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Audi CEO announces new electrified car each year starting in 2018

Audi is preparing an aggressive (and possibly desperate) plan to electrify its lineup following the disastrous diesel emissions scandal. CEO Rupert Stadler announced the plan during the company's Annual General Meeting in Ingolstadt. "Starting in 2018, we will launch another electrified car each year," Stadler said. This is easily the most dramatic statement we've heard about electrification since Audi of America President Scott Keogh told Autoblog that one out of every four Audi models will have some kind of plug-in capacity by 2025. This new push for electrics will kick off with Audi's long-awaited all-electric CUV. We've already known about this guy for a while – according to our conversation with Keogh, it will be based on the E-Tron Quattro Concept first shown at the 2015 Frankfurt Motor Show. And earlier this year, Audi even went as far as confirming its Brussels, Belgium factory will screw together the new EV. Speaking of those batteries, Audi expects them to match the 310-mile range promised by the E-Tron Quattro. What we're really eager to see, of course, is what Audi has planned after 2018. Will we get an all-electric A4 to battle the Tesla Model 3? An A7 E-Tron to challenge the Model S? Or will Audi go with a segment Tesla hasn't exploited yet? Expect a few years before we get answers to those questions. Beyond the EV announcement, Stadler also confirmed the next-generation Audi A8 will debut in 2017. The new luxury sedan will be capable of driving itself at speeds up to 37 miles per hour, fitting with previous reports. From there, Stadler expects to "see fully automated driving" by 2025. Related Video:

Watch this Audi RS6 go 208 mph... on ice

In and effort to promote the high-speed grip of its new Hakkapeliitta 8 winter tire, Nokian threw a set of its new rubber on a race-prepped Audi RS6 and got moving - very, very quickly. In fact, on March 9 on top of the very frozen Gulf of Bothinia near Oulu, Finland, Nokian's test driver Janne Laitinen set a new world record for the fastest speed recorded driving on ice. If you'll recall, this isn't the first time that Audi and Nokian have played this game, either.
Using the guidelines set forth by the Guinness Book of World Records for such things, Laitinen averaged 208.602 miles per hour (335.713 kilometers per hour) over the course of two runs on natural, untreated ice. Another constraint is that the ice speed record must be done using commercial available tires, which is obviously great PR for the new Hakkapeliitas. The press release doesn't make any mention of how the RS6 was prepared to reach such high velocities, but the images of the car make it clear that this is no stock machine. Scroll on below to see the impressive video evidence of the Audi's record run.

Audi officially takes over Abt Schaeffler Formula E team

Audi has been involved with Formula E from the very beginning of the open-wheel, electric racing series. The German luxury automaker has lent its name and a factory driver, Lucas di Grassi, the since Formula E's inauguration in 2014. It has provided technical support and funding to the Abt team since the beginning of the current season. Now, Audi will take over the team's slot, giving the brand an official, full-fledged presence as a manufacturer in Formula E. The new team name will be Audi Sport Abt Schaeffler (moving the manufacturer's name to the front, compared to the current Abt Schaeffler Audi Sport), signifying that supplier Schaeffler will still be a powertrain partner moving forward. "We've been supporting the Formula E commitment with increasing intensity in recent months – on the race days, in the development of the new powertrain and in numerous off-track activities as well," says Audi board member Dr. Peter Mertens. "That Audi will be the first German automobile manufacturer to be actively involved in the racing series starting next season is also a clear commitment of our brand to electric mobility, on the race track as of December and next year on the road as well with the new Audi e-tron." Jaguar, the British luxury competitor to Audi, has its own Formula E team as of the 2016/2017 season. BMW, which supplies support vehicles to Formula E, is expected to field its own team beginning in 2018. Fellow German automaker Mercedes-Benz has been exploring involvement in the electric racing series as well. ABT Schaeffler Audi Sport, and its drivers Daniel Abt and Lucas di Grassi, has claimed five race wins and 23 podiums in Formula E. The team has been a fairly constant frontrunner in the series, and is currently in second place in points standings for this season, behind Renault E.dams. Audi and Schaeffler are currently co-developing a new powertrain for next season. Related Video: News Source: AudiImage Credit: Formula E Green Motorsports Audi Green Automakers Green Culture Electric Racing Vehicles Formula E abt schaeffler