Audi Tt 1.8 on 2040-cars

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Automakers teaming with Google to bring Android to cars this year

Remember how we mentioned that Hyundai would be offering a BlueLink infotainment app for Google Glass? And how last week, we told you about a rumored partnership between Audi and Google? Well, both of these things were just part of a much bigger deal.
Google has teamed up with Audi, General Motors, Hyundai and Honda to form the Open Automotive Alliance. With the help of chipmaker NVIDIA, the group aims to bring Google's Android operating system to the auto industry on a large scale. While the speed with which Android will be adopted by the industry remains unclear - the OAA's own press release says "timing for each automaker will vary" - we could see the first Android-equipped vehicle by year's end.
For those that keep their ear to the ground in the automotive tech world, this is a big deal for more than just one reason - Honda, GM and Hyundai are all partners in the Siri Eyes Free program from Apple. The future of that relationship now that three of its automakers are in bed with Apple's arch-rival, though, could be under threat.

Audi A3 supplies tight, model stealing Honda, Toyota sales

It appears that there was a pent up demand for compact, front-wheel drive German luxury sedans that no one really knew about. Not only has the Mercedes CLA-Class been a success in the US with its Hungarian factory running three shifts to keep up, but the Audi A3 Sedan is doing quite well, too, after just three full months on the market.
Audi of America recently announced that the compact sedan shifted 2,452 vehicles in June and 7,735 units of the A3 since the beginning of the year. Not only are they selling; it's the people buying them that's important. According to Audi USA spokesperson John Schilling speaking to Autoblog, "A little over 25 percent of A3 buyers in April were 30 years or under." That's compared to about 18 percent for the A4, he said. Company executives also recently told Edmunds that many of those new customers are brand conquests turning in Honda or Toyota models. We gently mocked Audi when it held A3 Sedan launch parties aimed at hipsters that served craft beer and played indie music, but the marketing worked, apparently.
That said, if you're in the market for an A3, you might have not be able to get one immediately. According to Edmunds, some customers are on a waiting list for the compact luxury sedan. Although, Schilling said that's because Audi is still stocking dealers. "It's a little leaner than other models, but that's mainly because it's new and still ramping up," he said.

Audi Quattro tech shoots for the moon

Most automakers seem satisfied building vehicles to drive on the Earth's surface. But not Audi. The German automaker is quite literally shooting for the moon with the vehicle you see here. Called the Audi Lunar Quattro, it forms what promises to be an integral part of one team's campaign for the Google Lunar Xprize. That team calls itself Part-Time Scientists, and is the only German contingent of the 25 that originally entered from around the world and the 15 that are still in the race. Sponsored and technically assisted by Audi, the Lunar Quattro is a solar-powered moon rover. It packs an adjustable solar panel and a lithium-ion battery powering four individual hub motors – one in each wheel. It can only travel at a theoretical maximum of 2.2 miles per hour, but outright speed isn't the point here. It's been designed to traverse the difficult terrain of the moon's finely dusted and craggy surface. It'll need to travel at least 500 meters (1,640 feet) and will transmit high-definition video footage from the twin stereoscopic camera on its swiveling head back to Earth. The lunar rover is scheduled to be launched aboard a rocket from Earth to the moon by the end of 2017. The 240,000-mile trip will take five days and is targeted to land north of the moon's equator – close to the place where Apollo 17 (NASA's last manned lunar mission) landed back in 1972. Before that, though, it'll be presented by Audi sales chief Luca de Meo (who's since been named the head of Seat) at the Cannes Innovations Days forum. You can check it out in the gallery and extensive press release below, but first, we suggest you watch the video playlist above while preparing to check out tonight's red moon eclipse. Related Video: Moon landing mission: AUDI AG supports the German Team at Google Lunar XPRIZE Audi is taking off for the moon – together with the Part-Time Scientists team. The group of German engineers are working within the framework of the Google Lunar XPRIZE competition to transport an unmanned rover onto Earth's natural satellite. Audi is supporting the Part-Time Scientists with its know-how in several fields of technology – from quattro drive and lightweight construction to electric mobility and piloted driving. The moon rover will be named the "Audi lunar quattro." "The concept of a privately financed mission to the moon is fascinating," says Luca de Meo, Audi Board Member for Sales and Marketing. "And innovative ideas need supporters that promote them.