2014 Audi R8 5.2 Quattro Spyder on 2040-cars

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Audi wants to keep you healthy while behind the wheel

Health tracking is all the rage. You can get smart watches and smart wristbands and all sorts of silly tech to give you intricate metrics about your wellbeing. Hell, my bathroom scale is connected and will automagically sync my latest weight, body fat, and heart rate readings to an app on my smartphone. Bathroom scales and wearables aside, Audi is hoping to bring this fitness-tracking tech to four wheels with its new Fit Driver system. No surprise, the new program was announced at the technophile's paradise that is the Consumer Electronics Show. Paired with a wearable, like an Apple Watch or FitBit, that would monitor heart rate and skin temperature, the car's sensors can track a driver's breathing and driving style. This data can be analyzed alongside weather and traffic information, effectively allowing the car to determine how stressed or tired a driver is. Systems within the vehicle would then be tweaked to "relax, vitalize, or even protect the driver." This can take the form of an automatic massage and adjustments to the cabin temperature, ambient lighting, and infotainment. So when you're about to go full road rage because there's a Camry doing ten under in the left lane, Sirius could flip on the easy listening of Watercolors to calm you down. Naturally, this technology is still in the early stages, and there's no word about when it could actually arrive in production vehicles. But as driverless systems evolve, Audi is aiming to develop such an advanced health suite that an autonomous vehicle could detect a medical emergency, pull over safely, and call for assistance. Here's to the future, folks. Check out the official release below. Audi Fit Driver Audi envisions a future in which drivers leave their cars more relaxed than when they entered them. The car, as a personal yet simultaneously connected space, is ideal for health and fitness monitoring. Under the motto "my Audi cares for me", Audi Fit Driver will become a supportive driving companio. The Audi Fit Driver project focuses on the well-being and health of the driver. A wearable (fitness wristband or smartwatch) monitors important vital parameters such as heart rate and skin temperature. Vehicle sensors supplement this data with information on driving style, breathing rate and relevant environmental data such as weather or traffic conditions. The current state of the driver, such as elevated stress or fatigue, is deduced from the collected data.

Porsche offering 250-hp 718 Cayman, Boxster in China

Porsche is studying a new approach in the lucrative Chinese market – less power. Automotive News Europe reports that the famed German manufacturer will sell less powerful versions of the 718 Cayman and Boxster in the People's Republic. In fact, the new cars are already on Porsche's Chinese consumer page. The hope, 718 chief Jan Roth told Automotive News Europe, is to replicate the success Porsche's sister company Audi has had with the TT. "A lot of the TTs that Audi sells in China, the smaller displacement 1.8-liter versions with rear-wheel instead of all-wheel-drive, are priced below that, Mercedes too," Roth said. We're guessing the comments about rear-wheel drive and a 1.8-liter engine are either typos or something was lost in translation, because Audi's Chinese website only lists a 2.0-liter engine, and most gearheads know the TT rides on a front-drive platform. Audi's success is largely down to price – 542,800 yuan ($81,549, at today's rates) for a base TT. Roth called 600,000 yuan "a magical threshold for customers in China." To hit that price point, Porsche is dropping the 718's 2.0-liter, turbocharged four-cylinder – offered North America and Europe with 300 horsepower in base form – to 250 ponies. The Cayman starts at 588,000 yuan ($88,340) while the Boxster is 598,000 yuan ($89,842). The 350-hp Cayman S will carry on unchanged. According to ANE, Roth said Porsche's Chinese strategy could drive 718 sales up to 4,500 units a year by 2017, nearly double the 2,500 Boxsters and Caymans sold in 2015. Could a similar lower-tiered strategy work in the US? We'll need to put on our speculation hats. In the US, the base car is about 81 percent of the price of the 350-horsepower S model. If Porsche were to offer the same discount for the hypothetical, 250-hp 718s, it could set the starting prices at $43,659 for the Cayman and $45,360 for the Boxster. That lines up neatly with the $43,500 TT Coupe, but this theoretical 250-hp Boxster would fall about $1,640 less than Audi's soft top. We shouldn't forget Porsche's expansive options catalog – we doubt there'd be a lot of sub-$50,000 718s on dealer lots. But still, slashing over $10,000 off the price of a $54,000 car is a big ask – Porsche would almost have to de-content such a lower-tier model. But – and this is a Kim K-sized but – moving the 718 downmarket would open the brand to a new range of consumers. Not only would these new cars be the cheapest sportscars from Porsche money could buy.

Audi supercar not yet approved, R4 not quite dead, still room for an MPV

According to a report by Autocar, all we thought we knew of the in-development Audi supercar we might not actually know. A piece in Car and Driver, not even a month old, said the diesel-hybrid halo car was in the design stages, would get the engine from the R18 E-Tron Quattro and its carbon fiber tub. Now we get word that that while the coupe is indeed being designed, it hasn't yet been signed off and there's no business case for it yet. Said business case, whenever it is built, is also dubious of the diesel aspect of the car at the moment - diesels aren't known for creating Pavlovian purchase responses in buyers in the two key markets of the US and China.
The report suggests that instead of a diesel, the 2014 Le Mans regulations changes "could swing the favour back towards petrol models," which would give the so-called Scorpion a better tie to racing technology. Of course, that also assumes that Audi would contest next year's Le Mans with a gas-powered car. If so, that would be an about-face on the original reasons for the halo sportscar in the first place.
In other news, seems Audi also believes it can slot another sportscar below the R8, it just needs to get the financials sorted. The R4 - a Porsche Boxster-sized roadster - that has been chattered about for years is still in on the table but appears a long way off. Company R&D chief Wolfgang Durheimer said it would need to be mid-engined and bring plenty of tech to separate itself from the TT, but mass-market price point is the catch as is the focus on other segments in the portfolio.