop a more efficient car share system. MIT researchers say HubCab technology could not only save people money and time, but allow users to better plan their taxi rides around the city, potentially reducing the number of trips by 40%.

Notes from day one of the Rolex 24 at Daytona

We came to Daytona Beach, Florida where you can drive on the beach, gun shops outnumber doughnut shops and you can putt-putt and fish for alligators at the same place. But we're not here for any of that - we've made the trip with Audi in order to experience the Rolex 24 at Daytona, the first race in the 2013 Grand-Am season and the only 24-hour race in America.
Three teams are racing four Audi R8 Grand-Am cars - WeatherTech Racing, Rum Bum Racing and APR, which is running two cars. Shown to the world two years ago, the R8 Grand-Am is part of Audi Sport's R8 LMS customer racing program that was commenced in 2008, and ever since 2009 has been nabbing success all over the world: In four years it has taken 154 victories and 17 series titles. That is with less than 100 cars sold to customers throughout the world, and the trophies - either class wins or overall victories - have been gathered from all of the major endurance races except one: Daytona.