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CO2-neutral* Audi A3 G-Tron goes on sale in Germany

The Audi A3 Sportback G-Tron has been on our natural gas-powered radar since it was unveiled at last year's Geneva Motor Show. Just before the big show starts up again this year, Audi put the new G-Tron vehicle on sale in Germany today, starting at 25,900 euros ($35,400 US). Anyone who opts for the Audi e-gas fuel card will be able to cruise the Autobahn knowing that their emissions will be CO2-neutral. That's because Audi has built an e-gas plant in Werlte in Lower Saxony, Germany that creates a synthetic methane that is compatible with natural gas from a process that uses "green electricity" to "[bind] as much CO2 as is released when the Audi A3 g-tron is driven in gas mode." Your own A3 G-Tron doesn't burn the carbon-neutral fuel directly, but the automaker will track how much is spent using the fuel card and make sure "that exactly this amount of Audi e-gas is fed into the German natural gas network." Audi charges 14.95 euros a month to use the card. Burning that e-gas in the A3's 1.4-liter TFSI engine can put out 110 horsepower (you can also burn regular natural gas or gasoline) and offers fuel economy of between 3.2 and 3.3 kilograms of gas per 100 kilometers on natural gas Audi A3 g-tron: Advance sales get the green light Ingolstadt, 2014-02-13 Audi A3 Sportback g-tron available to order from February 13 CO2-neutral mobility with the Audi e-gas fuel card Prof. Dr. Ulrich Hackenberg: "Audi e-gas is an important pillar of our sustainability strategy" The Audi A3 g-tron is all set to hit the roads. Advance sales at dealerships in Germany will kick off on February 13. The basic price will be 25,900 euros. Using the Audi e-gas fuel card, customers can opt for Audi e-gas to power their A3 g-tron without impacting the environment if they wish. The Audi A3 g-tron forms part of a new, integrated and sustainable mobility concept from the brand with the four rings. Its 1.4-liter TFSI engine developing 81 kW (110 hp) can be operated using either natural gas, e-gas generated by Audi or gasoline. In pure e-gas mode the g-tron is entirely CO2-neutral. Audi e-gas is a synthetic methane that is produced at the Audi e-gas facility located in Werlte in Lower Saxony, Germany – the world's first industrial power-to-gas plant. An A3 Sportback g-tron fueled by Audi e-gas is currently the most environmentally friendly form of long-distance mobility.

Audi chooses A3 as its Super Bowl darling

With Super Bowl XLVIII less than two months away, we're sure to hear plenty of news about automakers and their various plans for in-game commercials. Audi has announced that it will return for its seventh year of Super Bowl advertising, but few details were provided about the spot other than the fact that it will focus on the all-new 2015 A3.
The 60-second ad will air during the third quarter of the game, and while Audi did not say how much it is spending on the spot, Ad Age says that a 30-second commercial will average around $4 million for next year's Big Game. Last year, Audi's choose-your-own-adventure "Prom" commercial was the second favorite video in our unofficial poll of readers, but the competition should heat up even more this year with General Motors returning to Super Bowl advertising after taking a year off and Jaguar preparing its first-ever Super Bowl ad to introduce the F-Type Coupe.

2015 Audi A3 E-Tron [w/video]

Over the years, we've had a chance to test a lot of Audi E-Tron vehicles, from very early all-electric prototypes (back then we only got to sit in the passenger seat) to the A6 L E-Tron PHEV and the A1 E-Tron plug-in hybrid. All of them were concepts and promises, merely whispers of what was possible, even as the Nissan Leaf, Chevrolet Volt and two Tesla models were making waves in the marketplace.
As we learned last year in our Deep Dive of the E-Tron project, all of the concepts, prototypes and rumors have finally come to fruition in this A3 Sportback E-Tron. Previously, we were given a chance to drive a prototype, but it was only very briefly. Last week, we finally got to run a production-representative example through the hilly roads between Vienna, Austria and Munich, Germany. After spending a solid day with Audi's first marketable E-Tron vehicle, we can say that it's a most amazing bit of engineering, in particular for the way that Audi has done so much to hide the fact that this is an electrified vehicle. Not entirely, of course, but the idea was to make the A3 Sportback E-Tron a no-compromise PHEV. And that means it drives and feels, in many ways, like the standard A3 Sportback despite over 700 extra pounds. Oh, and there's a charge port hidden behind the four rings in the grille.