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Audi wiring cars with cameras to see how ferret-like creatures tear them apart

In this German-language video, we see a batch of Audi engineers wiring up an A3 Cabriolet with a network of small cameras. The goal? To help identify where and how stone martens - small, ferret-like animals - attack cars. The idea is to observe the animals' behavior around the vehicles, see where they go, what they chew on, and work to develop solutions.
So why go to all this trouble? Cars and trucks are easily the single-most complex consumer good, and they're subject to the widest variety of conditions, regulations and usage cases that one could possibly imagine. They also come with very high consumer expectations for reliability. Thus, it's up to automakers to vet their vehicles for just about every possible scenario and threat - including weasels. And if that means Audi has to go hire Walter Simbeck, animal trainer to the stars, and string up a bunch of GoPros on an A3, well, they're game.
In speaking with Autoblog, Mark Dahncke, senior product manager at Audi of America said it best:

Audi pits Star Trek's new Spock versus the original

The only thing that makes a sci-fi geek happier than William Shatner and Patrick Stewart in the same room is when two Spocks collide. Audi has somehow managed to do just that ahead of the release of the second film in this historic franchise's new go-round called Star Trek Into Darkness, which opens in theaters nationwide on May 17th.
We won't spoil the fun (you can, and should, watch it yourself below), suffice it say that the original Spock, Leonard Nimoy, steals the show from the franchise's new Spock, Zachary Quinto. The short video has the two Vulcans battling wits in a series of challenges that quickly comes to involve cars, but Audi manages to outwit them both in the final scene by leaving these logical beings with an emotion that resembles amazement.
This is the second summer blockbuster that Audi has tied its four rings to, the other being Iron Man 3. Whereas Tony Stark's garage and the Marvel universe have more Audis per square mile than people, we aren't expecting to see an Audi logo on the warp drive of the USS Enterprise in this latest Trek tale.

The Audi RS3 shows up at Paris with five cylinders, 400 hp, and a scowl

Last night at the Volkswagen Group Night, almost lost among all the future mobility hoopla about the Volkswagen I.D. autonomous EV concept, Audi parked an RS3 sedan. We have some preliminary information about it – including that it's packing a 2.5-liter TFSI engine, the same five-cylinder powerplant that makes 400 horsepower in the new Audi TT RS we just drove. In the RS3, it'll have the same rating. It'll also have a wider track, because it's surely packing wider and stickier rubber. We also know that it'll have a special Virtual Cockpit gauge display that puts the tachometer in the center, in the tradition of sporty driver-oriented cars. Before you sigh something about the injustice of it not reaching the Americas, like many RS models of the past, great news: this one is almost assuredly coming to the US, according to our best intel. We'll have more details later today after the official press conference, but for now the bottom line is this is both what we expected and also truly exciting. We're in the midst of a real Audi RS boom right now. If you want a taste of what to expect, read our Audi TT RS first drive. Related Video: Featured Gallery 2018 Audi RS3 Sedan: Paris 2016 View 15 Photos Related Gallery 2017 Audi RS3 View 18 Photos Image Credit: Live photos copyright 2016 Drew Phillips / Autoblog Paris Motor Show Audi Performance Sedan 2016 paris motor show