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Audi will show all-electric 'sporty SUV' in Frankfurt

Audi is launching a fully electric crossover in 2018, and the brand is finally giving the world a look at what to expect with the E-Tron Quattro concept at the 2015 Frankfurt Motor Show. Previewed ahead of the event in these five sketches, the vehicle packs a heap of cutting-edge tech, including beautiful matrix laser OLED headlights, to be as efficient as possible. Audi maintains that it offers a range of over 311 miles, too. For such a green model, the design is surprisingly aggressive with a upright grille in front and angular panels elsewhere. The rear sketch shows the design tapering at the back to improve aerodynamics, though. Active aero parts at the front, sides, and rear further let the E-Tron Quattro concept slice through the air. When combined with a flat underbody, the drag coefficient is claimed to be a segment-best 0.25 cd. Audi also asserts the length is between a Q5 and Q7, which lends credence to speculation that the production version might be called the Q6. Underneath the muscular design is Audi's MLB 2 platform from the latest Q7. Three electric motors provide the all-wheel drive propulsion: one at the front and two on the rear axle. Located underneath the passenger compartment is a lithium-ion battery that uses cells from LG Chem and Samsung SDI. The interior seats four, and the driver is nestled into a wrap-around cockpit with a high center console. The front displays use OLEDs with gesture controls, and the rear passengers also get their own infotainment systems. Related Video: Outlook on series production – the Audi e-tron quattro concept at the IAA 2015 • The latest battery technology and top aerodynamics ensure a range of more than 500 kilometers (310 miles) • Sporty SUV with all-electric drive in series production from 2018 Ingolstadt/Frankfurt am Main, August 19, 2015 – Electric driving at Audi is a pleasure, not a compromise. The brand is demonstrating this with the Audi e-tron quattro concept at the International Motor Show (IAA) 2015 in Frankfurt. The sporty SUV provides an outlook on the brand 's first large-series electric car. The Audi e-tron quattro concept is designed from the ground up as an electric car and proves to be pioneering in its segment at the very first glance. It follows the Audi "Aerosthetics" concept, combining technical measures for reducing aerodynamic drag with creative design solutions. Movable aerodynamic elements at the front, on the sides and at the rear improve the air flow around the car.

2nd annual Automobile Advertising of the Year Awards revealed

There was some absolutely fantastic auto advertising in 2014, ranging from funny to inspiring. Marking the best of it from the past year, the Second Annual One Show Automobile Advertising of the Year Awards were announced during the 2015 Detroit Auto Show (full disclosure: Autoblog was among the award's sponsors, and Editor-in-Chief Sharon Carty was a voter). Unlike previously, there were no brands with dominance over the list this time. Presented by The One Club, the awards have an international scope and hand out honors in a variety of categories. In the Broadcast TV group, there were three winners this year. First, there was The Scripted Life from Audi for the Q3 about breaking out of life's monotony. Also, Dad's Sixth Sense from Hyundai marketed the safety features in the Genesis. Finally, Unbreakable Drivers showed manly men being tested for the Toyota Hilux in Australia. The Online Video prize went to the fantastic The Epic Split spot from Volvo Trucks starring Jean-Claude Van Damme. The best Interactive ad was the Honda video titled The Other Side for the Civic Type R, and the Experiential Advertising nod was for the Volkswagen Eyes on the Road clip that showed the dangers of texting and driving to a theater full of moviegoers in Hong Kong. Finally, the Public Choice Award went to the BMW commercial called Hello Future using the words of sci-fi author Arthur C. Clarke for the i8. In the award not for videos, Jeep won the Print/Outdoor category for its Upside Down campaign. Check the ads out below, which show different animals when upside down. Also, look farther down for all of the winning videos and read their full announcements. View 3 Photos Automobile Advertising of the Year Winners Announced New York, NY (January 13, 2015) – The One Club (www.oneclub.org), producers of the prestigious One Show Awards and Creative Week, today announced the winners for the 2nd Annual One Show Automobile Advertising of the Year Awards. In partnership with the North American International Auto Show (www.naias.com) in Detroit, The One Club today unveiled the best automotive ads from around the world in five categories: broadcast TV, online video, interactive, experiential advertising, and print & outdoor. Winners will be presented on-stage at a special event during the NAIAS Press Preview on Tuesday, January 13, 2015, at the Cobo Center in Detroit at 4:55 p.m. The event is sponsored by AOL's Autoblog.

Audi reveals new beefed-up A8 L Security

Audi claims is the lightest armored vehicle of its kind.
If there were ever a sedan that deserved the descriptor of "luxury," surely it's the Audi A8. Particularly in long-wheelbase form. But for many of Audi's wealthy customers around the world - namely those in developing markets - there can be no greater luxury than security. And for just those customers, Audi has announced the new A8 L Security.